{"id":5551,"date":"2011-02-09T17:25:01","date_gmt":"2011-02-09T21:25:01","guid":{"rendered":"https:\/\/smarttan.com\/blog\/?p=5551"},"modified":"2011-02-09T17:25:01","modified_gmt":"2011-02-09T21:25:01","slug":"world-of-mouth-social-media-101","status":"publish","type":"post","link":"https:\/\/news.smarttan.com\/index.php\/world-of-mouth-social-media-101\/","title":{"rendered":"World of Mouth: Social Media 101"},"content":{"rendered":"<p>By Rich Kizer &amp; Georganne Bender<\/p>\n<p>So, where do you stand with social media? Usually it\u2019s one of two places: you\u2019re either all over it, or you just don\u2019t know where to begin. Knowing where to begin can be a daunting task, but one thing\u2019s for sure: It\u2019s the best way to connect with current and potential customers. And it\u2019s not going away.<\/p>\n<p>Social media statistics are over the top: Facebook alone has more than 500 million active users; 50 percent of users are on Facebook on any given day. In fact, people spend over 500 billion minutes per month on Facebook. More than 1.5 million local businesses have active pages and more than 20 million people \u201clike\u201d pages each day. Twitter reports 50 millions tweets per day; 600 tweets per second. And that\u2019s just the tip of the iceberg<a href=\"http:\/\/smarttan.epubxpress.com\/link\/TANT\/2011\/feb\/74?s=0\" target=\"_blank\">&#8230;&#8230;. READ MORE<\/a><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignleft size-full wp-image-5552\" title=\"world_mouth\" src=\"https:\/\/smarttan.com\/blog\/wp-content\/uploads\/2011\/02\/world_mouth.jpg\" alt=\"world_mouth\" width=\"225\" height=\"225\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Rich Kizer &amp; Georganne Bender So, where do you stand with social media? Usually it\u2019s one of two places: you\u2019re either all over it, or you just don\u2019t know where to begin. Knowing where to begin can be a daunting task, but one thing\u2019s for sure: It\u2019s the best way to connect with current [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-5551","post","type-post","status-publish","format-standard","hentry","category-tanning-trends"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>World of Mouth: Social Media 101 - Smart Tan News<\/title>\n<meta name=\"description\" content=\"By Rich Kizer &amp; Georganne Bender So, where do you stand with social media? Usually it\u2019s one of two places: you\u2019re either all over it, or you just don\u2019t know where to begin. Knowing where to begin can be a daunting task, but one thing\u2019s for sure: It\u2019s the best way to connect with current and potential customers. And it\u2019s not going away. Social media statistics are over the top: Facebook alone has more than 500 million active users; 50 percent of users are on Facebook on any given day. In fact, people spend over 500 billion minutes per month on Facebook. More than 1.5 million local businesses have active pages and more than 20 million people \u201clike\u201d pages each day. Twitter reports 50 millions tweets per day; 600 tweets per second. And that\u2019s just the tip of the iceberg....... READ MORE\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.smarttan.com\/index.php\/world-of-mouth-social-media-101\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"World of Mouth: Social Media 101 - Smart Tan News\" \/>\n<meta property=\"og:description\" content=\"By Rich Kizer &amp; Georganne Bender So, where do you stand with social media? Usually it\u2019s one of two places: you\u2019re either all over it, or you just don\u2019t know where to begin. Knowing where to begin can be a daunting task, but one thing\u2019s for sure: It\u2019s the best way to connect with current and potential customers. And it\u2019s not going away. Social media statistics are over the top: Facebook alone has more than 500 million active users; 50 percent of users are on Facebook on any given day. In fact, people spend over 500 billion minutes per month on Facebook. More than 1.5 million local businesses have active pages and more than 20 million people \u201clike\u201d pages each day. Twitter reports 50 millions tweets per day; 600 tweets per second. And that\u2019s just the tip of the iceberg....... READ MORE\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.smarttan.com\/index.php\/world-of-mouth-social-media-101\/\" \/>\n<meta property=\"og:site_name\" content=\"Smart Tan News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SmartTan\" \/>\n<meta property=\"article:published_time\" content=\"2011-02-09T21:25:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/smarttan.com\/blog\/wp-content\/uploads\/2011\/02\/world_mouth.jpg\" \/>\n<meta name=\"author\" content=\"smarttan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:site\" content=\"@SmartTan\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"smarttan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/world-of-mouth-social-media-101\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/world-of-mouth-social-media-101\/\"},\"author\":{\"name\":\"smarttan\",\"@id\":\"https:\/\/news.smarttan.com\/#\/schema\/person\/4191f4b1131c0a37b4fd39f876771e7b\"},\"headline\":\"World of Mouth: Social Media 101\",\"datePublished\":\"2011-02-09T21:25:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/world-of-mouth-social-media-101\/\"},\"wordCount\":147,\"publisher\":{\"@id\":\"https:\/\/news.smarttan.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/world-of-mouth-social-media-101\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/smarttan.com\/blog\/wp-content\/uploads\/2011\/02\/world_mouth.jpg\",\"articleSection\":[\"Tanning Trends\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/news.smarttan.com\/index.php\/world-of-mouth-social-media-101\/\",\"url\":\"https:\/\/news.smarttan.com\/index.php\/world-of-mouth-social-media-101\/\",\"name\":\"World of Mouth: Social Media 101 - Smart Tan News\",\"isPartOf\":{\"@id\":\"https:\/\/news.smarttan.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/world-of-mouth-social-media-101\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/news.smarttan.com\/index.php\/world-of-mouth-social-media-101\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/smarttan.com\/blog\/wp-content\/uploads\/2011\/02\/world_mouth.jpg\",\"datePublished\":\"2011-02-09T21:25:01+00:00\",\"description\":\"By Rich Kizer &amp; Georganne Bender So, where do you stand with social media? 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