Click here to read the entire article in the latest issue of Smart Tan Magazine online.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"You\u2019ve been working hard on your advertising. You\u2019re staying on top of your social media game and making sure you\u2019re targeting the right people in the right places. But, are you overlooking some potential revenue that\u2019s right under your nose? Gaining new clients is, of course, a major focus, but your in-store audience is the […]<\/p>\n","protected":false},"author":2,"featured_media":24777,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-24773","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"\n
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Gaining new clients is, of course, a major focus, but your in-store audience is the easiest group to market to and can have a powerful effect on growing your salon\u2019s profits. Visually reiterating key specials throughout the store can help start a conversation and create an additional sale. So, what different types of in-store marketing can you use for your salon? 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