{"version":"1.0","provider_name":"Smart Tan News","provider_url":"https:\/\/news.smarttan.com","title":"New Tanners, More Sessions! - Smart Tan News","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"ZJmB7u6clR\"><a href=\"https:\/\/news.smarttan.com\/index.php\/new-tanners-more-sessions\/\">New Tanners, More Sessions!<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/news.smarttan.com\/index.php\/new-tanners-more-sessions\/embed\/#?secret=ZJmB7u6clR\" width=\"600\" height=\"338\" title=\"&#8220;New Tanners, More Sessions!&#8221; &#8212; Smart Tan News\" data-secret=\"ZJmB7u6clR\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/news.smarttan.com\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2017\/02\/People-2-13-17.jpg","thumbnail_width":1361,"thumbnail_height":1000,"description":"By Mike Concannon, Sunless, Inc.  Make it easier and more valuable for customers to say \u201cyes\u201d to spray tanning, and they are more likely to say \u201cyes\u201d more often.   Remove the anxiety:   At least one staffer on every shift should be sporting a fresh spray tan  Seeing is believing, and staffers will help overcome the dreaded fear of \u2018orange\u2019      Make it easy to say \u201cyes\u201d   \u201cFree\u201d should actually mean free!  During free spray days, make the entire tan free \u2013 no upsell or upcharge  Offer the next two tans (all options) at 2 for $30      Customers say \u201ctoo expensive\u201d   Research has shown the main reason people don\u2019t spray tan more often is it\u2019s \u201ctoo expensive\u201d.  Price spray tan single sessions, packages and EFT at a price that makes spray tanning a spontaneous\/impulse decision.  Mani\/Pedi session price is $20-$30 (without EFT), and sales have exploded.  3 spray sessions x $25 is worth a lot more to a salon than 1 x $40\/$45\/$50.  Test a simplified, easy-to-understand price: Basic spray tan (any level) at $18 and an \u201cany and all-add-ons\u201d option for $25.    Click here to read the entire article in the latest issue of Smart Tan Magazine online."}