{"id":424,"date":"2008-02-29T04:00:55","date_gmt":"2008-02-29T08:00:55","guid":{"rendered":"https:\/\/smarttan.com\/blog\/index.php\/cautious-optimism-is-prevailing-in-the-tanning-market-today\/"},"modified":"2008-02-29T04:00:55","modified_gmt":"2008-02-29T08:00:55","slug":"cautious-optimism-is-prevailing-in-the-tanning-market-today","status":"publish","type":"post","link":"https:\/\/news.smarttan.com\/index.php\/cautious-optimism-is-prevailing-in-the-tanning-market-today\/","title":{"rendered":"Cautious optimism is prevailing in the tanning market today"},"content":{"rendered":"

Two-thirds of indoor tanning businesses say that tanning business in the first six weeks of 2008 met or exceeded their expectations, according to a SmartTan.com poll conducted in the last week of February.<\/p>\n

In the poll, 42 percent say business exceeded expectations, while 25 percent answered that business met their expectations. Just under one-third, 32 percent, didn’t achieve the results they had hoped for.<\/p>\n

\"2008-02-29-good-start-copy.jpg\"<\/a> “With economic data firmly pointing to a slow-down in the American economy, I think the kind of optimism we’re seeing in this market is cautious and responsible,” Smart Tan Vice President Joseph Levy said. “The business owners we’ve spoken with this year, as a group, seem to be prepared for challenging market conditions \u2013 even the ones who are telling us business is up. That’s a good sign. It shows that the leadership in the tanning market may be evening out \u2013 not getting too high in the good times and better prepared for periods of declining consumer spending.”<\/p>\n

In a January SmartTan.com poll, 70 percent of tanning facility owners said they expected their tanning businesses to outperform 2007 results. Only 13 percent expected 2008 to be worse than 2007.<\/p>\n

Fueling the good results thus far: A market that has a better control on business costs today than it has in some time. There is also reason to believe that the vitamin D message may be fueling an interest in regular, moderate non-burning UV exposure.<\/p>\n

\"2008-02-29-quick-poll.jpg\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Two-thirds of indoor tanning businesses say that tanning business in the first six weeks of 2008 met or exceeded their expectations, according to a SmartTan.com poll conducted in the last week of February. In the poll, 42 percent say business exceeded expectations, while 25 percent answered that business met their expectations. Just under one-third, 32 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-424","post","type-post","status-publish","format-standard","hentry","category-news"],"yoast_head":"\nCautious optimism is prevailing in the tanning market today - Smart Tan News<\/title>\n<meta name=\"description\" content=\"Two-thirds of indoor tanning businesses say that tanning business in the first six weeks of 2008 met or exceeded their expectations, according to a SmartTan.com poll conducted in the last week of February. In the poll, 42 percent say business exceeded expectations, while 25 percent answered that business met their expectations. Just under one-third, 32 percent, didn't achieve the results they had hoped for. "With economic data firmly pointing to a slow-down in the American economy, I think the kind of optimism we're seeing in this market is cautious and responsible," Smart Tan Vice President Joseph Levy said. "The business owners we've spoken with this year, as a group, seem to be prepared for challenging market conditions \u2013 even the ones who are telling us business is up. That's a good sign. It shows that the leadership in the tanning market may be evening out \u2013 not getting too high in the good times and better prepared for periods of declining consumer spending." In a January SmartTan.com poll, 70 percent of tanning facility owners said they expected their tanning businesses to outperform 2007 results. Only 13 percent expected 2008 to be worse than 2007. Fueling the good results thus far: A market that has a better control on business costs today than it has in some time. There is also reason to believe that the vitamin D message may be fueling an interest in regular, moderate non-burning UV exposure.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.smarttan.com\/index.php\/cautious-optimism-is-prevailing-in-the-tanning-market-today\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cautious optimism is prevailing in the tanning market today - Smart Tan News\" \/>\n<meta property=\"og:description\" content=\"Two-thirds of indoor tanning businesses say that tanning business in the first six weeks of 2008 met or exceeded their expectations, according to a SmartTan.com poll conducted in the last week of February. In the poll, 42 percent say business exceeded expectations, while 25 percent answered that business met their expectations. Just under one-third, 32 percent, didn't achieve the results they had hoped for. "With economic data firmly pointing to a slow-down in the American economy, I think the kind of optimism we're seeing in this market is cautious and responsible," Smart Tan Vice President Joseph Levy said. "The business owners we've spoken with this year, as a group, seem to be prepared for challenging market conditions \u2013 even the ones who are telling us business is up. That's a good sign. It shows that the leadership in the tanning market may be evening out \u2013 not getting too high in the good times and better prepared for periods of declining consumer spending." In a January SmartTan.com poll, 70 percent of tanning facility owners said they expected their tanning businesses to outperform 2007 results. Only 13 percent expected 2008 to be worse than 2007. Fueling the good results thus far: A market that has a better control on business costs today than it has in some time. There is also reason to believe that the vitamin D message may be fueling an interest in regular, moderate non-burning UV exposure.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.smarttan.com\/index.php\/cautious-optimism-is-prevailing-in-the-tanning-market-today\/\" \/>\n<meta property=\"og:site_name\" content=\"Smart Tan News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SmartTan\" \/>\n<meta property=\"article:published_time\" content=\"2008-02-29T08:00:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/smarttan.com\/blog\/wp-content\/uploads\/2008\/02\/2008-02-29-good-start-copy.thumbnail.jpg\" \/>\n<meta name=\"author\" content=\"smarttan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:site\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"smarttan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/cautious-optimism-is-prevailing-in-the-tanning-market-today\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/cautious-optimism-is-prevailing-in-the-tanning-market-today\/\"},\"author\":{\"name\":\"smarttan\",\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/person\/4191f4b1131c0a37b4fd39f876771e7b\"},\"headline\":\"Cautious optimism is prevailing in the tanning market today\",\"datePublished\":\"2008-02-29T08:00:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/cautious-optimism-is-prevailing-in-the-tanning-market-today\/\"},\"wordCount\":239,\"publisher\":{\"@id\":\"https:\/\/news.smarttan.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/cautious-optimism-is-prevailing-in-the-tanning-market-today\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/smarttan.com\/blog\/wp-content\/uploads\/2008\/02\/2008-02-29-good-start-copy.thumbnail.jpg\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/cautious-optimism-is-prevailing-in-the-tanning-market-today\/\",\"url\":\"https:\/\/news.smarttan.com\/index.php\/cautious-optimism-is-prevailing-in-the-tanning-market-today\/\",\"name\":\"Cautious optimism is prevailing in the tanning market today - Smart Tan News\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/cautious-optimism-is-prevailing-in-the-tanning-market-today\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/cautious-optimism-is-prevailing-in-the-tanning-market-today\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/smarttan.com\/blog\/wp-content\/uploads\/2008\/02\/2008-02-29-good-start-copy.thumbnail.jpg\",\"datePublished\":\"2008-02-29T08:00:55+00:00\",\"description\":\"Two-thirds of indoor tanning businesses say that tanning business in the first six weeks of 2008 met or exceeded their expectations, according to a SmartTan.com poll conducted in the last week of February. 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