In tanning salons across the country, July marks a distinct turning point into the slow season. The summer heat is sweltering, but salon owners are breaking a sweat thinking about the next five months. This is the time of year business owners start asking the tough questions, not only about how to keep steady revenue through the JASON months, but also about the year ahead. As the market matures, businesses are exploring new answers for 2016.

The way we find new customers, build revenue streams, and look at the industry’s future has changed, but the path forward is clear. If you want a roadmap for where it’s headed, it’s time to join your community of peers and define success together.

Over the last 20 years, Smart Tan has dedicated itself to its annual conference, the indoor tanning industry’s most comprehensive and educational event. This year, we unveil our most focused show yet: Smart Tan Nashville features the new Track Program, designed to help you overcome your toughest obstacles and achieve greatness in the coming year.

There’s something for everyone — new or experienced, single-location or chain — in this fundamental schedule of events. Three distinct track focus on our community’s most requested subjects: marketing, business and the future. With this year’s lineup, you’ll find a better way of staying on track with your goals, whatever they may be.

Click here to read the entire article in the latest issue of Smart Tan Magazine online.