{"id":23230,"date":"2021-02-09T07:52:33","date_gmt":"2021-02-09T12:52:33","guid":{"rendered":"https:\/\/smarttan.com\/news\/?p=23230"},"modified":"2021-02-09T07:52:33","modified_gmt":"2021-02-09T12:52:33","slug":"setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success","status":"publish","type":"post","link":"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/","title":{"rendered":"Setting the Standard: Sundays Sun Spa is a model for modern tanning success"},"content":{"rendered":"<p><strong>\u00a0<\/strong>It\u2019s certainly not every day that you\u2019ll have the opportunity to learn from somebody who has achieved as much success in tanning as Dennis Ligon. Over nearly 30 years in the industry, Dennis and his wife, Sue, have built a Virginia tanning empire of 21 Sundays Sun Spa locations where they\u2019re proud to provide 200 employees with not just jobs but the opportunity to make careers.<\/p>\n<p>Dennis has never been shy about discussing the approach that has helped the business reach this point. He\u2019s been a fixture at industry events for years and has always been willing to participate in Smart Tan articles and other educational efforts. His involved suggests a true passion for the industry in which he\u2019s gained so much. The tanning industry led him to connect with his wife, and it\u2019s where he\u2019s built a lasting legacy for his family and impacted so many others along the way<\/p>\n<p>\u201cWhen I met Sue, she was running a tanning salon, and I encouraged her to come to a tanning show in Nashville. That\u2019s where we went on our first date, so our marriage can be connected to the tanning industry. Today, I have my daughter and son working in the business as well,\u201d he says.<\/p>\n<p>Dennis is grateful for other industry leaders who have shared valuable insight with him in the past and appreciates the opportunity to help support the long-term success of the industry as a whole. But, his willingness to share his knowledge even with potential direct competitors also speaks to his confidence and drive to keep moving his business forward. As much as he\u2019s willing to help others, Dennis certainly isn\u2019t planning to slow down and let anyone beat him at his own game.<\/p>\n<p>\u201cWhen you believe in yourself and are constantly innovating, it\u2019s not hard to share what has worked up to that point. I know I still have to keep innovating,\u201d Dennis says. \u201cI\u2019ve had so many other people share information with me with nothing to gain back, and I\u2019ve found if you do that it helps the whole industry, and trust me, you want the whole industry to stay strong. I\u2019ve taken ideas from the people I respect and have seen do far better than I\u2019ve done. That\u2019s what\u2019s so great about this industry.\u201d<\/p>\n<p>Most recently, Dennis has been gracious enough to lend his expertise to this year\u2019s Smart Tan Virtual Educational Conference, headlining a group of presenters who represent successful tanning businesses from around North America. There\u2019s so much you can learn from somebody with the pedigree Dennis has in this industry, but one important lesson to start is just how much potential for success there really is in tanning today.<\/p>\n<p><a href=\"http:\/\/epro2.com\/publication\/?m=45993&amp;i=692497&amp;p=36\" target=\"_blank\" rel=\"noopener\"><strong>Click here to read the entire article in the latest issue of Smart Tan Magazine online.\u00a0<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0It\u2019s certainly not every day that you\u2019ll have the opportunity to learn from somebody who has achieved as much success in tanning as Dennis Ligon. Over nearly 30 years in the industry, Dennis and his wife, Sue, have built a Virginia tanning empire of 21 Sundays Sun Spa locations where they\u2019re proud to provide 200 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":23231,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-23230","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Setting the Standard: Sundays Sun Spa is a model for modern tanning success - Smart Tan News<\/title>\n<meta name=\"description\" content=\"\u00a0It\u2019s certainly not every day that you\u2019ll have the opportunity to learn from somebody who has achieved as much success in tanning as Dennis Ligon. Over nearly 30 years in the industry, Dennis and his wife, Sue, have built a Virginia tanning empire of 21 Sundays Sun Spa locations where they\u2019re proud to provide 200 employees with not just jobs but the opportunity to make careers.  Dennis has never been shy about discussing the approach that has helped the business reach this point. He\u2019s been a fixture at industry events for years and has always been willing to participate in Smart Tan articles and other educational efforts. His involved suggests a true passion for the industry in which he\u2019s gained so much. The tanning industry led him to connect with his wife, and it\u2019s where he\u2019s built a lasting legacy for his family and impacted so many others along the way  \u201cWhen I met Sue, she was running a tanning salon, and I encouraged her to come to a tanning show in Nashville. That\u2019s where we went on our first date, so our marriage can be connected to the tanning industry. Today, I have my daughter and son working in the business as well,\u201d he says.  Dennis is grateful for other industry leaders who have shared valuable insight with him in the past and appreciates the opportunity to help support the long-term success of the industry as a whole. But, his willingness to share his knowledge even with potential direct competitors also speaks to his confidence and drive to keep moving his business forward. As much as he\u2019s willing to help others, Dennis certainly isn\u2019t planning to slow down and let anyone beat him at his own game.  \u201cWhen you believe in yourself and are constantly innovating, it\u2019s not hard to share what has worked up to that point. I know I still have to keep innovating,\u201d Dennis says. \u201cI\u2019ve had so many other people share information with me with nothing to gain back, and I\u2019ve found if you do that it helps the whole industry, and trust me, you want the whole industry to stay strong. I\u2019ve taken ideas from the people I respect and have seen do far better than I\u2019ve done. That\u2019s what\u2019s so great about this industry.\u201d  Most recently, Dennis has been gracious enough to lend his expertise to this year\u2019s Smart Tan Virtual Educational Conference, headlining a group of presenters who represent successful tanning businesses from around North America. There\u2019s so much you can learn from somebody with the pedigree Dennis has in this industry, but one important lesson to start is just how much potential for success there really is in tanning today.  Click here to read the entire article in the latest issue of Smart Tan Magazine online.\u00a0\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Setting the Standard: Sundays Sun Spa is a model for modern tanning success - Smart Tan News\" \/>\n<meta property=\"og:description\" content=\"\u00a0It\u2019s certainly not every day that you\u2019ll have the opportunity to learn from somebody who has achieved as much success in tanning as Dennis Ligon. Over nearly 30 years in the industry, Dennis and his wife, Sue, have built a Virginia tanning empire of 21 Sundays Sun Spa locations where they\u2019re proud to provide 200 employees with not just jobs but the opportunity to make careers.  Dennis has never been shy about discussing the approach that has helped the business reach this point. He\u2019s been a fixture at industry events for years and has always been willing to participate in Smart Tan articles and other educational efforts. His involved suggests a true passion for the industry in which he\u2019s gained so much. The tanning industry led him to connect with his wife, and it\u2019s where he\u2019s built a lasting legacy for his family and impacted so many others along the way  \u201cWhen I met Sue, she was running a tanning salon, and I encouraged her to come to a tanning show in Nashville. That\u2019s where we went on our first date, so our marriage can be connected to the tanning industry. Today, I have my daughter and son working in the business as well,\u201d he says.  Dennis is grateful for other industry leaders who have shared valuable insight with him in the past and appreciates the opportunity to help support the long-term success of the industry as a whole. But, his willingness to share his knowledge even with potential direct competitors also speaks to his confidence and drive to keep moving his business forward. As much as he\u2019s willing to help others, Dennis certainly isn\u2019t planning to slow down and let anyone beat him at his own game.  \u201cWhen you believe in yourself and are constantly innovating, it\u2019s not hard to share what has worked up to that point. I know I still have to keep innovating,\u201d Dennis says. \u201cI\u2019ve had so many other people share information with me with nothing to gain back, and I\u2019ve found if you do that it helps the whole industry, and trust me, you want the whole industry to stay strong. I\u2019ve taken ideas from the people I respect and have seen do far better than I\u2019ve done. That\u2019s what\u2019s so great about this industry.\u201d  Most recently, Dennis has been gracious enough to lend his expertise to this year\u2019s Smart Tan Virtual Educational Conference, headlining a group of presenters who represent successful tanning businesses from around North America. There\u2019s so much you can learn from somebody with the pedigree Dennis has in this industry, but one important lesson to start is just how much potential for success there really is in tanning today.  Click here to read the entire article in the latest issue of Smart Tan Magazine online.\u00a0\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/\" \/>\n<meta property=\"og:site_name\" content=\"Smart Tan News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SmartTan\" \/>\n<meta property=\"article:published_time\" content=\"2021-02-09T12:52:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2021\/02\/R6__8162-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1360\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"smarttannews\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:site\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"smarttannews\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/\"},\"author\":{\"name\":\"smarttannews\",\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819\"},\"headline\":\"Setting the Standard: Sundays Sun Spa is a model for modern tanning success\",\"datePublished\":\"2021-02-09T12:52:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/\"},\"wordCount\":494,\"publisher\":{\"@id\":\"https:\/\/news.smarttan.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2021\/02\/R6__8162-1.jpg\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/\",\"url\":\"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/\",\"name\":\"Setting the Standard: Sundays Sun Spa is a model for modern tanning success - Smart Tan News\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2021\/02\/R6__8162-1.jpg\",\"datePublished\":\"2021-02-09T12:52:33+00:00\",\"description\":\"\u00a0It\u2019s certainly not every day that you\u2019ll have the opportunity to learn from somebody who has achieved as much success in tanning as Dennis Ligon. Over nearly 30 years in the industry, Dennis and his wife, Sue, have built a Virginia tanning empire of 21 Sundays Sun Spa locations where they\u2019re proud to provide 200 employees with not just jobs but the opportunity to make careers. Dennis has never been shy about discussing the approach that has helped the business reach this point. He\u2019s been a fixture at industry events for years and has always been willing to participate in Smart Tan articles and other educational efforts. His involved suggests a true passion for the industry in which he\u2019s gained so much. The tanning industry led him to connect with his wife, and it\u2019s where he\u2019s built a lasting legacy for his family and impacted so many others along the way \u201cWhen I met Sue, she was running a tanning salon, and I encouraged her to come to a tanning show in Nashville. That\u2019s where we went on our first date, so our marriage can be connected to the tanning industry. Today, I have my daughter and son working in the business as well,\u201d he says. Dennis is grateful for other industry leaders who have shared valuable insight with him in the past and appreciates the opportunity to help support the long-term success of the industry as a whole. But, his willingness to share his knowledge even with potential direct competitors also speaks to his confidence and drive to keep moving his business forward. As much as he\u2019s willing to help others, Dennis certainly isn\u2019t planning to slow down and let anyone beat him at his own game. \u201cWhen you believe in yourself and are constantly innovating, it\u2019s not hard to share what has worked up to that point. I know I still have to keep innovating,\u201d Dennis says. \u201cI\u2019ve had so many other people share information with me with nothing to gain back, and I\u2019ve found if you do that it helps the whole industry, and trust me, you want the whole industry to stay strong. I\u2019ve taken ideas from the people I respect and have seen do far better than I\u2019ve done. That\u2019s what\u2019s so great about this industry.\u201d Most recently, Dennis has been gracious enough to lend his expertise to this year\u2019s Smart Tan Virtual Educational Conference, headlining a group of presenters who represent successful tanning businesses from around North America. There\u2019s so much you can learn from somebody with the pedigree Dennis has in this industry, but one important lesson to start is just how much potential for success there really is in tanning today. 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Over nearly 30 years in the industry, Dennis and his wife, Sue, have built a Virginia tanning empire of 21 Sundays Sun Spa locations where they\u2019re proud to provide 200 employees with not just jobs but the opportunity to make careers.  Dennis has never been shy about discussing the approach that has helped the business reach this point. He\u2019s been a fixture at industry events for years and has always been willing to participate in Smart Tan articles and other educational efforts. His involved suggests a true passion for the industry in which he\u2019s gained so much. The tanning industry led him to connect with his wife, and it\u2019s where he\u2019s built a lasting legacy for his family and impacted so many others along the way  \u201cWhen I met Sue, she was running a tanning salon, and I encouraged her to come to a tanning show in Nashville. That\u2019s where we went on our first date, so our marriage can be connected to the tanning industry. Today, I have my daughter and son working in the business as well,\u201d he says.  Dennis is grateful for other industry leaders who have shared valuable insight with him in the past and appreciates the opportunity to help support the long-term success of the industry as a whole. But, his willingness to share his knowledge even with potential direct competitors also speaks to his confidence and drive to keep moving his business forward. As much as he\u2019s willing to help others, Dennis certainly isn\u2019t planning to slow down and let anyone beat him at his own game.  \u201cWhen you believe in yourself and are constantly innovating, it\u2019s not hard to share what has worked up to that point. I know I still have to keep innovating,\u201d Dennis says. \u201cI\u2019ve had so many other people share information with me with nothing to gain back, and I\u2019ve found if you do that it helps the whole industry, and trust me, you want the whole industry to stay strong. I\u2019ve taken ideas from the people I respect and have seen do far better than I\u2019ve done. That\u2019s what\u2019s so great about this industry.\u201d  Most recently, Dennis has been gracious enough to lend his expertise to this year\u2019s Smart Tan Virtual Educational Conference, headlining a group of presenters who represent successful tanning businesses from around North America. There\u2019s so much you can learn from somebody with the pedigree Dennis has in this industry, but one important lesson to start is just how much potential for success there really is in tanning today.  Click here to read the entire article in the latest issue of Smart Tan Magazine online.\u00a0","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/","og_locale":"en_US","og_type":"article","og_title":"Setting the Standard: Sundays Sun Spa is a model for modern tanning success - Smart Tan News","og_description":"\u00a0It\u2019s certainly not every day that you\u2019ll have the opportunity to learn from somebody who has achieved as much success in tanning as Dennis Ligon. Over nearly 30 years in the industry, Dennis and his wife, Sue, have built a Virginia tanning empire of 21 Sundays Sun Spa locations where they\u2019re proud to provide 200 employees with not just jobs but the opportunity to make careers.  Dennis has never been shy about discussing the approach that has helped the business reach this point. He\u2019s been a fixture at industry events for years and has always been willing to participate in Smart Tan articles and other educational efforts. His involved suggests a true passion for the industry in which he\u2019s gained so much. The tanning industry led him to connect with his wife, and it\u2019s where he\u2019s built a lasting legacy for his family and impacted so many others along the way  \u201cWhen I met Sue, she was running a tanning salon, and I encouraged her to come to a tanning show in Nashville. That\u2019s where we went on our first date, so our marriage can be connected to the tanning industry. Today, I have my daughter and son working in the business as well,\u201d he says.  Dennis is grateful for other industry leaders who have shared valuable insight with him in the past and appreciates the opportunity to help support the long-term success of the industry as a whole. But, his willingness to share his knowledge even with potential direct competitors also speaks to his confidence and drive to keep moving his business forward. As much as he\u2019s willing to help others, Dennis certainly isn\u2019t planning to slow down and let anyone beat him at his own game.  \u201cWhen you believe in yourself and are constantly innovating, it\u2019s not hard to share what has worked up to that point. I know I still have to keep innovating,\u201d Dennis says. \u201cI\u2019ve had so many other people share information with me with nothing to gain back, and I\u2019ve found if you do that it helps the whole industry, and trust me, you want the whole industry to stay strong. I\u2019ve taken ideas from the people I respect and have seen do far better than I\u2019ve done. That\u2019s what\u2019s so great about this industry.\u201d  Most recently, Dennis has been gracious enough to lend his expertise to this year\u2019s Smart Tan Virtual Educational Conference, headlining a group of presenters who represent successful tanning businesses from around North America. There\u2019s so much you can learn from somebody with the pedigree Dennis has in this industry, but one important lesson to start is just how much potential for success there really is in tanning today.  Click here to read the entire article in the latest issue of Smart Tan Magazine online.\u00a0","og_url":"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/","og_site_name":"Smart Tan News","article_publisher":"https:\/\/www.facebook.com\/SmartTan","article_published_time":"2021-02-09T12:52:33+00:00","og_image":[{"width":1360,"height":1000,"url":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2021\/02\/R6__8162-1.jpg","type":"image\/jpeg"}],"author":"smarttannews","twitter_card":"summary_large_image","twitter_creator":"@SmartTan","twitter_site":"@SmartTan","twitter_misc":{"Written by":"smarttannews","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/#article","isPartOf":{"@id":"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/"},"author":{"name":"smarttannews","@id":"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819"},"headline":"Setting the Standard: Sundays Sun Spa is a model for modern tanning success","datePublished":"2021-02-09T12:52:33+00:00","mainEntityOfPage":{"@id":"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/"},"wordCount":494,"publisher":{"@id":"https:\/\/news.smarttan.com\/#organization"},"image":{"@id":"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/#primaryimage"},"thumbnailUrl":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2021\/02\/R6__8162-1.jpg","articleSection":["News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/","url":"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/","name":"Setting the Standard: Sundays Sun Spa is a model for modern tanning success - Smart Tan News","isPartOf":{"@id":"https:\/\/news.smarttan.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/#primaryimage"},"image":{"@id":"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/#primaryimage"},"thumbnailUrl":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2021\/02\/R6__8162-1.jpg","datePublished":"2021-02-09T12:52:33+00:00","description":"\u00a0It\u2019s certainly not every day that you\u2019ll have the opportunity to learn from somebody who has achieved as much success in tanning as Dennis Ligon. Over nearly 30 years in the industry, Dennis and his wife, Sue, have built a Virginia tanning empire of 21 Sundays Sun Spa locations where they\u2019re proud to provide 200 employees with not just jobs but the opportunity to make careers. Dennis has never been shy about discussing the approach that has helped the business reach this point. He\u2019s been a fixture at industry events for years and has always been willing to participate in Smart Tan articles and other educational efforts. His involved suggests a true passion for the industry in which he\u2019s gained so much. The tanning industry led him to connect with his wife, and it\u2019s where he\u2019s built a lasting legacy for his family and impacted so many others along the way \u201cWhen I met Sue, she was running a tanning salon, and I encouraged her to come to a tanning show in Nashville. That\u2019s where we went on our first date, so our marriage can be connected to the tanning industry. Today, I have my daughter and son working in the business as well,\u201d he says. Dennis is grateful for other industry leaders who have shared valuable insight with him in the past and appreciates the opportunity to help support the long-term success of the industry as a whole. But, his willingness to share his knowledge even with potential direct competitors also speaks to his confidence and drive to keep moving his business forward. As much as he\u2019s willing to help others, Dennis certainly isn\u2019t planning to slow down and let anyone beat him at his own game. \u201cWhen you believe in yourself and are constantly innovating, it\u2019s not hard to share what has worked up to that point. I know I still have to keep innovating,\u201d Dennis says. \u201cI\u2019ve had so many other people share information with me with nothing to gain back, and I\u2019ve found if you do that it helps the whole industry, and trust me, you want the whole industry to stay strong. I\u2019ve taken ideas from the people I respect and have seen do far better than I\u2019ve done. That\u2019s what\u2019s so great about this industry.\u201d Most recently, Dennis has been gracious enough to lend his expertise to this year\u2019s Smart Tan Virtual Educational Conference, headlining a group of presenters who represent successful tanning businesses from around North America. There\u2019s so much you can learn from somebody with the pedigree Dennis has in this industry, but one important lesson to start is just how much potential for success there really is in tanning today. Click here to read the entire article in the latest issue of Smart Tan Magazine online.\u00a0","breadcrumb":{"@id":"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/#primaryimage","url":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2021\/02\/R6__8162-1.jpg","contentUrl":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2021\/02\/R6__8162-1.jpg","width":1360,"height":1000},{"@type":"BreadcrumbList","@id":"https:\/\/news.smarttan.com\/index.php\/setting-the-standard-sundays-sun-spa-is-a-model-for-modern-tanning-success\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/news.smarttan.com\/"},{"@type":"ListItem","position":2,"name":"Setting the Standard: Sundays Sun Spa is a model for modern tanning success"}]},{"@type":"WebSite","@id":"https:\/\/news.smarttan.com\/#website","url":"https:\/\/news.smarttan.com\/","name":"Smart Tan News","description":"","publisher":{"@id":"https:\/\/news.smarttan.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/news.smarttan.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/news.smarttan.com\/#organization","name":"Smart Tan","url":"https:\/\/news.smarttan.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/news.smarttan.com\/#\/schema\/logo\/image\/","url":"https:\/\/smarttan.com\/news\/wp-content\/uploads\/2022\/08\/Smart-Tan.png","contentUrl":"https:\/\/smarttan.com\/news\/wp-content\/uploads\/2022\/08\/Smart-Tan.png","width":500,"height":164,"caption":"Smart Tan"},"image":{"@id":"https:\/\/news.smarttan.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/SmartTan","https:\/\/x.com\/SmartTan"]},{"@type":"Person","@id":"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819","name":"smarttannews","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g","caption":"smarttannews"},"url":"https:\/\/news.smarttan.com\/index.php\/author\/smarttannews\/"}]}},"_links":{"self":[{"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/posts\/23230","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/comments?post=23230"}],"version-history":[{"count":1,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/posts\/23230\/revisions"}],"predecessor-version":[{"id":23232,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/posts\/23230\/revisions\/23232"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/media\/23231"}],"wp:attachment":[{"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/media?parent=23230"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/categories?post=23230"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/tags?post=23230"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}