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We Are Sunshine

Creating a Customer-Centric Company Culture

Friday, November 29th, 2024

In today’s competitive tanning industry, creating a customer-centric company culture is key to long-term success. It’s not enough to simply provide a good service—salons need to create an environment where customers feel valued, understood, and consistently satisfied. A customer-centric culture …

75 Days to a Better Tanning Business

Friday, November 29th, 2024

By Scott Nichols

Today, let’s talk about goals. Okay, before you turn the page because of another boring article about goals, just give this one a chance. This one will be different; I promise you that. Of course, we will …

Response to SmartSun Therapy ‘Immediate and Extremely Impactful’

Wednesday, November 27th, 2024

In the early 2000s, Glo Sun Spa founder Earnhart played a central role in setting the trends of spa diversification and adapting terminology to reflect the evolving nature of tanning businesses. Even before that, Earnhart built his reputation as an …

Sunburn Prevention: The Golden Rule of Smart Tanning

Tuesday, November 26th, 2024

Everything we do as indoor tanning professionals is based upon the underlying premise of sunburn prevention.

It’s a big part of the reason why all operators are trained in UV science, why we skin-type our clients, gradually acclimate them to …

Study Shows Vitamin D Improved Survival Rates

Monday, November 25th, 2024

Depending on the type of cancer, vitamin D alone can potentially reduce the risk of cancer by about 25% to 80%

 Key Points

  • Vitamin D has known anticancer effects, and much research has been published over the last several decades

New Product Launch Marketing Strategies

Thursday, November 21st, 2024

November is an exciting time for the tanning industry as it often marks the release of new products for the upcoming season. This time of year provides the perfect opportunity to revitalize your salon’s offerings, excite your loyal clients, and …

Keep Your Priorities Straight this Holiday Season

Thursday, November 21st, 2024

By Scott Nichols

The holiday season is upon us, and many salons are gearing up for their promotions and sales. We are entering one the best times of the year with customers wanting to get their holiday tans on. November …

SmartSun Therapy: The Main Attraction

Wednesday, November 20th, 2024

 With premium tanning equipment and five different services that incorporate red or infrared light, headlined by the SmartSun Therapy SST28, it’s worth the trip to experience the exceptional offerings at Mind, Body & Soul.

As red light therapy continues to …

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