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The Big Vitamin D Mistake: Why the RDA is Dangerously Low

Friday, February 27th, 2026

Vitamin D has long been recognized as essential for bone health, immune function, and chronic disease prevention. Yet despite decades of research, official recommendations for daily vitamin D intake remain way too low… so low, in fact, that they leave …

Creating a Game-Changer: Simple steps that lead to great ideas

Thursday, February 26th, 2026

While our personal goals of hitting the gym may get put on the backburner by spring, now is a great time to use the resources you have to achieve your business goals. Instead of waiting for inspiration to strike, create …

Red Light Equipment That Looks the Part

Wednesday, February 25th, 2026

If you’re looking at red light as just another form of diversification on par with other services you add to build an all-inclusive membership, you’ve got it all wrong. Today’s red light has the potential to play a far more …

Training Staff as Brand Ambassadors

Tuesday, February 24th, 2026

Marketing may bring someone to your business for the first time, but your staff determine whether that person ever returns. In the modern service marketplace, where experiences matter as much as products, every interaction between a customer and your team …

The Fundamentals of Search Engine Optimization

Monday, February 23rd, 2026

In an era dominated by digital landscapes, establishing an online presence is crucial for businesses of all sizes and industries. For tanning businesses seeking to attract and retain clients, mastering Search Engine Optimization (SEO) is key to standing out in …

Seasonal Training: Preparing staff for peak spring business

Friday, February 20th, 2026

As spring approaches, tanning businesses gear up for their busiest time of the year. With customers rushing in to prepare for vacations, weddings, and springtime events, the demand for exceptional service is at its peak. To meet this challenge, your …

Superstar Sales Team
Part 3: Incentivization and Retention

Thursday, February 19th, 2026

Paying your staff more is a good thing. It’s good for hiring, for morale, for retention, and when your employees’ compensation is based primarily on commission, it’s definitely good for your sales.

With a well-strategized commission program, staff members are …

Sell the Lifestyle: Marketing for all-access memberships

Wednesday, February 18th, 2026

An all-access membership — one monthly price that includes every service you offer — is often the single most compelling offer a salon can make. It provides a level of value that clients can immediately understand, while also creating predictable …

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