{"id":13733,"date":"2013-10-22T14:34:46","date_gmt":"2013-10-22T18:34:46","guid":{"rendered":"https:\/\/smarttan.com\/news\/?p=13733"},"modified":"2013-10-22T14:35:02","modified_gmt":"2013-10-22T18:35:02","slug":"craft-an-irresistible-offer","status":"publish","type":"post","link":"https:\/\/news.smarttan.com\/index.php\/craft-an-irresistible-offer\/","title":{"rendered":"How to Craft an Irresistible Offer"},"content":{"rendered":"

Businesses that succeed are the ones that know how to \u201cpackage the bait\u201d according to the Entrepreneur.com article The 4 Elements of an Irresistible Offer<\/i>. In today\u2019s world of constant offers and sales, people are conditioned to wait to buy until they see a deal. Here are four tips for developing an offer that will make customers jump:<\/p>\n

    \n
  1. <\/b>Package the bait. <\/b>First, you need a unique selling proposition. What makes your offer better than that of the competition?<\/li>\n
  2. <\/b>Mention the savings.<\/b> Don\u2019t assume that the customer is perceptive enough to know a good deal when they see it. Always show them exactly how much they\u2019re saving.<\/li>\n
  3. <\/b>Throw in an incentive.<\/b> The perceived value of the little extras is usually much greater than what it will actually cost you. Throwing in a freebie that doesn\u2019t cost you much at all can give customers the impression that they better take advantage of the offer while they have the chance.<\/li>\n
  4. <\/b>Create a sense of urgency.<\/b> Always set a deadline. If a deal appears to be ongoing, it leaves room for hesitation, but if you offer a good value and force people to make a decision, they\u2019re going to buy more often than not.<\/li>\n<\/ol>\n

    Click here to read the article from Entrepreneur.com.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

    Businesses that succeed are the ones that know how to \u201cpackage the bait\u201d according to the Entrepreneur.com article The 4 Elements of an Irresistible Offer. In today\u2019s world of constant offers and sales, people are conditioned to wait to buy until they see a deal. Here are four tips for developing an offer that will […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-13733","post","type-post","status-publish","format-standard","hentry","category-news"],"yoast_head":"\nHow to Craft an Irresistible Offer - Smart Tan News<\/title>\n<meta name=\"description\" content=\"Businesses that succeed are the ones that know how to \u201cpackage the bait\u201d according to the Entrepreneur.com article The 4 Elements of an Irresistible Offer. In today\u2019s world of constant offers and sales, people are conditioned to wait to buy until they see a deal. Here are four tips for developing an offer that will make customers jump: Package the bait. First, you need a unique selling proposition. What makes your offer better than that of the competition? Mention the savings. Don\u2019t assume that the customer is perceptive enough to know a good deal when they see it. Always show them exactly how much they\u2019re saving. Throw in an incentive. The perceived value of the little extras is usually much greater than what it will actually cost you. Throwing in a freebie that doesn\u2019t cost you much at all can give customers the impression that they better take advantage of the offer while they have the chance. Create a sense of urgency. Always set a deadline. If a deal appears to be ongoing, it leaves room for hesitation, but if you offer a good value and force people to make a decision, they\u2019re going to buy more often than not. Click here to read the article from Entrepreneur.com.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.smarttan.com\/index.php\/craft-an-irresistible-offer\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Craft an Irresistible Offer - Smart Tan News\" \/>\n<meta property=\"og:description\" content=\"Businesses that succeed are the ones that know how to \u201cpackage the bait\u201d according to the Entrepreneur.com article The 4 Elements of an Irresistible Offer. In today\u2019s world of constant offers and sales, people are conditioned to wait to buy until they see a deal. Here are four tips for developing an offer that will make customers jump: Package the bait. First, you need a unique selling proposition. What makes your offer better than that of the competition? Mention the savings. Don\u2019t assume that the customer is perceptive enough to know a good deal when they see it. Always show them exactly how much they\u2019re saving. Throw in an incentive. The perceived value of the little extras is usually much greater than what it will actually cost you. Throwing in a freebie that doesn\u2019t cost you much at all can give customers the impression that they better take advantage of the offer while they have the chance. Create a sense of urgency. Always set a deadline. If a deal appears to be ongoing, it leaves room for hesitation, but if you offer a good value and force people to make a decision, they\u2019re going to buy more often than not. Click here to read the article from Entrepreneur.com.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.smarttan.com\/index.php\/craft-an-irresistible-offer\/\" \/>\n<meta property=\"og:site_name\" content=\"Smart Tan News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SmartTan\" \/>\n<meta property=\"article:published_time\" content=\"2013-10-22T18:34:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2013-10-22T18:35:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2022\/08\/Smart-Tan-Logo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"520\" \/>\n\t<meta property=\"og:image:height\" content=\"200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"smarttannews\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:site\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"smarttannews\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/craft-an-irresistible-offer\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/craft-an-irresistible-offer\/\"},\"author\":{\"name\":\"smarttannews\",\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819\"},\"headline\":\"How to Craft an Irresistible Offer\",\"datePublished\":\"2013-10-22T18:34:46+00:00\",\"dateModified\":\"2013-10-22T18:35:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/craft-an-irresistible-offer\/\"},\"wordCount\":220,\"publisher\":{\"@id\":\"https:\/\/news.smarttan.com\/#organization\"},\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/craft-an-irresistible-offer\/\",\"url\":\"https:\/\/news.smarttan.com\/index.php\/craft-an-irresistible-offer\/\",\"name\":\"How to Craft an Irresistible Offer - Smart Tan News\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/#website\"},\"datePublished\":\"2013-10-22T18:34:46+00:00\",\"dateModified\":\"2013-10-22T18:35:02+00:00\",\"description\":\"Businesses that succeed are the ones that know how to \u201cpackage the bait\u201d according to the Entrepreneur.com article The 4 Elements of an Irresistible Offer. 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