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<oembed><version>1.0</version><provider_name>Smart Tan News</provider_name><provider_url>https://news.smarttan.com</provider_url><title>New Tanners, More Sessions! - Smart Tan News</title><type>rich</type><width>600</width><height>338</height><html>&lt;blockquote class="wp-embedded-content" data-secret="HuOYYRTcyw"&gt;&lt;a href="https://news.smarttan.com/index.php/new-tanners-more-sessions/"&gt;New Tanners, More Sessions!&lt;/a&gt;&lt;/blockquote&gt;&lt;iframe sandbox="allow-scripts" security="restricted" src="https://news.smarttan.com/index.php/new-tanners-more-sessions/embed/#?secret=HuOYYRTcyw" width="600" height="338" title="&#x201C;New Tanners, More Sessions!&#x201D; &#x2014; Smart Tan News" data-secret="HuOYYRTcyw" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"&gt;&lt;/iframe&gt;&lt;script type="text/javascript"&gt;
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</html><thumbnail_url>https://news.smarttan.com/wp-content/uploads/2017/02/People-2-13-17.jpg</thumbnail_url><thumbnail_width>1361</thumbnail_width><thumbnail_height>1000</thumbnail_height><description>By Mike Concannon, Sunless, Inc.  Make it easier and more valuable for customers to say &#x201C;yes&#x201D; to spray tanning, and they are more likely to say &#x201C;yes&#x201D; more often.   Remove the anxiety:   At least one staffer on every shift should be sporting a fresh spray tan  Seeing is believing, and staffers will help overcome the dreaded fear of &#x2018;orange&#x2019;      Make it easy to say &#x201C;yes&#x201D;   &#x201C;Free&#x201D; should actually mean free!  During free spray days, make the entire tan free &#x2013; no upsell or upcharge  Offer the next two tans (all options) at 2 for $30      Customers say &#x201C;too expensive&#x201D;   Research has shown the main reason people don&#x2019;t spray tan more often is it&#x2019;s &#x201C;too expensive&#x201D;.  Price spray tan single sessions, packages and EFT at a price that makes spray tanning a spontaneous/impulse decision.  Mani/Pedi session price is $20-$30 (without EFT), and sales have exploded.  3 spray sessions x $25 is worth a lot more to a salon than 1 x $40/$45/$50.  Test a simplified, easy-to-understand price: Basic spray tan (any level) at $18 and an &#x201C;any and all-add-ons&#x201D; option for $25.    Click here to read the entire article in the latest issue of Smart Tan Magazine online.</description></oembed>
