{"id":14137,"date":"2014-01-14T13:00:30","date_gmt":"2014-01-14T18:00:30","guid":{"rendered":"https:\/\/smarttan.com\/news\/?p=14137"},"modified":"2014-01-14T11:01:51","modified_gmt":"2014-01-14T16:01:51","slug":"dont-let-these-beliefs-hinder-your-profits","status":"publish","type":"post","link":"https:\/\/news.smarttan.com\/index.php\/dont-let-these-beliefs-hinder-your-profits\/","title":{"rendered":"Don\u2019t Let These Beliefs Hinder Your Profits"},"content":{"rendered":"<p>Even if your products and service are stellar, bad businesses practices will limit your potential, the Inc.com article \u201c3 Profit-Killing Beliefs\u201d explains. You might not even know you\u2019re making a huge mistake that\u2019s costing you a lot of money. Review these common business misconceptions and make sure you\u2019re not falling into the trap.<\/p>\n<ol>\n<li><b><\/b><b>Selling is what you do\u00a0<i>to<\/i>\u00a0a customer.<\/b>\u00a0Selling isn\u2019t about persuading, convincing, or especially tricking customers into spending the most money possible. If you\u2019re looking for long-term success, you need to think of selling as what you can do\u00a0<i>for\u00a0<\/i>the customer. Help them make the best buying decisions possible, and you\u2019ll reap the rewards over time.<\/li>\n<li><b><\/b><b>Customers want more information.<\/b>\u00a0Getting more information to potential customers doesn\u2019t necessarily result in more sales \u2013 it can even do the opposite. Your marketing and communications should be about getting them the\u00a0<i>right\u00a0<\/i>information in as few words and images as possible. If they want more, they\u2019ll seek it out.<\/li>\n<li><b><\/b><b>The lowest price is a competitive advantage.<\/b>\u00a0Research shows that customers actually avoid the lowest-priced options because they perceive them as low quality. Rather than competing on price, focus on providing the best value possible at a reasonable price-point.<\/li>\n<\/ol>\n<p><a href=\"http:\/\/www.inc.com\/geoffrey-james\/3-fundamental-profit-killing-beliefs.html\" target=\"_blank\">Click here to read the article from Inc.com.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Even if your products and service are stellar, bad businesses practices will limit your potential, the Inc.com article \u201c3 Profit-Killing Beliefs\u201d explains. You might not even know you\u2019re making a huge mistake that\u2019s costing you a lot of money. Review these common business misconceptions and make sure you\u2019re not falling into the trap. Selling is [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-14137","post","type-post","status-publish","format-standard","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Don\u2019t Let These Beliefs Hinder Your Profits - Smart Tan News<\/title>\n<meta name=\"description\" content=\"Even if your products and service are stellar, bad businesses practices will limit your potential, the Inc.com article \u201c3 Profit-Killing Beliefs\u201d explains. You might not even know you\u2019re making a huge mistake that\u2019s costing you a lot of money. Review these common business misconceptions and make sure you\u2019re not falling into the trap.   Selling is what you do\u00a0to\u00a0a customer.\u00a0Selling isn\u2019t about persuading, convincing, or especially tricking customers into spending the most money possible. If you\u2019re looking for long-term success, you need to think of selling as what you can do\u00a0for\u00a0the customer. Help them make the best buying decisions possible, and you\u2019ll reap the rewards over time.  Customers want more information.\u00a0Getting more information to potential customers doesn\u2019t necessarily result in more sales \u2013 it can even do the opposite. Your marketing and communications should be about getting them the\u00a0right\u00a0information in as few words and images as possible. If they want more, they\u2019ll seek it out.  The lowest price is a competitive advantage.\u00a0Research shows that customers actually avoid the lowest-priced options because they perceive them as low quality. Rather than competing on price, focus on providing the best value possible at a reasonable price-point.  Click here to read the article from Inc.com.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.smarttan.com\/index.php\/dont-let-these-beliefs-hinder-your-profits\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Don\u2019t Let These Beliefs Hinder Your Profits - Smart Tan News\" \/>\n<meta property=\"og:description\" content=\"Even if your products and service are stellar, bad businesses practices will limit your potential, the Inc.com article \u201c3 Profit-Killing Beliefs\u201d explains. You might not even know you\u2019re making a huge mistake that\u2019s costing you a lot of money. Review these common business misconceptions and make sure you\u2019re not falling into the trap.   Selling is what you do\u00a0to\u00a0a customer.\u00a0Selling isn\u2019t about persuading, convincing, or especially tricking customers into spending the most money possible. If you\u2019re looking for long-term success, you need to think of selling as what you can do\u00a0for\u00a0the customer. Help them make the best buying decisions possible, and you\u2019ll reap the rewards over time.  Customers want more information.\u00a0Getting more information to potential customers doesn\u2019t necessarily result in more sales \u2013 it can even do the opposite. Your marketing and communications should be about getting them the\u00a0right\u00a0information in as few words and images as possible. If they want more, they\u2019ll seek it out.  The lowest price is a competitive advantage.\u00a0Research shows that customers actually avoid the lowest-priced options because they perceive them as low quality. Rather than competing on price, focus on providing the best value possible at a reasonable price-point.  Click here to read the article from Inc.com.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.smarttan.com\/index.php\/dont-let-these-beliefs-hinder-your-profits\/\" \/>\n<meta property=\"og:site_name\" content=\"Smart Tan News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SmartTan\" \/>\n<meta property=\"article:published_time\" content=\"2014-01-14T18:00:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2022\/08\/Smart-Tan-Logo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"520\" \/>\n\t<meta property=\"og:image:height\" content=\"200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"smarttannews\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:site\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"smarttannews\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/dont-let-these-beliefs-hinder-your-profits\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/dont-let-these-beliefs-hinder-your-profits\/\"},\"author\":{\"name\":\"smarttannews\",\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819\"},\"headline\":\"Don\u2019t Let These Beliefs Hinder Your Profits\",\"datePublished\":\"2014-01-14T18:00:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/dont-let-these-beliefs-hinder-your-profits\/\"},\"wordCount\":225,\"publisher\":{\"@id\":\"https:\/\/news.smarttan.com\/#organization\"},\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/dont-let-these-beliefs-hinder-your-profits\/\",\"url\":\"https:\/\/news.smarttan.com\/index.php\/dont-let-these-beliefs-hinder-your-profits\/\",\"name\":\"Don\u2019t Let These Beliefs Hinder Your Profits - Smart Tan News\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/#website\"},\"datePublished\":\"2014-01-14T18:00:30+00:00\",\"description\":\"Even if your products and service are stellar, bad businesses practices will limit your potential, the Inc.com article \u201c3 Profit-Killing Beliefs\u201d explains. You might not even know you\u2019re making a huge mistake that\u2019s costing you a lot of money. Review these common business misconceptions and make sure you\u2019re not falling into the trap. Selling is what you do\u00a0to\u00a0a customer.\u00a0Selling isn\u2019t about persuading, convincing, or especially tricking customers into spending the most money possible. If you\u2019re looking for long-term success, you need to think of selling as what you can do\u00a0for\u00a0the customer. Help them make the best buying decisions possible, and you\u2019ll reap the rewards over time. Customers want more information.\u00a0Getting more information to potential customers doesn\u2019t necessarily result in more sales \u2013 it can even do the opposite. Your marketing and communications should be about getting them the\u00a0right\u00a0information in as few words and images as possible. If they want more, they\u2019ll seek it out. The lowest price is a competitive advantage.\u00a0Research shows that customers actually avoid the lowest-priced options because they perceive them as low quality. Rather than competing on price, focus on providing the best value possible at a reasonable price-point. 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You might not even know you\u2019re making a huge mistake that\u2019s costing you a lot of money. Review these common business misconceptions and make sure you\u2019re not falling into the trap.   Selling is what you do\u00a0to\u00a0a customer.\u00a0Selling isn\u2019t about persuading, convincing, or especially tricking customers into spending the most money possible. If you\u2019re looking for long-term success, you need to think of selling as what you can do\u00a0for\u00a0the customer. Help them make the best buying decisions possible, and you\u2019ll reap the rewards over time.  Customers want more information.\u00a0Getting more information to potential customers doesn\u2019t necessarily result in more sales \u2013 it can even do the opposite. Your marketing and communications should be about getting them the\u00a0right\u00a0information in as few words and images as possible. If they want more, they\u2019ll seek it out.  The lowest price is a competitive advantage.\u00a0Research shows that customers actually avoid the lowest-priced options because they perceive them as low quality. Rather than competing on price, focus on providing the best value possible at a reasonable price-point.  Click here to read the article from Inc.com.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/news.smarttan.com\/index.php\/dont-let-these-beliefs-hinder-your-profits\/","og_locale":"en_US","og_type":"article","og_title":"Don\u2019t Let These Beliefs Hinder Your Profits - Smart Tan News","og_description":"Even if your products and service are stellar, bad businesses practices will limit your potential, the Inc.com article \u201c3 Profit-Killing Beliefs\u201d explains. You might not even know you\u2019re making a huge mistake that\u2019s costing you a lot of money. Review these common business misconceptions and make sure you\u2019re not falling into the trap.   Selling is what you do\u00a0to\u00a0a customer.\u00a0Selling isn\u2019t about persuading, convincing, or especially tricking customers into spending the most money possible. If you\u2019re looking for long-term success, you need to think of selling as what you can do\u00a0for\u00a0the customer. Help them make the best buying decisions possible, and you\u2019ll reap the rewards over time.  Customers want more information.\u00a0Getting more information to potential customers doesn\u2019t necessarily result in more sales \u2013 it can even do the opposite. Your marketing and communications should be about getting them the\u00a0right\u00a0information in as few words and images as possible. If they want more, they\u2019ll seek it out.  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You might not even know you\u2019re making a huge mistake that\u2019s costing you a lot of money. Review these common business misconceptions and make sure you\u2019re not falling into the trap. Selling is what you do\u00a0to\u00a0a customer.\u00a0Selling isn\u2019t about persuading, convincing, or especially tricking customers into spending the most money possible. If you\u2019re looking for long-term success, you need to think of selling as what you can do\u00a0for\u00a0the customer. Help them make the best buying decisions possible, and you\u2019ll reap the rewards over time. Customers want more information.\u00a0Getting more information to potential customers doesn\u2019t necessarily result in more sales \u2013 it can even do the opposite. Your marketing and communications should be about getting them the\u00a0right\u00a0information in as few words and images as possible. If they want more, they\u2019ll seek it out. The lowest price is a competitive advantage.\u00a0Research shows that customers actually avoid the lowest-priced options because they perceive them as low quality. Rather than competing on price, focus on providing the best value possible at a reasonable price-point. 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