{"id":17777,"date":"2016-03-03T09:08:25","date_gmt":"2016-03-03T14:08:25","guid":{"rendered":"http:\/\/smarttan.com\/news\/?p=17777"},"modified":"2016-03-03T09:08:25","modified_gmt":"2016-03-03T14:08:25","slug":"three-major-elements-of-creative-advertising","status":"publish","type":"post","link":"https:\/\/news.smarttan.com\/index.php\/three-major-elements-of-creative-advertising\/","title":{"rendered":"Three Major Elements of Creative Advertising"},"content":{"rendered":"<p>In this technologically driven world, media is all around us. We see messages while watching television, browsing the Internet, driving on the freeway, and even while scrolling through Facebook. If we actually critiqued and analyzed each advertisement and every commercial, would we find that most were unique and inventive or that most fell somewhere between unimaginative and uninteresting? Some advertisements are fleeting, disappearing from our minds almost as soon as they appear on the screen without leaving any sort of impact or lasting impression whatsoever. Others, however, are one-of-a-kind art forms, provoking thoughts, emotions, and memories that send chills down our spines, cause us to clutch out loved ones tighter, and tug at our heart strings.<\/p>\n<p>Creative advertising is not far-fetched, but there are definitely elements to consider when trying to convey a message to an audience that they will remembers and that will make them want to buy the product. Here are three factors that make up a creative advertisement.<\/p>\n<p><a href=\"http:\/\/smarttan.epubxp.com\/i\/632988-vol31iss2-2016\/57\" target=\"_blank\">Click here to read the entire article in Smart Tan Magazine online.<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this technologically driven world, media is all around us. We see messages while watching television, browsing the Internet, driving on the freeway, and even while scrolling through Facebook. If we actually critiqued and analyzed each advertisement and every commercial, would we find that most were unique and inventive or that most fell somewhere between [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-17777","post","type-post","status-publish","format-standard","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Three Major Elements of Creative Advertising - Smart Tan News<\/title>\n<meta name=\"description\" content=\"In this technologically driven world, media is all around us. We see messages while watching television, browsing the Internet, driving on the freeway, and even while scrolling through Facebook. If we actually critiqued and analyzed each advertisement and every commercial, would we find that most were unique and inventive or that most fell somewhere between unimaginative and uninteresting? Some advertisements are fleeting, disappearing from our minds almost as soon as they appear on the screen without leaving any sort of impact or lasting impression whatsoever. Others, however, are one-of-a-kind art forms, provoking thoughts, emotions, and memories that send chills down our spines, cause us to clutch out loved ones tighter, and tug at our heart strings.  Creative advertising is not far-fetched, but there are definitely elements to consider when trying to convey a message to an audience that they will remembers and that will make them want to buy the product. Here are three factors that make up a creative advertisement.  Click here to read the entire article in Smart Tan Magazine online.  &nbsp;\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.smarttan.com\/index.php\/three-major-elements-of-creative-advertising\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Three Major Elements of Creative Advertising - Smart Tan News\" \/>\n<meta property=\"og:description\" content=\"In this technologically driven world, media is all around us. We see messages while watching television, browsing the Internet, driving on the freeway, and even while scrolling through Facebook. If we actually critiqued and analyzed each advertisement and every commercial, would we find that most were unique and inventive or that most fell somewhere between unimaginative and uninteresting? Some advertisements are fleeting, disappearing from our minds almost as soon as they appear on the screen without leaving any sort of impact or lasting impression whatsoever. Others, however, are one-of-a-kind art forms, provoking thoughts, emotions, and memories that send chills down our spines, cause us to clutch out loved ones tighter, and tug at our heart strings.  Creative advertising is not far-fetched, but there are definitely elements to consider when trying to convey a message to an audience that they will remembers and that will make them want to buy the product. Here are three factors that make up a creative advertisement.  Click here to read the entire article in Smart Tan Magazine online.  &nbsp;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.smarttan.com\/index.php\/three-major-elements-of-creative-advertising\/\" \/>\n<meta property=\"og:site_name\" content=\"Smart Tan News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SmartTan\" \/>\n<meta property=\"article:published_time\" content=\"2016-03-03T14:08:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2016\/03\/shutterstock_193983560.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1360\" \/>\n\t<meta property=\"og:image:height\" content=\"1001\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"smarttannews\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:site\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"smarttannews\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/three-major-elements-of-creative-advertising\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/three-major-elements-of-creative-advertising\/\"},\"author\":{\"name\":\"smarttannews\",\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819\"},\"headline\":\"Three Major Elements of Creative Advertising\",\"datePublished\":\"2016-03-03T14:08:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/three-major-elements-of-creative-advertising\/\"},\"wordCount\":180,\"publisher\":{\"@id\":\"https:\/\/news.smarttan.com\/#organization\"},\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/three-major-elements-of-creative-advertising\/\",\"url\":\"https:\/\/news.smarttan.com\/index.php\/three-major-elements-of-creative-advertising\/\",\"name\":\"Three Major Elements of Creative Advertising - Smart Tan News\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/#website\"},\"datePublished\":\"2016-03-03T14:08:25+00:00\",\"description\":\"In this technologically driven world, media is all around us. 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Click here to read the entire article in Smart Tan Magazine online.  &nbsp;","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/news.smarttan.com\/index.php\/three-major-elements-of-creative-advertising\/","og_locale":"en_US","og_type":"article","og_title":"Three Major Elements of Creative Advertising - Smart Tan News","og_description":"In this technologically driven world, media is all around us. We see messages while watching television, browsing the Internet, driving on the freeway, and even while scrolling through Facebook. If we actually critiqued and analyzed each advertisement and every commercial, would we find that most were unique and inventive or that most fell somewhere between unimaginative and uninteresting? 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