{"id":7300,"date":"2011-12-20T04:00:35","date_gmt":"2011-12-20T09:00:35","guid":{"rendered":"https:\/\/www.smarttan.com\/news\/?p=7300"},"modified":"2011-12-20T00:19:26","modified_gmt":"2011-12-20T05:19:26","slug":"sunless-users-still-seek-sun","status":"publish","type":"post","link":"https:\/\/news.smarttan.com\/index.php\/sunless-users-still-seek-sun\/","title":{"rendered":"Sunless Users Still Seek Sun: Study"},"content":{"rendered":"<p>Nearly two-thirds of sunless tanning product users continue to tan in the sun or use indoor tanning services just as often after beginning usage of sunless tanning products, according to an Emory University study published this week in the Archives of Dermatology.<\/p>\n<p>According to the Emory study:<\/p>\n<ul>\n<li><strong>48.0% of participants had used sunless tanning products.<\/strong><\/li>\n<li><strong>70.6% had tanned in the sun<\/strong><\/li>\n<li><strong>26.0% had used tanning beds at least once in the past year.<\/strong><\/li>\n<li><strong> 92.7% believed that tanned skin is more attractive than untanned skin.<\/strong><\/li>\n<li><strong> 79.2% reported feeling better about themselves when tan.<\/strong><\/li>\n<\/ul>\n<p>But after beginning usage of sunless tanning products, only 36.8% reported decreased frequency of tanning in the sun, and only 38 percent reported decreasing their tanning bed usage because of product use. The survey was conducted in 2007 \u2013 before widespread usage of spray-tanning units in tanning facilities.<\/p>\n<p>\u201cWhile the authors clearly are trying to bolster spray-and-sunless lotion options as an alternative to UV exposure, there\u2019s no doubt that dermatology\u2019s leaders are still in denial and cannot rationalize that humans are naturally attracted to UV exposure from the sun, that such an attraction is intended human behavior and that sunburn avoidance \u2014 not sun abstinence \u2014 is the key,\u201d Smart Tan Vice President Joseph Levy said. \u201cThe authors of the study think better sunless tanning products will lure people out of the sun. They\u2019re missing the point.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nearly two-thirds of sunless tanning product users continue to tan in the sun or use indoor tanning services just as often after beginning usage of sunless tanning products, according to an Emory University study published this week in the Archives of Dermatology. According to the Emory study: 48.0% of participants had used sunless tanning products. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-7300","post","type-post","status-publish","format-standard","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sunless Users Still Seek Sun: Study - Smart Tan News<\/title>\n<meta name=\"description\" content=\"Nearly two-thirds of sunless tanning product users continue to tan in the sun or use indoor tanning services just as often after beginning usage of sunless tanning products, according to an Emory University study published this week in the Archives of Dermatology.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.smarttan.com\/index.php\/sunless-users-still-seek-sun\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sunless Users Still Seek Sun: Study - 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