Click here to read the entire article in the latest issue of Smart Tan Magazine online.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"When it comes to sales, presentation is often just as important as substance. We know it\u2019s not a coincidence that some people are great at selling and some aren\u2019t at all. It\u2019s about framing the offer the right way and demonstrating value and applicability to the client\u2019s lifestyle. That process starts the first time someone […]<\/p>\n","protected":false},"author":2,"featured_media":23482,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-23481","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"\n
Presentation is Key to Maximizing Membership Revenue - Smart Tan News<\/title>\n<meta name=\"description\" content=\"When it comes to sales, presentation is often just as important as substance. We know it\u2019s not a coincidence that some people are great at selling and some aren\u2019t at all. It\u2019s about framing the offer the right way and demonstrating value and applicability to the client\u2019s lifestyle. That process starts the first time someone walks through your door. Showing them everything you have to offer is the first step. If they don\u2019t see the fancy units and hear about all the benefits, many novice tanners will assume that they\u2019re not going to get much more by going past the lowest membership level. Showcase all the spa and wellness service as well, and explain the benefits and how they complement the tanning experience. Introduce them to sunless, even if they claim not to be interested, and tell them about the consistency of results, cocktail tanning and how great it is for special occasions. Once they\u2019ve seen it all, explain that they can get everything they\u2019ve just seen for one monthly price. Click here to read the entire article in the latest issue of Smart Tan Magazine online.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Presentation is Key to Maximizing Membership Revenue - Smart Tan News\" \/>\n<meta property=\"og:description\" content=\"When it comes to sales, presentation is often just as important as substance. We know it\u2019s not a coincidence that some people are great at selling and some aren\u2019t at all. It\u2019s about framing the offer the right way and demonstrating value and applicability to the client\u2019s lifestyle. That process starts the first time someone walks through your door. Showing them everything you have to offer is the first step. If they don\u2019t see the fancy units and hear about all the benefits, many novice tanners will assume that they\u2019re not going to get much more by going past the lowest membership level. Showcase all the spa and wellness service as well, and explain the benefits and how they complement the tanning experience. Introduce them to sunless, even if they claim not to be interested, and tell them about the consistency of results, cocktail tanning and how great it is for special occasions. Once they\u2019ve seen it all, explain that they can get everything they\u2019ve just seen for one monthly price. Click here to read the entire article in the latest issue of Smart Tan Magazine online.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/\" \/>\n<meta property=\"og:site_name\" content=\"Smart Tan News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SmartTan\" \/>\n<meta property=\"article:published_time\" content=\"2021-05-25T12:28:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2021\/05\/Presentation-5-25-21.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1359\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"smarttannews\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:site\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"smarttannews\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/\"},\"author\":{\"name\":\"smarttannews\",\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819\"},\"headline\":\"Presentation is Key to Maximizing Membership Revenue\",\"datePublished\":\"2021-05-25T12:28:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/\"},\"wordCount\":202,\"publisher\":{\"@id\":\"https:\/\/news.smarttan.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2021\/05\/Presentation-5-25-21.jpg\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/\",\"url\":\"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/\",\"name\":\"Presentation is Key to Maximizing Membership Revenue - Smart Tan News\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2021\/05\/Presentation-5-25-21.jpg\",\"datePublished\":\"2021-05-25T12:28:36+00:00\",\"description\":\"When it comes to sales, presentation is often just as important as substance. We know it\u2019s not a coincidence that some people are great at selling and some aren\u2019t at all. It\u2019s about framing the offer the right way and demonstrating value and applicability to the client\u2019s lifestyle. That process starts the first time someone walks through your door. Showing them everything you have to offer is the first step. If they don\u2019t see the fancy units and hear about all the benefits, many novice tanners will assume that they\u2019re not going to get much more by going past the lowest membership level. Showcase all the spa and wellness service as well, and explain the benefits and how they complement the tanning experience. Introduce them to sunless, even if they claim not to be interested, and tell them about the consistency of results, cocktail tanning and how great it is for special occasions. Once they\u2019ve seen it all, explain that they can get everything they\u2019ve just seen for one monthly price. Click here to read the entire article in the latest issue of Smart Tan Magazine online.\",\"breadcrumb\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/#primaryimage\",\"url\":\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2021\/05\/Presentation-5-25-21.jpg\",\"contentUrl\":\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2021\/05\/Presentation-5-25-21.jpg\",\"width\":1359,\"height\":1000,\"caption\":\"Young hispanic man wearing casual clothes amazed and smiling to the camera while presenting with hand and pointing with finger.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/news.smarttan.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Presentation is Key to Maximizing Membership Revenue\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/news.smarttan.com\/#website\",\"url\":\"https:\/\/news.smarttan.com\/\",\"name\":\"Smart Tan News\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/news.smarttan.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/news.smarttan.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/news.smarttan.com\/#organization\",\"name\":\"Smart Tan\",\"url\":\"https:\/\/news.smarttan.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/smarttan.com\/news\/wp-content\/uploads\/2022\/08\/Smart-Tan.png\",\"contentUrl\":\"https:\/\/smarttan.com\/news\/wp-content\/uploads\/2022\/08\/Smart-Tan.png\",\"width\":500,\"height\":164,\"caption\":\"Smart Tan\"},\"image\":{\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/SmartTan\",\"https:\/\/x.com\/SmartTan\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819\",\"name\":\"smarttannews\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g\",\"caption\":\"smarttannews\"},\"url\":\"https:\/\/news.smarttan.com\/index.php\/author\/smarttannews\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Presentation is Key to Maximizing Membership Revenue - Smart Tan News","description":"When it comes to sales, presentation is often just as important as substance. We know it\u2019s not a coincidence that some people are great at selling and some aren\u2019t at all. It\u2019s about framing the offer the right way and demonstrating value and applicability to the client\u2019s lifestyle. That process starts the first time someone walks through your door. Showing them everything you have to offer is the first step. If they don\u2019t see the fancy units and hear about all the benefits, many novice tanners will assume that they\u2019re not going to get much more by going past the lowest membership level. Showcase all the spa and wellness service as well, and explain the benefits and how they complement the tanning experience. Introduce them to sunless, even if they claim not to be interested, and tell them about the consistency of results, cocktail tanning and how great it is for special occasions. Once they\u2019ve seen it all, explain that they can get everything they\u2019ve just seen for one monthly price. Click here to read the entire article in the latest issue of Smart Tan Magazine online.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/","og_locale":"en_US","og_type":"article","og_title":"Presentation is Key to Maximizing Membership Revenue - Smart Tan News","og_description":"When it comes to sales, presentation is often just as important as substance. We know it\u2019s not a coincidence that some people are great at selling and some aren\u2019t at all. It\u2019s about framing the offer the right way and demonstrating value and applicability to the client\u2019s lifestyle. That process starts the first time someone walks through your door. Showing them everything you have to offer is the first step. If they don\u2019t see the fancy units and hear about all the benefits, many novice tanners will assume that they\u2019re not going to get much more by going past the lowest membership level. Showcase all the spa and wellness service as well, and explain the benefits and how they complement the tanning experience. Introduce them to sunless, even if they claim not to be interested, and tell them about the consistency of results, cocktail tanning and how great it is for special occasions. Once they\u2019ve seen it all, explain that they can get everything they\u2019ve just seen for one monthly price. Click here to read the entire article in the latest issue of Smart Tan Magazine online.","og_url":"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/","og_site_name":"Smart Tan News","article_publisher":"https:\/\/www.facebook.com\/SmartTan","article_published_time":"2021-05-25T12:28:36+00:00","og_image":[{"width":1359,"height":1000,"url":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2021\/05\/Presentation-5-25-21.jpg","type":"image\/jpeg"}],"author":"smarttannews","twitter_card":"summary_large_image","twitter_creator":"@SmartTan","twitter_site":"@SmartTan","twitter_misc":{"Written by":"smarttannews","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/#article","isPartOf":{"@id":"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/"},"author":{"name":"smarttannews","@id":"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819"},"headline":"Presentation is Key to Maximizing Membership Revenue","datePublished":"2021-05-25T12:28:36+00:00","mainEntityOfPage":{"@id":"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/"},"wordCount":202,"publisher":{"@id":"https:\/\/news.smarttan.com\/#organization"},"image":{"@id":"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/#primaryimage"},"thumbnailUrl":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2021\/05\/Presentation-5-25-21.jpg","articleSection":["News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/","url":"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/","name":"Presentation is Key to Maximizing Membership Revenue - Smart Tan News","isPartOf":{"@id":"https:\/\/news.smarttan.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/#primaryimage"},"image":{"@id":"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/#primaryimage"},"thumbnailUrl":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2021\/05\/Presentation-5-25-21.jpg","datePublished":"2021-05-25T12:28:36+00:00","description":"When it comes to sales, presentation is often just as important as substance. We know it\u2019s not a coincidence that some people are great at selling and some aren\u2019t at all. It\u2019s about framing the offer the right way and demonstrating value and applicability to the client\u2019s lifestyle. That process starts the first time someone walks through your door. Showing them everything you have to offer is the first step. If they don\u2019t see the fancy units and hear about all the benefits, many novice tanners will assume that they\u2019re not going to get much more by going past the lowest membership level. Showcase all the spa and wellness service as well, and explain the benefits and how they complement the tanning experience. Introduce them to sunless, even if they claim not to be interested, and tell them about the consistency of results, cocktail tanning and how great it is for special occasions. Once they\u2019ve seen it all, explain that they can get everything they\u2019ve just seen for one monthly price. Click here to read the entire article in the latest issue of Smart Tan Magazine online.","breadcrumb":{"@id":"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/#primaryimage","url":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2021\/05\/Presentation-5-25-21.jpg","contentUrl":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2021\/05\/Presentation-5-25-21.jpg","width":1359,"height":1000,"caption":"Young hispanic man wearing casual clothes amazed and smiling to the camera while presenting with hand and pointing with finger."},{"@type":"BreadcrumbList","@id":"https:\/\/news.smarttan.com\/index.php\/presentation-is-key-to-maximizing-membership-revenue\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/news.smarttan.com\/"},{"@type":"ListItem","position":2,"name":"Presentation is Key to Maximizing Membership Revenue"}]},{"@type":"WebSite","@id":"https:\/\/news.smarttan.com\/#website","url":"https:\/\/news.smarttan.com\/","name":"Smart Tan News","description":"","publisher":{"@id":"https:\/\/news.smarttan.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/news.smarttan.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/news.smarttan.com\/#organization","name":"Smart Tan","url":"https:\/\/news.smarttan.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/news.smarttan.com\/#\/schema\/logo\/image\/","url":"https:\/\/smarttan.com\/news\/wp-content\/uploads\/2022\/08\/Smart-Tan.png","contentUrl":"https:\/\/smarttan.com\/news\/wp-content\/uploads\/2022\/08\/Smart-Tan.png","width":500,"height":164,"caption":"Smart Tan"},"image":{"@id":"https:\/\/news.smarttan.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/SmartTan","https:\/\/x.com\/SmartTan"]},{"@type":"Person","@id":"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819","name":"smarttannews","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g","caption":"smarttannews"},"url":"https:\/\/news.smarttan.com\/index.php\/author\/smarttannews\/"}]}},"_links":{"self":[{"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/posts\/23481","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/comments?post=23481"}],"version-history":[{"count":1,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/posts\/23481\/revisions"}],"predecessor-version":[{"id":23483,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/posts\/23481\/revisions\/23483"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/media\/23482"}],"wp:attachment":[{"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/media?parent=23481"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/categories?post=23481"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/tags?post=23481"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}