{"id":27635,"date":"2026-03-11T04:13:26","date_gmt":"2026-03-11T08:13:26","guid":{"rendered":"https:\/\/news.smarttan.com\/?p=27635"},"modified":"2026-03-06T12:16:04","modified_gmt":"2026-03-06T17:16:04","slug":"outshining-competition","status":"publish","type":"post","link":"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/","title":{"rendered":"Outshining the Competition"},"content":{"rendered":"<p>The SmartSun Therapy SST28 sets the standard for red light technology in the tanning industry with precise engineering that maximizes the functional irradiance that actually reaches and penetrates the user\u2019s skin.<\/p>\n<p>The distance between the unit\u2019s LEDs and the user\u2019s skin is one critical factor that other equipment fails to account for. Red and near-infrared light diminishes rapidly over distance, and as much as 60-80% of the functional output can be lost in just a few inches. Therefore, it is important to choose a device where the LEDs are positioned optimally to ensure consistent and effective light exposure during the therapy session. The SmartSun Therapy SST28 is the only device on the market that\u2019s designed to form to the body\u2019s natural structure to deliver the powerful effects of red light, and near-infrared light therapy within inches of the user.<\/p>\n<p>Others may assert that offering a broader spectrum of light translates to enhanced effectiveness despite other shortcomings. However, this assertion falls flat when scrutinized. In reality, utilizing a wider variety of light spectrums doesn&#8217;t necessarily equate to better results. By incorporating a broader range, these units may dilute the crucial spectrums that truly matter for therapeutic purposes.<\/p>\n<p>For reference, consider the examples of some of the most advanced and expensive red light therapy units on the market outside of the tanning industry. The NovoTHOR Whole Body Light Pod, priced at around $120,000, utilizes highly specific spectrums of 660nm red light and 850nm near-infrared. A DaVinci TheraLight 360 HD Pro, also priced around $120,000, utilizes spectrums of 635nm, 810nm, 850nm, and 940nm. If the premise that offering a greater variety of light spectrums leads to superior performance held true, one would expect these companies to incorporate more spectrums into their significantly pricier units. Yet, this is not the case.<\/p>\n<p>The much more modestly priced SmartSun Therapy SST28 utilizes highly specific spectrums of 635nm red light and 850nm near-infrared, similar to the therapeutic spectrums utilized by the far more expensive units. Other equipment that features as many as seven different specific wavelengths is, in effect, sacrificing valuable space and power that could otherwise be used to emit the wavelengths that provide the most significant and valuable results.<\/p>\n<p>Another common misconception revolves around wattage per diode. Some assert that higher wattage per diode equates to greater effectiveness. However, this oversimplification overlooks the importance of diode efficiency. Units employing more efficient diodes may have a lower wattage output per diode while still delivering a stronger irradiance, thus debunking the notion that diode wattage alone determines effectiveness. When assessing the efficacy of a red light therapy unit the most important metric to pay close attention to the total irradiance it provides, measured in milliwatts per square centimeter (mw\/cm\u00b2). If you see advertised measurements provided microwatts or any other metric, that number needs to be converted to mw\/cm2 to be compared.<\/p>\n<p>When considering all of these elements, there\u2019s only one device in the tanning market that checks all the boxes. The SmartSun Therapy SST28 features 28,433 red and near-infrared light diodes, highly specific wavelengths, zero-gravity design, is FDA-registered, and has been proven in hundreds of tanning businesses to produce the most significant results of any device used in the industry.<\/p>\n<p>For wellness and tanning businesses looking to provide the best red light results foe the best value, there is no comparison. The SmartSun Therapy SST28 quite literally outshines the competition.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The SmartSun Therapy SST28 sets the standard for red light technology in the tanning industry with precise engineering that maximizes the functional irradiance that actually reaches and penetrates the user\u2019s skin. The distance between the unit\u2019s LEDs and the user\u2019s skin is one critical factor that other equipment fails to account for. Red and near-infrared [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":24786,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-27635","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Outshining the Competition - Smart Tan News<\/title>\n<meta name=\"description\" content=\"The SmartSun Therapy SST28 sets the standard for red light technology in the tanning industry with precise engineering that maximizes the functional irradiance that actually reaches and penetrates the user\u2019s skin.  The distance between the unit\u2019s LEDs and the user\u2019s skin is one critical factor that other equipment fails to account for. Red and near-infrared light diminishes rapidly over distance, and as much as 60-80% of the functional output can be lost in just a few inches. Therefore, it is important to choose a device where the LEDs are positioned optimally to ensure consistent and effective light exposure during the therapy session. The SmartSun Therapy SST28 is the only device on the market that\u2019s designed to form to the body\u2019s natural structure to deliver the powerful effects of red light, and near-infrared light therapy within inches of the user.  Others may assert that offering a broader spectrum of light translates to enhanced effectiveness despite other shortcomings. However, this assertion falls flat when scrutinized. In reality, utilizing a wider variety of light spectrums doesn&#039;t necessarily equate to better results. By incorporating a broader range, these units may dilute the crucial spectrums that truly matter for therapeutic purposes.  For reference, consider the examples of some of the most advanced and expensive red light therapy units on the market outside of the tanning industry. The NovoTHOR Whole Body Light Pod, priced at around $120,000, utilizes highly specific spectrums of 660nm red light and 850nm near-infrared. A DaVinci TheraLight 360 HD Pro, also priced around $120,000, utilizes spectrums of 635nm, 810nm, 850nm, and 940nm. If the premise that offering a greater variety of light spectrums leads to superior performance held true, one would expect these companies to incorporate more spectrums into their significantly pricier units. Yet, this is not the case.  The much more modestly priced SmartSun Therapy SST28 utilizes highly specific spectrums of 635nm red light and 850nm near-infrared, similar to the therapeutic spectrums utilized by the far more expensive units. Other equipment that features as many as seven different specific wavelengths is, in effect, sacrificing valuable space and power that could otherwise be used to emit the wavelengths that provide the most significant and valuable results.  Another common misconception revolves around wattage per diode. Some assert that higher wattage per diode equates to greater effectiveness. However, this oversimplification overlooks the importance of diode efficiency. Units employing more efficient diodes may have a lower wattage output per diode while still delivering a stronger irradiance, thus debunking the notion that diode wattage alone determines effectiveness. When assessing the efficacy of a red light therapy unit the most important metric to pay close attention to the total irradiance it provides, measured in milliwatts per square centimeter (mw\/cm\u00b2). If you see advertised measurements provided microwatts or any other metric, that number needs to be converted to mw\/cm2 to be compared.  When considering all of these elements, there\u2019s only one device in the tanning market that checks all the boxes. The SmartSun Therapy SST28 features 28,433 red and near-infrared light diodes, highly specific wavelengths, zero-gravity design, is FDA-registered, and has been proven in hundreds of tanning businesses to produce the most significant results of any device used in the industry.  For wellness and tanning businesses looking to provide the best red light results foe the best value, there is no comparison. The SmartSun Therapy SST28 quite literally outshines the competition.  &nbsp;  &nbsp;  &nbsp;\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Outshining the Competition - Smart Tan News\" \/>\n<meta property=\"og:description\" content=\"The SmartSun Therapy SST28 sets the standard for red light technology in the tanning industry with precise engineering that maximizes the functional irradiance that actually reaches and penetrates the user\u2019s skin.  The distance between the unit\u2019s LEDs and the user\u2019s skin is one critical factor that other equipment fails to account for. Red and near-infrared light diminishes rapidly over distance, and as much as 60-80% of the functional output can be lost in just a few inches. Therefore, it is important to choose a device where the LEDs are positioned optimally to ensure consistent and effective light exposure during the therapy session. The SmartSun Therapy SST28 is the only device on the market that\u2019s designed to form to the body\u2019s natural structure to deliver the powerful effects of red light, and near-infrared light therapy within inches of the user.  Others may assert that offering a broader spectrum of light translates to enhanced effectiveness despite other shortcomings. However, this assertion falls flat when scrutinized. In reality, utilizing a wider variety of light spectrums doesn&#039;t necessarily equate to better results. By incorporating a broader range, these units may dilute the crucial spectrums that truly matter for therapeutic purposes.  For reference, consider the examples of some of the most advanced and expensive red light therapy units on the market outside of the tanning industry. The NovoTHOR Whole Body Light Pod, priced at around $120,000, utilizes highly specific spectrums of 660nm red light and 850nm near-infrared. A DaVinci TheraLight 360 HD Pro, also priced around $120,000, utilizes spectrums of 635nm, 810nm, 850nm, and 940nm. If the premise that offering a greater variety of light spectrums leads to superior performance held true, one would expect these companies to incorporate more spectrums into their significantly pricier units. Yet, this is not the case.  The much more modestly priced SmartSun Therapy SST28 utilizes highly specific spectrums of 635nm red light and 850nm near-infrared, similar to the therapeutic spectrums utilized by the far more expensive units. Other equipment that features as many as seven different specific wavelengths is, in effect, sacrificing valuable space and power that could otherwise be used to emit the wavelengths that provide the most significant and valuable results.  Another common misconception revolves around wattage per diode. Some assert that higher wattage per diode equates to greater effectiveness. However, this oversimplification overlooks the importance of diode efficiency. Units employing more efficient diodes may have a lower wattage output per diode while still delivering a stronger irradiance, thus debunking the notion that diode wattage alone determines effectiveness. When assessing the efficacy of a red light therapy unit the most important metric to pay close attention to the total irradiance it provides, measured in milliwatts per square centimeter (mw\/cm\u00b2). If you see advertised measurements provided microwatts or any other metric, that number needs to be converted to mw\/cm2 to be compared.  When considering all of these elements, there\u2019s only one device in the tanning market that checks all the boxes. The SmartSun Therapy SST28 features 28,433 red and near-infrared light diodes, highly specific wavelengths, zero-gravity design, is FDA-registered, and has been proven in hundreds of tanning businesses to produce the most significant results of any device used in the industry.  For wellness and tanning businesses looking to provide the best red light results foe the best value, there is no comparison. The SmartSun Therapy SST28 quite literally outshines the competition.  &nbsp;  &nbsp;  &nbsp;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/\" \/>\n<meta property=\"og:site_name\" content=\"Smart Tan News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SmartTan\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-11T08:13:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2022\/11\/SST-11-23-22.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1360\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"smarttannews\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:site\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"smarttannews\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/\"},\"author\":{\"name\":\"smarttannews\",\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819\"},\"headline\":\"Outshining the Competition\",\"datePublished\":\"2026-03-11T08:13:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/\"},\"wordCount\":573,\"publisher\":{\"@id\":\"https:\/\/news.smarttan.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2022\/11\/SST-11-23-22.jpg\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/\",\"url\":\"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/\",\"name\":\"Outshining the Competition - Smart Tan News\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/news.smarttan.com\/wp-content\/uploads\/2022\/11\/SST-11-23-22.jpg\",\"datePublished\":\"2026-03-11T08:13:26+00:00\",\"description\":\"The SmartSun Therapy SST28 sets the standard for red light technology in the tanning industry with precise engineering that maximizes the functional irradiance that actually reaches and penetrates the user\u2019s skin. The distance between the unit\u2019s LEDs and the user\u2019s skin is one critical factor that other equipment fails to account for. Red and near-infrared light diminishes rapidly over distance, and as much as 60-80% of the functional output can be lost in just a few inches. Therefore, it is important to choose a device where the LEDs are positioned optimally to ensure consistent and effective light exposure during the therapy session. The SmartSun Therapy SST28 is the only device on the market that\u2019s designed to form to the body\u2019s natural structure to deliver the powerful effects of red light, and near-infrared light therapy within inches of the user. Others may assert that offering a broader spectrum of light translates to enhanced effectiveness despite other shortcomings. However, this assertion falls flat when scrutinized. In reality, utilizing a wider variety of light spectrums doesn't necessarily equate to better results. By incorporating a broader range, these units may dilute the crucial spectrums that truly matter for therapeutic purposes. For reference, consider the examples of some of the most advanced and expensive red light therapy units on the market outside of the tanning industry. The NovoTHOR Whole Body Light Pod, priced at around $120,000, utilizes highly specific spectrums of 660nm red light and 850nm near-infrared. A DaVinci TheraLight 360 HD Pro, also priced around $120,000, utilizes spectrums of 635nm, 810nm, 850nm, and 940nm. If the premise that offering a greater variety of light spectrums leads to superior performance held true, one would expect these companies to incorporate more spectrums into their significantly pricier units. Yet, this is not the case. The much more modestly priced SmartSun Therapy SST28 utilizes highly specific spectrums of 635nm red light and 850nm near-infrared, similar to the therapeutic spectrums utilized by the far more expensive units. Other equipment that features as many as seven different specific wavelengths is, in effect, sacrificing valuable space and power that could otherwise be used to emit the wavelengths that provide the most significant and valuable results. Another common misconception revolves around wattage per diode. Some assert that higher wattage per diode equates to greater effectiveness. However, this oversimplification overlooks the importance of diode efficiency. Units employing more efficient diodes may have a lower wattage output per diode while still delivering a stronger irradiance, thus debunking the notion that diode wattage alone determines effectiveness. When assessing the efficacy of a red light therapy unit the most important metric to pay close attention to the total irradiance it provides, measured in milliwatts per square centimeter (mw\/cm\u00b2). If you see advertised measurements provided microwatts or any other metric, that number needs to be converted to mw\/cm2 to be compared. When considering all of these elements, there\u2019s only one device in the tanning market that checks all the boxes. The SmartSun Therapy SST28 features 28,433 red and near-infrared light diodes, highly specific wavelengths, zero-gravity design, is FDA-registered, and has been proven in hundreds of tanning businesses to produce the most significant results of any device used in the industry. For wellness and tanning businesses looking to provide the best red light results foe the best value, there is no comparison. 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The distance between the unit\u2019s LEDs and the user\u2019s skin is one critical factor that other equipment fails to account for. Red and near-infrared light diminishes rapidly over distance, and as much as 60-80% of the functional output can be lost in just a few inches. Therefore, it is important to choose a device where the LEDs are positioned optimally to ensure consistent and effective light exposure during the therapy session. The SmartSun Therapy SST28 is the only device on the market that\u2019s designed to form to the body\u2019s natural structure to deliver the powerful effects of red light, and near-infrared light therapy within inches of the user.  Others may assert that offering a broader spectrum of light translates to enhanced effectiveness despite other shortcomings. However, this assertion falls flat when scrutinized. In reality, utilizing a wider variety of light spectrums doesn't necessarily equate to better results. By incorporating a broader range, these units may dilute the crucial spectrums that truly matter for therapeutic purposes.  For reference, consider the examples of some of the most advanced and expensive red light therapy units on the market outside of the tanning industry. The NovoTHOR Whole Body Light Pod, priced at around $120,000, utilizes highly specific spectrums of 660nm red light and 850nm near-infrared. A DaVinci TheraLight 360 HD Pro, also priced around $120,000, utilizes spectrums of 635nm, 810nm, 850nm, and 940nm. If the premise that offering a greater variety of light spectrums leads to superior performance held true, one would expect these companies to incorporate more spectrums into their significantly pricier units. Yet, this is not the case.  The much more modestly priced SmartSun Therapy SST28 utilizes highly specific spectrums of 635nm red light and 850nm near-infrared, similar to the therapeutic spectrums utilized by the far more expensive units. Other equipment that features as many as seven different specific wavelengths is, in effect, sacrificing valuable space and power that could otherwise be used to emit the wavelengths that provide the most significant and valuable results.  Another common misconception revolves around wattage per diode. Some assert that higher wattage per diode equates to greater effectiveness. However, this oversimplification overlooks the importance of diode efficiency. Units employing more efficient diodes may have a lower wattage output per diode while still delivering a stronger irradiance, thus debunking the notion that diode wattage alone determines effectiveness. When assessing the efficacy of a red light therapy unit the most important metric to pay close attention to the total irradiance it provides, measured in milliwatts per square centimeter (mw\/cm\u00b2). If you see advertised measurements provided microwatts or any other metric, that number needs to be converted to mw\/cm2 to be compared.  When considering all of these elements, there\u2019s only one device in the tanning market that checks all the boxes. The SmartSun Therapy SST28 features 28,433 red and near-infrared light diodes, highly specific wavelengths, zero-gravity design, is FDA-registered, and has been proven in hundreds of tanning businesses to produce the most significant results of any device used in the industry.  For wellness and tanning businesses looking to provide the best red light results foe the best value, there is no comparison. The SmartSun Therapy SST28 quite literally outshines the competition.  &nbsp;  &nbsp;  &nbsp;","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/","og_locale":"en_US","og_type":"article","og_title":"Outshining the Competition - Smart Tan News","og_description":"The SmartSun Therapy SST28 sets the standard for red light technology in the tanning industry with precise engineering that maximizes the functional irradiance that actually reaches and penetrates the user\u2019s skin.  The distance between the unit\u2019s LEDs and the user\u2019s skin is one critical factor that other equipment fails to account for. Red and near-infrared light diminishes rapidly over distance, and as much as 60-80% of the functional output can be lost in just a few inches. Therefore, it is important to choose a device where the LEDs are positioned optimally to ensure consistent and effective light exposure during the therapy session. The SmartSun Therapy SST28 is the only device on the market that\u2019s designed to form to the body\u2019s natural structure to deliver the powerful effects of red light, and near-infrared light therapy within inches of the user.  Others may assert that offering a broader spectrum of light translates to enhanced effectiveness despite other shortcomings. However, this assertion falls flat when scrutinized. In reality, utilizing a wider variety of light spectrums doesn't necessarily equate to better results. By incorporating a broader range, these units may dilute the crucial spectrums that truly matter for therapeutic purposes.  For reference, consider the examples of some of the most advanced and expensive red light therapy units on the market outside of the tanning industry. The NovoTHOR Whole Body Light Pod, priced at around $120,000, utilizes highly specific spectrums of 660nm red light and 850nm near-infrared. A DaVinci TheraLight 360 HD Pro, also priced around $120,000, utilizes spectrums of 635nm, 810nm, 850nm, and 940nm. If the premise that offering a greater variety of light spectrums leads to superior performance held true, one would expect these companies to incorporate more spectrums into their significantly pricier units. Yet, this is not the case.  The much more modestly priced SmartSun Therapy SST28 utilizes highly specific spectrums of 635nm red light and 850nm near-infrared, similar to the therapeutic spectrums utilized by the far more expensive units. Other equipment that features as many as seven different specific wavelengths is, in effect, sacrificing valuable space and power that could otherwise be used to emit the wavelengths that provide the most significant and valuable results.  Another common misconception revolves around wattage per diode. Some assert that higher wattage per diode equates to greater effectiveness. However, this oversimplification overlooks the importance of diode efficiency. Units employing more efficient diodes may have a lower wattage output per diode while still delivering a stronger irradiance, thus debunking the notion that diode wattage alone determines effectiveness. When assessing the efficacy of a red light therapy unit the most important metric to pay close attention to the total irradiance it provides, measured in milliwatts per square centimeter (mw\/cm\u00b2). If you see advertised measurements provided microwatts or any other metric, that number needs to be converted to mw\/cm2 to be compared.  When considering all of these elements, there\u2019s only one device in the tanning market that checks all the boxes. The SmartSun Therapy SST28 features 28,433 red and near-infrared light diodes, highly specific wavelengths, zero-gravity design, is FDA-registered, and has been proven in hundreds of tanning businesses to produce the most significant results of any device used in the industry.  For wellness and tanning businesses looking to provide the best red light results foe the best value, there is no comparison. The SmartSun Therapy SST28 quite literally outshines the competition.  &nbsp;  &nbsp;  &nbsp;","og_url":"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/","og_site_name":"Smart Tan News","article_publisher":"https:\/\/www.facebook.com\/SmartTan","article_published_time":"2026-03-11T08:13:26+00:00","og_image":[{"width":1360,"height":1000,"url":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2022\/11\/SST-11-23-22.jpg","type":"image\/jpeg"}],"author":"smarttannews","twitter_card":"summary_large_image","twitter_creator":"@SmartTan","twitter_site":"@SmartTan","twitter_misc":{"Written by":"smarttannews","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/#article","isPartOf":{"@id":"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/"},"author":{"name":"smarttannews","@id":"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819"},"headline":"Outshining the Competition","datePublished":"2026-03-11T08:13:26+00:00","mainEntityOfPage":{"@id":"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/"},"wordCount":573,"publisher":{"@id":"https:\/\/news.smarttan.com\/#organization"},"image":{"@id":"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/#primaryimage"},"thumbnailUrl":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2022\/11\/SST-11-23-22.jpg","articleSection":["News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/","url":"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/","name":"Outshining the Competition - Smart Tan News","isPartOf":{"@id":"https:\/\/news.smarttan.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/#primaryimage"},"image":{"@id":"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/#primaryimage"},"thumbnailUrl":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2022\/11\/SST-11-23-22.jpg","datePublished":"2026-03-11T08:13:26+00:00","description":"The SmartSun Therapy SST28 sets the standard for red light technology in the tanning industry with precise engineering that maximizes the functional irradiance that actually reaches and penetrates the user\u2019s skin. The distance between the unit\u2019s LEDs and the user\u2019s skin is one critical factor that other equipment fails to account for. Red and near-infrared light diminishes rapidly over distance, and as much as 60-80% of the functional output can be lost in just a few inches. Therefore, it is important to choose a device where the LEDs are positioned optimally to ensure consistent and effective light exposure during the therapy session. The SmartSun Therapy SST28 is the only device on the market that\u2019s designed to form to the body\u2019s natural structure to deliver the powerful effects of red light, and near-infrared light therapy within inches of the user. Others may assert that offering a broader spectrum of light translates to enhanced effectiveness despite other shortcomings. However, this assertion falls flat when scrutinized. In reality, utilizing a wider variety of light spectrums doesn't necessarily equate to better results. By incorporating a broader range, these units may dilute the crucial spectrums that truly matter for therapeutic purposes. For reference, consider the examples of some of the most advanced and expensive red light therapy units on the market outside of the tanning industry. The NovoTHOR Whole Body Light Pod, priced at around $120,000, utilizes highly specific spectrums of 660nm red light and 850nm near-infrared. A DaVinci TheraLight 360 HD Pro, also priced around $120,000, utilizes spectrums of 635nm, 810nm, 850nm, and 940nm. If the premise that offering a greater variety of light spectrums leads to superior performance held true, one would expect these companies to incorporate more spectrums into their significantly pricier units. Yet, this is not the case. The much more modestly priced SmartSun Therapy SST28 utilizes highly specific spectrums of 635nm red light and 850nm near-infrared, similar to the therapeutic spectrums utilized by the far more expensive units. Other equipment that features as many as seven different specific wavelengths is, in effect, sacrificing valuable space and power that could otherwise be used to emit the wavelengths that provide the most significant and valuable results. Another common misconception revolves around wattage per diode. Some assert that higher wattage per diode equates to greater effectiveness. However, this oversimplification overlooks the importance of diode efficiency. Units employing more efficient diodes may have a lower wattage output per diode while still delivering a stronger irradiance, thus debunking the notion that diode wattage alone determines effectiveness. When assessing the efficacy of a red light therapy unit the most important metric to pay close attention to the total irradiance it provides, measured in milliwatts per square centimeter (mw\/cm\u00b2). If you see advertised measurements provided microwatts or any other metric, that number needs to be converted to mw\/cm2 to be compared. When considering all of these elements, there\u2019s only one device in the tanning market that checks all the boxes. The SmartSun Therapy SST28 features 28,433 red and near-infrared light diodes, highly specific wavelengths, zero-gravity design, is FDA-registered, and has been proven in hundreds of tanning businesses to produce the most significant results of any device used in the industry. For wellness and tanning businesses looking to provide the best red light results foe the best value, there is no comparison. The SmartSun Therapy SST28 quite literally outshines the competition. &nbsp; &nbsp; &nbsp;","breadcrumb":{"@id":"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/news.smarttan.com\/index.php\/outshining-competition\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/#primaryimage","url":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2022\/11\/SST-11-23-22.jpg","contentUrl":"https:\/\/news.smarttan.com\/wp-content\/uploads\/2022\/11\/SST-11-23-22.jpg","width":1360,"height":1000},{"@type":"BreadcrumbList","@id":"https:\/\/news.smarttan.com\/index.php\/outshining-competition\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/news.smarttan.com\/"},{"@type":"ListItem","position":2,"name":"Outshining the Competition"}]},{"@type":"WebSite","@id":"https:\/\/news.smarttan.com\/#website","url":"https:\/\/news.smarttan.com\/","name":"Smart Tan News","description":"","publisher":{"@id":"https:\/\/news.smarttan.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/news.smarttan.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/news.smarttan.com\/#organization","name":"Smart Tan","url":"https:\/\/news.smarttan.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/news.smarttan.com\/#\/schema\/logo\/image\/","url":"https:\/\/smarttan.com\/news\/wp-content\/uploads\/2022\/08\/Smart-Tan.png","contentUrl":"https:\/\/smarttan.com\/news\/wp-content\/uploads\/2022\/08\/Smart-Tan.png","width":500,"height":164,"caption":"Smart Tan"},"image":{"@id":"https:\/\/news.smarttan.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/SmartTan","https:\/\/x.com\/SmartTan"]},{"@type":"Person","@id":"https:\/\/news.smarttan.com\/#\/schema\/person\/722dc7049af55e0ed743d67ce9ed4819","name":"smarttannews","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c0189f76465f47ce293287354f8076bfdb83130e65538eb34fcd2cd44e9f0e53?s=96&d=mm&r=g","caption":"smarttannews"},"url":"https:\/\/news.smarttan.com\/index.php\/author\/smarttannews\/"}]}},"_links":{"self":[{"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/posts\/27635","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/comments?post=27635"}],"version-history":[{"count":1,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/posts\/27635\/revisions"}],"predecessor-version":[{"id":27636,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/posts\/27635\/revisions\/27636"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/media\/24786"}],"wp:attachment":[{"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/media?parent=27635"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/categories?post=27635"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.smarttan.com\/index.php\/wp-json\/wp\/v2\/tags?post=27635"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}