{"id":20742,"date":"2018-08-23T09:31:28","date_gmt":"2018-08-23T13:31:28","guid":{"rendered":"https:\/\/smarttan.com\/news\/?p=20742"},"modified":"2018-08-23T09:31:28","modified_gmt":"2018-08-23T13:31:28","slug":"share-your-story","status":"publish","type":"post","link":"https:\/\/news.smarttan.com\/index.php\/share-your-story\/","title":{"rendered":"Share Your Story"},"content":{"rendered":"<p><em>By Lydia Calder\u00f3n, Smart Tan Marketing Manager<\/em><\/p>\n<p>Instagram recently launched Stories, their rendition of Snapchat\u2019s app. Like Snapchat, stories are photos and videos that can be viewed for 24 hours before disappearing. On Instagram, they\u2019re located as little circles at the top of your Instagram feed and can also be viewed on a user\u2019s profile.<\/p>\n<p>With more than 300 million people using Stories daily, users are spending significantly more time on Instagram compared to Snapchat. Instagram is quickly taking over Snapchat and dominating the Story scene. Of the eight million businesses that are on Instagram, over 50 percent have created a story. Of that 50 percent, one in five organic stories are estimated to elicit a message from a consumer.<\/p>\n<p>If you\u2019re not taking advantage of Instagram stories, it\u2019s time to give it a try. Posting on your Instagram feed is a necessity for your marketing efforts, but also adding Stories will definitely expact your reach and impact. With tons of new features, your salon has the opportunity to stand out from the crowd and create interactive posts for your followers to take part in.<\/p>\n<p>Instagram stories are a charming and unique way to reach your customers. Instead of your followers scrolling endlessly and potentially missing your post, they automatically see your story after they stream stories from their friends. And, there are additional elements you can add to your stories to enhance enhance engagement and help followers remember your post. What features should your salon use?<\/p>\n<p><a href=\"http:\/\/epro2.com\/publication\/?m=45993&amp;l=1&amp;p=&amp;pn=#{%22issue_id%22:515976,%22page%22:48}\" target=\"_blank\" rel=\"noopener\">Click here to read the entire article in the latest issue of Smart Tan Magazine online.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Lydia Calder\u00f3n, Smart Tan Marketing Manager Instagram recently launched Stories, their rendition of Snapchat\u2019s app. Like Snapchat, stories are photos and videos that can be viewed for 24 hours before disappearing. On Instagram, they\u2019re located as little circles at the top of your Instagram feed and can also be viewed on a user\u2019s profile. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":20743,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-20742","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Share Your Story - Smart Tan News<\/title>\n<meta name=\"description\" content=\"By Lydia Calder\u00f3n, Smart Tan Marketing Manager  Instagram recently launched Stories, their rendition of Snapchat\u2019s app. Like Snapchat, stories are photos and videos that can be viewed for 24 hours before disappearing. On Instagram, they\u2019re located as little circles at the top of your Instagram feed and can also be viewed on a user\u2019s profile.  With more than 300 million people using Stories daily, users are spending significantly more time on Instagram compared to Snapchat. Instagram is quickly taking over Snapchat and dominating the Story scene. Of the eight million businesses that are on Instagram, over 50 percent have created a story. Of that 50 percent, one in five organic stories are estimated to elicit a message from a consumer.  If you\u2019re not taking advantage of Instagram stories, it\u2019s time to give it a try. Posting on your Instagram feed is a necessity for your marketing efforts, but also adding Stories will definitely expact your reach and impact. With tons of new features, your salon has the opportunity to stand out from the crowd and create interactive posts for your followers to take part in.  Instagram stories are a charming and unique way to reach your customers. Instead of your followers scrolling endlessly and potentially missing your post, they automatically see your story after they stream stories from their friends. And, there are additional elements you can add to your stories to enhance enhance engagement and help followers remember your post. What features should your salon use?  Click here to read the entire article in the latest issue of Smart Tan Magazine online.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.smarttan.com\/index.php\/share-your-story\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Share Your Story - Smart Tan News\" \/>\n<meta property=\"og:description\" content=\"By Lydia Calder\u00f3n, Smart Tan Marketing Manager  Instagram recently launched Stories, their rendition of Snapchat\u2019s app. Like Snapchat, stories are photos and videos that can be viewed for 24 hours before disappearing. On Instagram, they\u2019re located as little circles at the top of your Instagram feed and can also be viewed on a user\u2019s profile.  With more than 300 million people using Stories daily, users are spending significantly more time on Instagram compared to Snapchat. Instagram is quickly taking over Snapchat and dominating the Story scene. Of the eight million businesses that are on Instagram, over 50 percent have created a story. Of that 50 percent, one in five organic stories are estimated to elicit a message from a consumer.  If you\u2019re not taking advantage of Instagram stories, it\u2019s time to give it a try. Posting on your Instagram feed is a necessity for your marketing efforts, but also adding Stories will definitely expact your reach and impact. With tons of new features, your salon has the opportunity to stand out from the crowd and create interactive posts for your followers to take part in.  Instagram stories are a charming and unique way to reach your customers. Instead of your followers scrolling endlessly and potentially missing your post, they automatically see your story after they stream stories from their friends. And, there are additional elements you can add to your stories to enhance enhance engagement and help followers remember your post. What features should your salon use?  Click here to read the entire article in the latest issue of Smart Tan Magazine online.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.smarttan.com\/index.php\/share-your-story\/\" \/>\n<meta property=\"og:site_name\" content=\"Smart Tan News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SmartTan\" \/>\n<meta property=\"article:published_time\" content=\"2018-08-23T13:31:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2018\/08\/Instagram-story-8-23-18.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1362\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"smarttannews\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:site\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"smarttannews\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/share-your-story\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/share-your-story\/\"},\"author\":{\"name\":\"smarttannews\",\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819\"},\"headline\":\"Share Your Story\",\"datePublished\":\"2018-08-23T13:31:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/share-your-story\/\"},\"wordCount\":268,\"publisher\":{\"@id\":\"https:\/\/news.smarttan.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/share-your-story\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2018\/08\/Instagram-story-8-23-18.jpg\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/share-your-story\/\",\"url\":\"https:\/\/news.smarttan.com\/index.php\/share-your-story\/\",\"name\":\"Share Your Story - Smart Tan News\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/share-your-story\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/share-your-story\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2018\/08\/Instagram-story-8-23-18.jpg\",\"datePublished\":\"2018-08-23T13:31:28+00:00\",\"description\":\"By Lydia Calder\u00f3n, Smart Tan Marketing Manager Instagram recently launched Stories, their rendition of Snapchat\u2019s app. Like Snapchat, stories are photos and videos that can be viewed for 24 hours before disappearing. 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Instead of your followers scrolling endlessly and potentially missing your post, they automatically see your story after they stream stories from their friends. And, there are additional elements you can add to your stories to enhance enhance engagement and help followers remember your post. What features should your salon use?  Click here to read the entire article in the latest issue of Smart Tan Magazine online.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/news.smarttan.com\/index.php\/share-your-story\/","og_locale":"en_US","og_type":"article","og_title":"Share Your Story - Smart Tan News","og_description":"By Lydia Calder\u00f3n, Smart Tan Marketing Manager  Instagram recently launched Stories, their rendition of Snapchat\u2019s app. Like Snapchat, stories are photos and videos that can be viewed for 24 hours before disappearing. 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