{"id":22473,"date":"2020-08-14T10:32:33","date_gmt":"2020-08-14T14:32:33","guid":{"rendered":"https:\/\/smarttan.com\/news\/?p=22473"},"modified":"2020-08-14T10:32:33","modified_gmt":"2020-08-14T14:32:33","slug":"different-times-call-for-different-measures","status":"publish","type":"post","link":"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/","title":{"rendered":"Different Times Call for Different Measures"},"content":{"rendered":"<p><em>By Scott Nichols<\/em><\/p>\n<p>This year has definitely been different than anything we have seen before. A lot of us are hanging on to any news that may develop and trying to put any spin on it\u2026a spin that might give more hope to our business and industry. Covid-19 has cancelled many weddings, music festivals, sporting events and much more \u2013 mainly any reason for a customer to tan! Well, at least that might be what it feels like. But, there is good news. I\u2019m excited about the number of customers who are still tanning. Most are looking for some normalcy in a hectic world right now. A 10-minute tan does have some magic.<\/p>\n<p>As stated above, many events have been cancelled, meaning weekends are looking a lot different. Most tanning salons tend to see business pick up towards the end of the week as customers are looking for that boost of color before the weekend. But, now their weekends look different and that means we need to do things differently ourselves as well.<\/p>\n<p><a href=\"http:\/\/epro2.com\/publication\/?m=45993&amp;i=668616&amp;p=46\" target=\"_blank\" rel=\"noopener noreferrer\">Click here to read the entire article in the latest issue of Smart Tan Magazine online.<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><em>Photo credit: Girts Ragelis \/ Shutterstock.com<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Scott Nichols This year has definitely been different than anything we have seen before. A lot of us are hanging on to any news that may develop and trying to put any spin on it\u2026a spin that might give more hope to our business and industry. Covid-19 has cancelled many weddings, music festivals, sporting [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":22474,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-22473","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Different Times Call for Different Measures - Smart Tan News<\/title>\n<meta name=\"description\" content=\"By Scott Nichols  This year has definitely been different than anything we have seen before. A lot of us are hanging on to any news that may develop and trying to put any spin on it\u2026a spin that might give more hope to our business and industry. Covid-19 has cancelled many weddings, music festivals, sporting events and much more \u2013 mainly any reason for a customer to tan! Well, at least that might be what it feels like. But, there is good news. I\u2019m excited about the number of customers who are still tanning. Most are looking for some normalcy in a hectic world right now. A 10-minute tan does have some magic.  As stated above, many events have been cancelled, meaning weekends are looking a lot different. Most tanning salons tend to see business pick up towards the end of the week as customers are looking for that boost of color before the weekend. But, now their weekends look different and that means we need to do things differently ourselves as well.  Click here to read the entire article in the latest issue of Smart Tan Magazine online.  &nbsp;  Photo credit: Girts Ragelis \/ Shutterstock.com\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Different Times Call for Different Measures - Smart Tan News\" \/>\n<meta property=\"og:description\" content=\"By Scott Nichols  This year has definitely been different than anything we have seen before. A lot of us are hanging on to any news that may develop and trying to put any spin on it\u2026a spin that might give more hope to our business and industry. Covid-19 has cancelled many weddings, music festivals, sporting events and much more \u2013 mainly any reason for a customer to tan! Well, at least that might be what it feels like. But, there is good news. I\u2019m excited about the number of customers who are still tanning. Most are looking for some normalcy in a hectic world right now. A 10-minute tan does have some magic.  As stated above, many events have been cancelled, meaning weekends are looking a lot different. Most tanning salons tend to see business pick up towards the end of the week as customers are looking for that boost of color before the weekend. But, now their weekends look different and that means we need to do things differently ourselves as well.  Click here to read the entire article in the latest issue of Smart Tan Magazine online.  &nbsp;  Photo credit: Girts Ragelis \/ Shutterstock.com\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/\" \/>\n<meta property=\"og:site_name\" content=\"Smart Tan News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SmartTan\" \/>\n<meta property=\"article:published_time\" content=\"2020-08-14T14:32:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2020\/08\/Zoom-8-14-20.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1359\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"smarttannews\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:site\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"smarttannews\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/\"},\"author\":{\"name\":\"smarttannews\",\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819\"},\"headline\":\"Different Times Call for Different Measures\",\"datePublished\":\"2020-08-14T14:32:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/\"},\"wordCount\":203,\"publisher\":{\"@id\":\"https:\/\/news.smarttan.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2020\/08\/Zoom-8-14-20.jpg\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/\",\"url\":\"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/\",\"name\":\"Different Times Call for Different Measures - Smart Tan News\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2020\/08\/Zoom-8-14-20.jpg\",\"datePublished\":\"2020-08-14T14:32:33+00:00\",\"description\":\"By Scott Nichols This year has definitely been different than anything we have seen before. A lot of us are hanging on to any news that may develop and trying to put any spin on it\u2026a spin that might give more hope to our business and industry. Covid-19 has cancelled many weddings, music festivals, sporting events and much more \u2013 mainly any reason for a customer to tan! Well, at least that might be what it feels like. But, there is good news. I\u2019m excited about the number of customers who are still tanning. Most are looking for some normalcy in a hectic world right now. A 10-minute tan does have some magic. As stated above, many events have been cancelled, meaning weekends are looking a lot different. Most tanning salons tend to see business pick up towards the end of the week as customers are looking for that boost of color before the weekend. But, now their weekends look different and that means we need to do things differently ourselves as well. Click here to read the entire article in the latest issue of Smart Tan Magazine online. &nbsp; Photo credit: Girts Ragelis \/ Shutterstock.com\",\"breadcrumb\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/#primaryimage\",\"url\":\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2020\/08\/Zoom-8-14-20.jpg\",\"contentUrl\":\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2020\/08\/Zoom-8-14-20.jpg\",\"width\":1359,\"height\":1000},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/news.smarttan.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Different Times Call for Different Measures\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/news.smarttan.com\/#website\",\"url\":\"https:\/\/news.smarttan.com\/\",\"name\":\"Smart Tan News\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/news.smarttan.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/news.smarttan.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/news.smarttan.com\/#organization\",\"name\":\"Smart Tan\",\"url\":\"https:\/\/news.smarttan.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/smarttan.com\/news\/wp-content\/uploads\/2022\/08\/Smart-Tan.png\",\"contentUrl\":\"https:\/\/smarttan.com\/news\/wp-content\/uploads\/2022\/08\/Smart-Tan.png\",\"width\":500,\"height\":164,\"caption\":\"Smart Tan\"},\"image\":{\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/SmartTan\",\"https:\/\/x.com\/SmartTan\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819\",\"name\":\"smarttannews\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g\",\"caption\":\"smarttannews\"},\"url\":\"https:\/\/news.smarttan.com\/index.php\/author\/smarttannews\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Different Times Call for Different Measures - Smart Tan News","description":"By Scott Nichols  This year has definitely been different than anything we have seen before. A lot of us are hanging on to any news that may develop and trying to put any spin on it\u2026a spin that might give more hope to our business and industry. Covid-19 has cancelled many weddings, music festivals, sporting events and much more \u2013 mainly any reason for a customer to tan! Well, at least that might be what it feels like. But, there is good news. I\u2019m excited about the number of customers who are still tanning. Most are looking for some normalcy in a hectic world right now. A 10-minute tan does have some magic.  As stated above, many events have been cancelled, meaning weekends are looking a lot different. Most tanning salons tend to see business pick up towards the end of the week as customers are looking for that boost of color before the weekend. But, now their weekends look different and that means we need to do things differently ourselves as well.  Click here to read the entire article in the latest issue of Smart Tan Magazine online.  &nbsp;  Photo credit: Girts Ragelis \/ Shutterstock.com","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/","og_locale":"en_US","og_type":"article","og_title":"Different Times Call for Different Measures - Smart Tan News","og_description":"By Scott Nichols  This year has definitely been different than anything we have seen before. A lot of us are hanging on to any news that may develop and trying to put any spin on it\u2026a spin that might give more hope to our business and industry. Covid-19 has cancelled many weddings, music festivals, sporting events and much more \u2013 mainly any reason for a customer to tan! Well, at least that might be what it feels like. But, there is good news. I\u2019m excited about the number of customers who are still tanning. Most are looking for some normalcy in a hectic world right now. A 10-minute tan does have some magic.  As stated above, many events have been cancelled, meaning weekends are looking a lot different. Most tanning salons tend to see business pick up towards the end of the week as customers are looking for that boost of color before the weekend. But, now their weekends look different and that means we need to do things differently ourselves as well.  Click here to read the entire article in the latest issue of Smart Tan Magazine online.  &nbsp;  Photo credit: Girts Ragelis \/ Shutterstock.com","og_url":"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/","og_site_name":"Smart Tan News","article_publisher":"https:\/\/www.facebook.com\/SmartTan","article_published_time":"2020-08-14T14:32:33+00:00","og_image":[{"width":1359,"height":1000,"url":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2020\/08\/Zoom-8-14-20.jpg","type":"image\/jpeg"}],"author":"smarttannews","twitter_card":"summary_large_image","twitter_creator":"@SmartTan","twitter_site":"@SmartTan","twitter_misc":{"Written by":"smarttannews","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/#article","isPartOf":{"@id":"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/"},"author":{"name":"smarttannews","@id":"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819"},"headline":"Different Times Call for Different Measures","datePublished":"2020-08-14T14:32:33+00:00","mainEntityOfPage":{"@id":"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/"},"wordCount":203,"publisher":{"@id":"https:\/\/news.smarttan.com\/#organization"},"image":{"@id":"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/#primaryimage"},"thumbnailUrl":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2020\/08\/Zoom-8-14-20.jpg","articleSection":["News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/","url":"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/","name":"Different Times Call for Different Measures - Smart Tan News","isPartOf":{"@id":"https:\/\/news.smarttan.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/#primaryimage"},"image":{"@id":"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/#primaryimage"},"thumbnailUrl":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2020\/08\/Zoom-8-14-20.jpg","datePublished":"2020-08-14T14:32:33+00:00","description":"By Scott Nichols This year has definitely been different than anything we have seen before. A lot of us are hanging on to any news that may develop and trying to put any spin on it\u2026a spin that might give more hope to our business and industry. Covid-19 has cancelled many weddings, music festivals, sporting events and much more \u2013 mainly any reason for a customer to tan! Well, at least that might be what it feels like. But, there is good news. I\u2019m excited about the number of customers who are still tanning. Most are looking for some normalcy in a hectic world right now. A 10-minute tan does have some magic. As stated above, many events have been cancelled, meaning weekends are looking a lot different. Most tanning salons tend to see business pick up towards the end of the week as customers are looking for that boost of color before the weekend. But, now their weekends look different and that means we need to do things differently ourselves as well. Click here to read the entire article in the latest issue of Smart Tan Magazine online. &nbsp; Photo credit: Girts Ragelis \/ Shutterstock.com","breadcrumb":{"@id":"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/#primaryimage","url":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2020\/08\/Zoom-8-14-20.jpg","contentUrl":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2020\/08\/Zoom-8-14-20.jpg","width":1359,"height":1000},{"@type":"BreadcrumbList","@id":"https:\/\/news.smarttan.com\/index.php\/different-times-call-for-different-measures\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/news.smarttan.com\/"},{"@type":"ListItem","position":2,"name":"Different Times Call for Different Measures"}]},{"@type":"WebSite","@id":"https:\/\/news.smarttan.com\/#website","url":"https:\/\/news.smarttan.com\/","name":"Smart Tan News","description":"","publisher":{"@id":"https:\/\/news.smarttan.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/news.smarttan.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/news.smarttan.com\/#organization","name":"Smart Tan","url":"https:\/\/news.smarttan.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/news.smarttan.com\/#\/schema\/logo\/image\/","url":"https:\/\/smarttan.com\/news\/wp-content\/uploads\/2022\/08\/Smart-Tan.png","contentUrl":"https:\/\/smarttan.com\/news\/wp-content\/uploads\/2022\/08\/Smart-Tan.png","width":500,"height":164,"caption":"Smart Tan"},"image":{"@id":"https:\/\/news.smarttan.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/SmartTan","https:\/\/x.com\/SmartTan"]},{"@type":"Person","@id":"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819","name":"smarttannews","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g","caption":"smarttannews"},"url":"https:\/\/news.smarttan.com\/index.php\/author\/smarttannews\/"}]}},"_links":{"self":[{"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/posts\/22473","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/comments?post=22473"}],"version-history":[{"count":1,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/posts\/22473\/revisions"}],"predecessor-version":[{"id":22475,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/posts\/22473\/revisions\/22475"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/media\/22474"}],"wp:attachment":[{"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/media?parent=22473"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/categories?post=22473"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/tags?post=22473"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}