{"id":21617,"date":"2019-09-09T07:40:59","date_gmt":"2019-09-09T11:40:59","guid":{"rendered":"https:\/\/smarttan.com\/news\/?p=21617"},"modified":"2019-09-09T09:07:00","modified_gmt":"2019-09-09T13:07:00","slug":"out-of-touch-the-governments-sun-care-advice-is-hurting-americans","status":"publish","type":"post","link":"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/","title":{"rendered":"Out of Touch? The Government\u2019s Sun Care Advice is Hurting Americans"},"content":{"rendered":"<p>Did you know men can get breast cancer? You might be aware, but it\u2019s not something you hear much about, because it\u2019s an uncommon occurrence. You certainly don\u2019t see government agencies or health advocacy groups promoting awareness or recommending measures for prevention or early detection.<\/p>\n<p>So, why does the federal government recommend daily sunscreen use for dark-skinned individuals? It\u2019s an important question that means more to us as tanning business operators and sun care professionals. If the government is telling African Americans to apply sunscreen every day to prevent skin cancer, when rates are so low in that demographic and overwhelming evidence shows that the rare occurrences aren\u2019t at all related to sun exposure, it seems fair to consider if they have a grasp on the reality of the conversation about UV exposure and health at all.<\/p>\n<p>In May, Dr. Adewole Adamson, a dermatology professor at the University of Texas, called the federal government\u2019s recommendations for black-skinned individuals to wear sunscreen \u201cnonsensical,\u201d making the comparison with breast cancer in men.<\/p>\n<p>\u201cThe public health messages promoted by many\u00a0clinicians\u00a0and\u00a0public health groups regarding sunscreen recommendations for dark skin people is incongruent with the available evidence,\u201d Adamson wrote.<\/p>\n<p>\u201cMedia\u00a0messaging\u00a0exacerbate the problem with\u00a0headline\u00a0after\u00a0headline warning that\u00a0black people can also develop melanoma\u00a0and that blacks are not immune. To be sure, blacks can get melanoma, but the risk is very low. In the same way, men can develop breast cancer, however, we do not promote mammography as a strategy to fight breast cancer in men.\u201d<\/p>\n<p>We all understand that federal government agencies like the CDC should be presenting factual information as they make public health recommendations. Yet this, unfortunately, doesn\u2019t always appear to be the case. Just like the government\u2019s recommendations to avoid eating eggs and to swap margarine for butter, their recommendations on sun exposure is outdated and well off the mark. While fighting for the rights of Americans who chose to visit professional tanning salons over the years, I&#8217;ve witnessed the different levels of absurdity coming from the federal government\u2019s sun-care messaging. A few examples of the government\u2019s misguided sun-care recommendations came about through some unlikely sources \u2013 dermatologists.<\/p>\n<p>The article, originally published by <em>The Conversation<\/em>, \u201dSunscreen wouldn\u2019t have saved Bob Marley from melanoma, and it won\u2019t help other dark-skinned people,\u201d gained mainstream interest and was discussed in numerous additional publications, including <em>The New York Times<\/em>. In the piece, Dr. Adamson, who is black, asked, \u201cIf sunscreen was important in the prevention of melanoma in dark-skinned patients, then why have we never heard of an epidemic of melanoma in sub-Saharan Africa, a region with intense sun, a lot of black people, and little sunscreen?\u201d Dr. Adamson went on to say, \u201cThe public health message promoted by many clinicians and public health groups regarding sunscreen recommendations for dark skin people is incongruent with the available evidence.\u201d<\/p>\n<p>What Dr. Adamson is referring to is the mountains of scientific evidence that shows how melanomas found in black-skinned individuals is extremely rare, but more importantly, has nothing to do with UV light exposure! Science has shown clearly that the type of melanoma found in blacks \u2013 acral lentiginous melanoma \u2013 is most commonly found on the palms of the hands or bottoms of the feet.<\/p>\n<p>\u201cWhen was the last time you had a sunburn on the palms or soles? Even among whites, there is no relationship between\u00a0sun exposure and the risk of acral melanomas,\u201d he wrote. \u201cFamously, Bob Marley died from an acral melanoma on his great toe, but sunscreen would not have helped.\u201d<\/p>\n<p>To demonstrate just how out of touch the federal government\u2019s position is on sun care, the CDC\u2019s Skin Cancer Prevention Progress Report 2018 has two black-skinned individuals on the front cover and recommends that black-skinned individuals wear sunscreen regularly. A black-skinned family is also displayed on the cover of the 2014 Surgeon General\u2019s Call To Action to Prevent Skin Cancer. According to Dr. Adamson, \u201cWhen it comes to the public health message related to sunscreen, skin cancer, and black people a one-size-fits-all approach misses the mark. The facts simply do not add up for the recommendation of sunscreen as prevention of melanoma in black people. There exists no study that demonstrates sunscreen reduces skin cancer risk in black people. Period.\u201d<\/p>\n<p><a href=\"http:\/\/epro2.com\/publication\/?m=45993&amp;l=1&amp;p=&amp;pn=#{%22issue_id%22:615999,%22page%22:30}\" target=\"_blank\" rel=\"noopener noreferrer\">Click here to read the entire article in the latest issue of Smart Tan Magazine online.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Did you know men can get breast cancer? You might be aware, but it\u2019s not something you hear much about, because it\u2019s an uncommon occurrence. You certainly don\u2019t see government agencies or health advocacy groups promoting awareness or recommending measures for prevention or early detection. So, why does the federal government recommend daily sunscreen use [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":21618,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-21617","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Out of Touch? The Government\u2019s Sun Care Advice is Hurting Americans - Smart Tan News<\/title>\n<meta name=\"description\" content=\"Did you know men can get breast cancer? You might be aware, but it\u2019s not something you hear much about, because it\u2019s an uncommon occurrence. You certainly don\u2019t see government agencies or health advocacy groups promoting awareness or recommending measures for prevention or early detection.  So, why does the federal government recommend daily sunscreen use for dark-skinned individuals? It\u2019s an important question that means more to us as tanning business operators and sun care professionals. If the government is telling African Americans to apply sunscreen every day to prevent skin cancer, when rates are so low in that demographic and overwhelming evidence shows that the rare occurrences aren\u2019t at all related to sun exposure, it seems fair to consider if they have a grasp on the reality of the conversation about UV exposure and health at all.  In May, Dr. Adewole Adamson, a dermatology professor at the University of Texas, called the federal government\u2019s recommendations for black-skinned individuals to wear sunscreen \u201cnonsensical,\u201d making the comparison with breast cancer in men.  \u201cThe public health messages promoted by many\u00a0clinicians\u00a0and\u00a0public health groups regarding sunscreen recommendations for dark skin people is incongruent with the available evidence,\u201d Adamson wrote.  \u201cMedia\u00a0messaging\u00a0exacerbate the problem with\u00a0headline\u00a0after\u00a0headline warning that\u00a0black people can also develop melanoma\u00a0and that blacks are not immune. To be sure, blacks can get melanoma, but the risk is very low. In the same way, men can develop breast cancer, however, we do not promote mammography as a strategy to fight breast cancer in men.\u201d  We all understand that federal government agencies like the CDC should be presenting factual information as they make public health recommendations. Yet this, unfortunately, doesn\u2019t always appear to be the case. Just like the government\u2019s recommendations to avoid eating eggs and to swap margarine for butter, their recommendations on sun exposure is outdated and well off the mark. While fighting for the rights of Americans who chose to visit professional tanning salons over the years, I&#039;ve witnessed the different levels of absurdity coming from the federal government\u2019s sun-care messaging. A few examples of the government\u2019s misguided sun-care recommendations came about through some unlikely sources \u2013 dermatologists.  The article, originally published by The Conversation, \u201dSunscreen wouldn\u2019t have saved Bob Marley from melanoma, and it won\u2019t help other dark-skinned people,\u201d gained mainstream interest and was discussed in numerous additional publications, including The New York Times. In the piece, Dr. Adamson, who is black, asked, \u201cIf sunscreen was important in the prevention of melanoma in dark-skinned patients, then why have we never heard of an epidemic of melanoma in sub-Saharan Africa, a region with intense sun, a lot of black people, and little sunscreen?\u201d Dr. Adamson went on to say, \u201cThe public health message promoted by many clinicians and public health groups regarding sunscreen recommendations for dark skin people is incongruent with the available evidence.\u201d  What Dr. Adamson is referring to is the mountains of scientific evidence that shows how melanomas found in black-skinned individuals is extremely rare, but more importantly, has nothing to do with UV light exposure! Science has shown clearly that the type of melanoma found in blacks \u2013 acral lentiginous melanoma \u2013 is most commonly found on the palms of the hands or bottoms of the feet.  \u201cWhen was the last time you had a sunburn on the palms or soles? Even among whites, there is no relationship between\u00a0sun exposure and the risk of acral melanomas,\u201d he wrote. \u201cFamously, Bob Marley died from an acral melanoma on his great toe, but sunscreen would not have helped.\u201d  To demonstrate just how out of touch the federal government\u2019s position is on sun care, the CDC\u2019s Skin Cancer Prevention Progress Report 2018 has two black-skinned individuals on the front cover and recommends that black-skinned individuals wear sunscreen regularly. A black-skinned family is also displayed on the cover of the 2014 Surgeon General\u2019s Call To Action to Prevent Skin Cancer. According to Dr. Adamson, \u201cWhen it comes to the public health message related to sunscreen, skin cancer, and black people a one-size-fits-all approach misses the mark. The facts simply do not add up for the recommendation of sunscreen as prevention of melanoma in black people. There exists no study that demonstrates sunscreen reduces skin cancer risk in black people. Period.\u201d  Click here to read the entire article in the latest issue of Smart Tan Magazine online.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Out of Touch? The Government\u2019s Sun Care Advice is Hurting Americans - Smart Tan News\" \/>\n<meta property=\"og:description\" content=\"Did you know men can get breast cancer? You might be aware, but it\u2019s not something you hear much about, because it\u2019s an uncommon occurrence. You certainly don\u2019t see government agencies or health advocacy groups promoting awareness or recommending measures for prevention or early detection.  So, why does the federal government recommend daily sunscreen use for dark-skinned individuals? It\u2019s an important question that means more to us as tanning business operators and sun care professionals. If the government is telling African Americans to apply sunscreen every day to prevent skin cancer, when rates are so low in that demographic and overwhelming evidence shows that the rare occurrences aren\u2019t at all related to sun exposure, it seems fair to consider if they have a grasp on the reality of the conversation about UV exposure and health at all.  In May, Dr. Adewole Adamson, a dermatology professor at the University of Texas, called the federal government\u2019s recommendations for black-skinned individuals to wear sunscreen \u201cnonsensical,\u201d making the comparison with breast cancer in men.  \u201cThe public health messages promoted by many\u00a0clinicians\u00a0and\u00a0public health groups regarding sunscreen recommendations for dark skin people is incongruent with the available evidence,\u201d Adamson wrote.  \u201cMedia\u00a0messaging\u00a0exacerbate the problem with\u00a0headline\u00a0after\u00a0headline warning that\u00a0black people can also develop melanoma\u00a0and that blacks are not immune. To be sure, blacks can get melanoma, but the risk is very low. In the same way, men can develop breast cancer, however, we do not promote mammography as a strategy to fight breast cancer in men.\u201d  We all understand that federal government agencies like the CDC should be presenting factual information as they make public health recommendations. Yet this, unfortunately, doesn\u2019t always appear to be the case. Just like the government\u2019s recommendations to avoid eating eggs and to swap margarine for butter, their recommendations on sun exposure is outdated and well off the mark. While fighting for the rights of Americans who chose to visit professional tanning salons over the years, I&#039;ve witnessed the different levels of absurdity coming from the federal government\u2019s sun-care messaging. A few examples of the government\u2019s misguided sun-care recommendations came about through some unlikely sources \u2013 dermatologists.  The article, originally published by The Conversation, \u201dSunscreen wouldn\u2019t have saved Bob Marley from melanoma, and it won\u2019t help other dark-skinned people,\u201d gained mainstream interest and was discussed in numerous additional publications, including The New York Times. In the piece, Dr. Adamson, who is black, asked, \u201cIf sunscreen was important in the prevention of melanoma in dark-skinned patients, then why have we never heard of an epidemic of melanoma in sub-Saharan Africa, a region with intense sun, a lot of black people, and little sunscreen?\u201d Dr. Adamson went on to say, \u201cThe public health message promoted by many clinicians and public health groups regarding sunscreen recommendations for dark skin people is incongruent with the available evidence.\u201d  What Dr. Adamson is referring to is the mountains of scientific evidence that shows how melanomas found in black-skinned individuals is extremely rare, but more importantly, has nothing to do with UV light exposure! Science has shown clearly that the type of melanoma found in blacks \u2013 acral lentiginous melanoma \u2013 is most commonly found on the palms of the hands or bottoms of the feet.  \u201cWhen was the last time you had a sunburn on the palms or soles? Even among whites, there is no relationship between\u00a0sun exposure and the risk of acral melanomas,\u201d he wrote. \u201cFamously, Bob Marley died from an acral melanoma on his great toe, but sunscreen would not have helped.\u201d  To demonstrate just how out of touch the federal government\u2019s position is on sun care, the CDC\u2019s Skin Cancer Prevention Progress Report 2018 has two black-skinned individuals on the front cover and recommends that black-skinned individuals wear sunscreen regularly. A black-skinned family is also displayed on the cover of the 2014 Surgeon General\u2019s Call To Action to Prevent Skin Cancer. According to Dr. Adamson, \u201cWhen it comes to the public health message related to sunscreen, skin cancer, and black people a one-size-fits-all approach misses the mark. The facts simply do not add up for the recommendation of sunscreen as prevention of melanoma in black people. There exists no study that demonstrates sunscreen reduces skin cancer risk in black people. Period.\u201d  Click here to read the entire article in the latest issue of Smart Tan Magazine online.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/\" \/>\n<meta property=\"og:site_name\" content=\"Smart Tan News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SmartTan\" \/>\n<meta property=\"article:published_time\" content=\"2019-09-09T11:40:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-09-09T13:07:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2019\/09\/skeptical-9-9-19.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1360\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"smarttannews\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:site\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"smarttannews\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/\"},\"author\":{\"name\":\"smarttannews\",\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819\"},\"headline\":\"Out of Touch? The Government\u2019s Sun Care Advice is Hurting Americans\",\"datePublished\":\"2019-09-09T11:40:59+00:00\",\"dateModified\":\"2019-09-09T13:07:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/\"},\"wordCount\":753,\"publisher\":{\"@id\":\"https:\/\/news.smarttan.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2019\/09\/skeptical-9-9-19.jpg\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/\",\"url\":\"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/\",\"name\":\"Out of Touch? The Government\u2019s Sun Care Advice is Hurting Americans - Smart Tan News\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2019\/09\/skeptical-9-9-19.jpg\",\"datePublished\":\"2019-09-09T11:40:59+00:00\",\"dateModified\":\"2019-09-09T13:07:00+00:00\",\"description\":\"Did you know men can get breast cancer? You might be aware, but it\u2019s not something you hear much about, because it\u2019s an uncommon occurrence. You certainly don\u2019t see government agencies or health advocacy groups promoting awareness or recommending measures for prevention or early detection. So, why does the federal government recommend daily sunscreen use for dark-skinned individuals? It\u2019s an important question that means more to us as tanning business operators and sun care professionals. If the government is telling African Americans to apply sunscreen every day to prevent skin cancer, when rates are so low in that demographic and overwhelming evidence shows that the rare occurrences aren\u2019t at all related to sun exposure, it seems fair to consider if they have a grasp on the reality of the conversation about UV exposure and health at all. In May, Dr. Adewole Adamson, a dermatology professor at the University of Texas, called the federal government\u2019s recommendations for black-skinned individuals to wear sunscreen \u201cnonsensical,\u201d making the comparison with breast cancer in men. \u201cThe public health messages promoted by many\u00a0clinicians\u00a0and\u00a0public health groups regarding sunscreen recommendations for dark skin people is incongruent with the available evidence,\u201d Adamson wrote. \u201cMedia\u00a0messaging\u00a0exacerbate the problem with\u00a0headline\u00a0after\u00a0headline warning that\u00a0black people can also develop melanoma\u00a0and that blacks are not immune. To be sure, blacks can get melanoma, but the risk is very low. In the same way, men can develop breast cancer, however, we do not promote mammography as a strategy to fight breast cancer in men.\u201d We all understand that federal government agencies like the CDC should be presenting factual information as they make public health recommendations. Yet this, unfortunately, doesn\u2019t always appear to be the case. Just like the government\u2019s recommendations to avoid eating eggs and to swap margarine for butter, their recommendations on sun exposure is outdated and well off the mark. While fighting for the rights of Americans who chose to visit professional tanning salons over the years, I've witnessed the different levels of absurdity coming from the federal government\u2019s sun-care messaging. A few examples of the government\u2019s misguided sun-care recommendations came about through some unlikely sources \u2013 dermatologists. The article, originally published by The Conversation, \u201dSunscreen wouldn\u2019t have saved Bob Marley from melanoma, and it won\u2019t help other dark-skinned people,\u201d gained mainstream interest and was discussed in numerous additional publications, including The New York Times. In the piece, Dr. Adamson, who is black, asked, \u201cIf sunscreen was important in the prevention of melanoma in dark-skinned patients, then why have we never heard of an epidemic of melanoma in sub-Saharan Africa, a region with intense sun, a lot of black people, and little sunscreen?\u201d Dr. Adamson went on to say, \u201cThe public health message promoted by many clinicians and public health groups regarding sunscreen recommendations for dark skin people is incongruent with the available evidence.\u201d What Dr. Adamson is referring to is the mountains of scientific evidence that shows how melanomas found in black-skinned individuals is extremely rare, but more importantly, has nothing to do with UV light exposure! Science has shown clearly that the type of melanoma found in blacks \u2013 acral lentiginous melanoma \u2013 is most commonly found on the palms of the hands or bottoms of the feet. \u201cWhen was the last time you had a sunburn on the palms or soles? Even among whites, there is no relationship between\u00a0sun exposure and the risk of acral melanomas,\u201d he wrote. \u201cFamously, Bob Marley died from an acral melanoma on his great toe, but sunscreen would not have helped.\u201d To demonstrate just how out of touch the federal government\u2019s position is on sun care, the CDC\u2019s Skin Cancer Prevention Progress Report 2018 has two black-skinned individuals on the front cover and recommends that black-skinned individuals wear sunscreen regularly. A black-skinned family is also displayed on the cover of the 2014 Surgeon General\u2019s Call To Action to Prevent Skin Cancer. According to Dr. Adamson, \u201cWhen it comes to the public health message related to sunscreen, skin cancer, and black people a one-size-fits-all approach misses the mark. The facts simply do not add up for the recommendation of sunscreen as prevention of melanoma in black people. There exists no study that demonstrates sunscreen reduces skin cancer risk in black people. 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The Government\u2019s Sun Care Advice is Hurting Americans\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/news.smarttan.com\/#website\",\"url\":\"https:\/\/news.smarttan.com\/\",\"name\":\"Smart Tan News\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/news.smarttan.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/news.smarttan.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/news.smarttan.com\/#organization\",\"name\":\"Smart Tan\",\"url\":\"https:\/\/news.smarttan.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/smarttan.com\/news\/wp-content\/uploads\/2022\/08\/Smart-Tan.png\",\"contentUrl\":\"https:\/\/smarttan.com\/news\/wp-content\/uploads\/2022\/08\/Smart-Tan.png\",\"width\":500,\"height\":164,\"caption\":\"Smart Tan\"},\"image\":{\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/SmartTan\",\"https:\/\/x.com\/SmartTan\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819\",\"name\":\"smarttannews\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g\",\"caption\":\"smarttannews\"},\"url\":\"https:\/\/news.smarttan.com\/index.php\/author\/smarttannews\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Out of Touch? The Government\u2019s Sun Care Advice is Hurting Americans - Smart Tan News","description":"Did you know men can get breast cancer? You might be aware, but it\u2019s not something you hear much about, because it\u2019s an uncommon occurrence. You certainly don\u2019t see government agencies or health advocacy groups promoting awareness or recommending measures for prevention or early detection.  So, why does the federal government recommend daily sunscreen use for dark-skinned individuals? It\u2019s an important question that means more to us as tanning business operators and sun care professionals. If the government is telling African Americans to apply sunscreen every day to prevent skin cancer, when rates are so low in that demographic and overwhelming evidence shows that the rare occurrences aren\u2019t at all related to sun exposure, it seems fair to consider if they have a grasp on the reality of the conversation about UV exposure and health at all.  In May, Dr. Adewole Adamson, a dermatology professor at the University of Texas, called the federal government\u2019s recommendations for black-skinned individuals to wear sunscreen \u201cnonsensical,\u201d making the comparison with breast cancer in men.  \u201cThe public health messages promoted by many\u00a0clinicians\u00a0and\u00a0public health groups regarding sunscreen recommendations for dark skin people is incongruent with the available evidence,\u201d Adamson wrote.  \u201cMedia\u00a0messaging\u00a0exacerbate the problem with\u00a0headline\u00a0after\u00a0headline warning that\u00a0black people can also develop melanoma\u00a0and that blacks are not immune. To be sure, blacks can get melanoma, but the risk is very low. In the same way, men can develop breast cancer, however, we do not promote mammography as a strategy to fight breast cancer in men.\u201d  We all understand that federal government agencies like the CDC should be presenting factual information as they make public health recommendations. Yet this, unfortunately, doesn\u2019t always appear to be the case. Just like the government\u2019s recommendations to avoid eating eggs and to swap margarine for butter, their recommendations on sun exposure is outdated and well off the mark. While fighting for the rights of Americans who chose to visit professional tanning salons over the years, I've witnessed the different levels of absurdity coming from the federal government\u2019s sun-care messaging. A few examples of the government\u2019s misguided sun-care recommendations came about through some unlikely sources \u2013 dermatologists.  The article, originally published by The Conversation, \u201dSunscreen wouldn\u2019t have saved Bob Marley from melanoma, and it won\u2019t help other dark-skinned people,\u201d gained mainstream interest and was discussed in numerous additional publications, including The New York Times. In the piece, Dr. Adamson, who is black, asked, \u201cIf sunscreen was important in the prevention of melanoma in dark-skinned patients, then why have we never heard of an epidemic of melanoma in sub-Saharan Africa, a region with intense sun, a lot of black people, and little sunscreen?\u201d Dr. Adamson went on to say, \u201cThe public health message promoted by many clinicians and public health groups regarding sunscreen recommendations for dark skin people is incongruent with the available evidence.\u201d  What Dr. Adamson is referring to is the mountains of scientific evidence that shows how melanomas found in black-skinned individuals is extremely rare, but more importantly, has nothing to do with UV light exposure! Science has shown clearly that the type of melanoma found in blacks \u2013 acral lentiginous melanoma \u2013 is most commonly found on the palms of the hands or bottoms of the feet.  \u201cWhen was the last time you had a sunburn on the palms or soles? Even among whites, there is no relationship between\u00a0sun exposure and the risk of acral melanomas,\u201d he wrote. \u201cFamously, Bob Marley died from an acral melanoma on his great toe, but sunscreen would not have helped.\u201d  To demonstrate just how out of touch the federal government\u2019s position is on sun care, the CDC\u2019s Skin Cancer Prevention Progress Report 2018 has two black-skinned individuals on the front cover and recommends that black-skinned individuals wear sunscreen regularly. A black-skinned family is also displayed on the cover of the 2014 Surgeon General\u2019s Call To Action to Prevent Skin Cancer. According to Dr. Adamson, \u201cWhen it comes to the public health message related to sunscreen, skin cancer, and black people a one-size-fits-all approach misses the mark. The facts simply do not add up for the recommendation of sunscreen as prevention of melanoma in black people. There exists no study that demonstrates sunscreen reduces skin cancer risk in black people. Period.\u201d  Click here to read the entire article in the latest issue of Smart Tan Magazine online.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/","og_locale":"en_US","og_type":"article","og_title":"Out of Touch? The Government\u2019s Sun Care Advice is Hurting Americans - Smart Tan News","og_description":"Did you know men can get breast cancer? You might be aware, but it\u2019s not something you hear much about, because it\u2019s an uncommon occurrence. You certainly don\u2019t see government agencies or health advocacy groups promoting awareness or recommending measures for prevention or early detection.  So, why does the federal government recommend daily sunscreen use for dark-skinned individuals? It\u2019s an important question that means more to us as tanning business operators and sun care professionals. If the government is telling African Americans to apply sunscreen every day to prevent skin cancer, when rates are so low in that demographic and overwhelming evidence shows that the rare occurrences aren\u2019t at all related to sun exposure, it seems fair to consider if they have a grasp on the reality of the conversation about UV exposure and health at all.  In May, Dr. Adewole Adamson, a dermatology professor at the University of Texas, called the federal government\u2019s recommendations for black-skinned individuals to wear sunscreen \u201cnonsensical,\u201d making the comparison with breast cancer in men.  \u201cThe public health messages promoted by many\u00a0clinicians\u00a0and\u00a0public health groups regarding sunscreen recommendations for dark skin people is incongruent with the available evidence,\u201d Adamson wrote.  \u201cMedia\u00a0messaging\u00a0exacerbate the problem with\u00a0headline\u00a0after\u00a0headline warning that\u00a0black people can also develop melanoma\u00a0and that blacks are not immune. To be sure, blacks can get melanoma, but the risk is very low. In the same way, men can develop breast cancer, however, we do not promote mammography as a strategy to fight breast cancer in men.\u201d  We all understand that federal government agencies like the CDC should be presenting factual information as they make public health recommendations. Yet this, unfortunately, doesn\u2019t always appear to be the case. Just like the government\u2019s recommendations to avoid eating eggs and to swap margarine for butter, their recommendations on sun exposure is outdated and well off the mark. While fighting for the rights of Americans who chose to visit professional tanning salons over the years, I've witnessed the different levels of absurdity coming from the federal government\u2019s sun-care messaging. A few examples of the government\u2019s misguided sun-care recommendations came about through some unlikely sources \u2013 dermatologists.  The article, originally published by The Conversation, \u201dSunscreen wouldn\u2019t have saved Bob Marley from melanoma, and it won\u2019t help other dark-skinned people,\u201d gained mainstream interest and was discussed in numerous additional publications, including The New York Times. In the piece, Dr. Adamson, who is black, asked, \u201cIf sunscreen was important in the prevention of melanoma in dark-skinned patients, then why have we never heard of an epidemic of melanoma in sub-Saharan Africa, a region with intense sun, a lot of black people, and little sunscreen?\u201d Dr. Adamson went on to say, \u201cThe public health message promoted by many clinicians and public health groups regarding sunscreen recommendations for dark skin people is incongruent with the available evidence.\u201d  What Dr. Adamson is referring to is the mountains of scientific evidence that shows how melanomas found in black-skinned individuals is extremely rare, but more importantly, has nothing to do with UV light exposure! Science has shown clearly that the type of melanoma found in blacks \u2013 acral lentiginous melanoma \u2013 is most commonly found on the palms of the hands or bottoms of the feet.  \u201cWhen was the last time you had a sunburn on the palms or soles? Even among whites, there is no relationship between\u00a0sun exposure and the risk of acral melanomas,\u201d he wrote. \u201cFamously, Bob Marley died from an acral melanoma on his great toe, but sunscreen would not have helped.\u201d  To demonstrate just how out of touch the federal government\u2019s position is on sun care, the CDC\u2019s Skin Cancer Prevention Progress Report 2018 has two black-skinned individuals on the front cover and recommends that black-skinned individuals wear sunscreen regularly. A black-skinned family is also displayed on the cover of the 2014 Surgeon General\u2019s Call To Action to Prevent Skin Cancer. According to Dr. Adamson, \u201cWhen it comes to the public health message related to sunscreen, skin cancer, and black people a one-size-fits-all approach misses the mark. The facts simply do not add up for the recommendation of sunscreen as prevention of melanoma in black people. There exists no study that demonstrates sunscreen reduces skin cancer risk in black people. Period.\u201d  Click here to read the entire article in the latest issue of Smart Tan Magazine online.","og_url":"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/","og_site_name":"Smart Tan News","article_publisher":"https:\/\/www.facebook.com\/SmartTan","article_published_time":"2019-09-09T11:40:59+00:00","article_modified_time":"2019-09-09T13:07:00+00:00","og_image":[{"width":1360,"height":1000,"url":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2019\/09\/skeptical-9-9-19.jpg","type":"image\/jpeg"}],"author":"smarttannews","twitter_card":"summary_large_image","twitter_creator":"@SmartTan","twitter_site":"@SmartTan","twitter_misc":{"Written by":"smarttannews","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/#article","isPartOf":{"@id":"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/"},"author":{"name":"smarttannews","@id":"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819"},"headline":"Out of Touch? 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The Government\u2019s Sun Care Advice is Hurting Americans - Smart Tan News","isPartOf":{"@id":"https:\/\/news.smarttan.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/#primaryimage"},"image":{"@id":"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/#primaryimage"},"thumbnailUrl":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2019\/09\/skeptical-9-9-19.jpg","datePublished":"2019-09-09T11:40:59+00:00","dateModified":"2019-09-09T13:07:00+00:00","description":"Did you know men can get breast cancer? You might be aware, but it\u2019s not something you hear much about, because it\u2019s an uncommon occurrence. You certainly don\u2019t see government agencies or health advocacy groups promoting awareness or recommending measures for prevention or early detection. So, why does the federal government recommend daily sunscreen use for dark-skinned individuals? It\u2019s an important question that means more to us as tanning business operators and sun care professionals. If the government is telling African Americans to apply sunscreen every day to prevent skin cancer, when rates are so low in that demographic and overwhelming evidence shows that the rare occurrences aren\u2019t at all related to sun exposure, it seems fair to consider if they have a grasp on the reality of the conversation about UV exposure and health at all. In May, Dr. Adewole Adamson, a dermatology professor at the University of Texas, called the federal government\u2019s recommendations for black-skinned individuals to wear sunscreen \u201cnonsensical,\u201d making the comparison with breast cancer in men. \u201cThe public health messages promoted by many\u00a0clinicians\u00a0and\u00a0public health groups regarding sunscreen recommendations for dark skin people is incongruent with the available evidence,\u201d Adamson wrote. \u201cMedia\u00a0messaging\u00a0exacerbate the problem with\u00a0headline\u00a0after\u00a0headline warning that\u00a0black people can also develop melanoma\u00a0and that blacks are not immune. To be sure, blacks can get melanoma, but the risk is very low. In the same way, men can develop breast cancer, however, we do not promote mammography as a strategy to fight breast cancer in men.\u201d We all understand that federal government agencies like the CDC should be presenting factual information as they make public health recommendations. Yet this, unfortunately, doesn\u2019t always appear to be the case. Just like the government\u2019s recommendations to avoid eating eggs and to swap margarine for butter, their recommendations on sun exposure is outdated and well off the mark. While fighting for the rights of Americans who chose to visit professional tanning salons over the years, I've witnessed the different levels of absurdity coming from the federal government\u2019s sun-care messaging. A few examples of the government\u2019s misguided sun-care recommendations came about through some unlikely sources \u2013 dermatologists. The article, originally published by The Conversation, \u201dSunscreen wouldn\u2019t have saved Bob Marley from melanoma, and it won\u2019t help other dark-skinned people,\u201d gained mainstream interest and was discussed in numerous additional publications, including The New York Times. In the piece, Dr. Adamson, who is black, asked, \u201cIf sunscreen was important in the prevention of melanoma in dark-skinned patients, then why have we never heard of an epidemic of melanoma in sub-Saharan Africa, a region with intense sun, a lot of black people, and little sunscreen?\u201d Dr. Adamson went on to say, \u201cThe public health message promoted by many clinicians and public health groups regarding sunscreen recommendations for dark skin people is incongruent with the available evidence.\u201d What Dr. Adamson is referring to is the mountains of scientific evidence that shows how melanomas found in black-skinned individuals is extremely rare, but more importantly, has nothing to do with UV light exposure! Science has shown clearly that the type of melanoma found in blacks \u2013 acral lentiginous melanoma \u2013 is most commonly found on the palms of the hands or bottoms of the feet. \u201cWhen was the last time you had a sunburn on the palms or soles? Even among whites, there is no relationship between\u00a0sun exposure and the risk of acral melanomas,\u201d he wrote. \u201cFamously, Bob Marley died from an acral melanoma on his great toe, but sunscreen would not have helped.\u201d To demonstrate just how out of touch the federal government\u2019s position is on sun care, the CDC\u2019s Skin Cancer Prevention Progress Report 2018 has two black-skinned individuals on the front cover and recommends that black-skinned individuals wear sunscreen regularly. A black-skinned family is also displayed on the cover of the 2014 Surgeon General\u2019s Call To Action to Prevent Skin Cancer. According to Dr. Adamson, \u201cWhen it comes to the public health message related to sunscreen, skin cancer, and black people a one-size-fits-all approach misses the mark. The facts simply do not add up for the recommendation of sunscreen as prevention of melanoma in black people. There exists no study that demonstrates sunscreen reduces skin cancer risk in black people. Period.\u201d Click here to read the entire article in the latest issue of Smart Tan Magazine online.","breadcrumb":{"@id":"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/#primaryimage","url":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2019\/09\/skeptical-9-9-19.jpg","contentUrl":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2019\/09\/skeptical-9-9-19.jpg","width":1360,"height":1000},{"@type":"BreadcrumbList","@id":"https:\/\/news.smarttan.com\/index.php\/out-of-touch-the-governments-sun-care-advice-is-hurting-americans\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/news.smarttan.com\/"},{"@type":"ListItem","position":2,"name":"Out of Touch? 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