{"version":"1.0","provider_name":"Smart Tan News","provider_url":"https:\/\/news.smarttan.com","title":"Your Salon Rebranding Checklist - Smart Tan News","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"W70dLYKonZ\"><a href=\"https:\/\/news.smarttan.com\/index.php\/your-salon-rebranding-checklist\/\">Your Salon Rebranding Checklist<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/news.smarttan.com\/index.php\/your-salon-rebranding-checklist\/embed\/#?secret=W70dLYKonZ\" width=\"600\" height=\"338\" title=\"&#8220;Your Salon Rebranding Checklist&#8221; &#8212; Smart Tan News\" data-secret=\"W70dLYKonZ\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/news.smarttan.com\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2025\/09\/Rebranding-8-28-25.jpg","thumbnail_width":1360,"thumbnail_height":1180,"description":"Thinking about a new name, refreshed image, or updated service focus? Late summer is the perfect time to start planning your fall transformation.  The tanning industry isn\u2019t what it was five years ago\u2014and neither is your business. More salons are shifting toward wellness, expanding services, and reevaluating how they present themselves to the world. If you've been thinking about updating your name, refining your image, or changing your brand focus, now\u2019s the time to act.  Late summer provides a unique window: You have breathing room after the spring rush, time to prepare before fall, and a chance to reposition your business before the New Year wellness boom. Here\u2019s a streamlined checklist to help you rebrand strategically, confidently, and without losing the identity your loyal customers already love.  Click here to read the entire article in the latest issue of Smart Tan Magazine online."}