{"version":"1.0","provider_name":"Smart Tan News","provider_url":"https:\/\/news.smarttan.com","title":"Don\u2019t Leave Marketing to Chance - Smart Tan News","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"uMWtyqBkx5\"><a href=\"https:\/\/news.smarttan.com\/index.php\/dont-leave-marketing-to-chance\/\">Don\u2019t Leave Marketing to Chance<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/news.smarttan.com\/index.php\/dont-leave-marketing-to-chance\/embed\/#?secret=uMWtyqBkx5\" width=\"600\" height=\"338\" title=\"&#8220;Don\u2019t Leave Marketing to Chance&#8221; &#8212; Smart Tan News\" data-secret=\"uMWtyqBkx5\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/news.smarttan.com\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2022\/01\/SWOT-1-18-22.jpg","thumbnail_width":1360,"thumbnail_height":1000,"description":"Now that the holiday season and all the insanity that comes with it is behind us, it\u2019s time to really think about your marketing plan if you haven\u2019t already. With the tanning season revving up, here are some ways to make sure your marketing plan is rock solid this year.  Evaluate Your Business  \u00a0It\u2019s hard to plan out your marketing if you don\u2019t have a grasp on your company\u2019s current position. A great place to start is a simple S.W.O.T. analysis. Get together with your management team and take a critical look at your business to figure out your strengths, weaknesses, opportunities and threats. You might even want to bring in some key employees to offer insight on this.  Click here to read the entire article in the latest issue of Smart Tan Magazine online."}