The cover story in Smart Tan Magazine this month lays out how your tanning business can participate in D-Feat Breast Cancer Month in May — a promotion that helps raise awareness about vitamin D and breast cancer research in your community while raising funds for effective vitamin D research organizations.

“This month’s cover feature tells a story that is — for obvious reasons — near and dear to my heart. Both my sisters have fought their own personal battles with breast cancer,” Smart Tan Chairman Matt D. Russell said of this month’s cover feature, which he wrote personally.

He continued, “I was overwhelmed with how strong they both were as they stood victorious over one of the most widespread diseases around. When a leading vitamin D scientist makes a statement publicly that breast cancer is “a vitamin D deficiency disease” that could be “virtually eradicated” by raising vitamin D levels up to what tose wh live and work outdoors naturally receive from sunlight, the math is pretty obvious. And we all know where vitamin D comes from.

To read this month’s Smart Tan Magazine on-line as an e-publication — including Russell’s cover story — click here.