Summer doesn’t have to mean slowing down – not for today’s savvy salon. With the right mix of services, smart strategies, and well-structured, high-value memberships, you can turn the so-called off-season into a period of steady traffic and strong revenue.…

For years, the tanning business has evolved by adding services that support the core. Some have expanded the audience. Others have increased visit frequency or helped smooth out seasonality. But very few have changed the structure of the business itself.…

Advancing Awareness on the FullBenefits of Sunlight – Vitamin D & Beyond

May 1, 2026 (Encinitas, CA) — GrassrootsHealth is proud to announce the launch of the 11th Annual Sunshine Month, an international awareness campaign dedicated to educating the …

China’s evolving health and wellness industry provides valuable insights that U.S. tanning and wellness businesses can apply to their own operations. As China’s market is driven by younger consumers and a growing demand for holistic well-being, several key trends stand …

Almost immediately after introducing the SmartSun Therapy SST28 at one of his Haute Skin Spa & Tanning locations in Minnesota, Cole Johnson ran into a big problem.

His single unit couldn’t keep up.

“Basically, what happened is it got too …

By Jeffrey M. Davis II

Imagine you’re a small-town salon owner named “Mia.” Every day, you juggle countless tasks: managing schedules, greeting customers, overseeing inventory, and somehow finding time to market your business. Until recently, the idea of competing with …

Most owners of independent tanning businesses seem to pride themselves on customer service. But what does that really mean? If you think it’s all about being nice and knowledgeable, your salon is missing some of the components that will make …

Setting clear, measurable goals is essential for business growth, but goal setting isn’t just about ambition—it’s about strategy. By using sales data and performance metrics, business owners can create goals that are realistic, achievable, and aligned with long-term success.

Without …