Jason Belon has believed in the power of red light therapy for years — long before most salons had even considered it. His journey started with the early MyLipo paddle system, then expanded to the POLY Rejuv LED. Having done …

No matter how you look at it, once you’ve learned sales skills, you’ve sharpened a tool that will help you throughout your life. Sales performance in any job leads to individual success in the form of promotions, raises, and future …

Is it time to take your memberships to the next level?

While plenty of tanning businesses are still thriving by focusing on driving the majority of their members to all-access memberships that showcase exceptional value, others are now starting to …

By Scott Nichols

How many times has an employee called you and said they can’t sell anything today? “Nobody is buying anything! I swear I’m trying, but literally everyone is saying no!”

I hear this all the time, and it’s …

Many experts believe that the deficiency of sun exposure as a result of modern indoor lifestyles is widespread enough to be considered a health epidemic. They call it “mal-illumination.” Put simply by Dr. John Ott, who coined the term in …

Every salon owner wants equipment that draws people in—and keeps them coming back. In today’s market, that means more than just offering a great tan. Clients are increasingly focused on how they feel, not just how they look. They’re seeking …

By Dr. Marc Sorenson, Sunlight Institute

A press release from the Vitamin D Society of Canada discusses the need for vitamin D in the winter, in order to reduce the risk and intensity of seasonal affective disorder, or SAD. SAD …

Consider the new possibilities created by rapid advancements in tanning technology, and it’s natural to think of equipment first. Revolutionary sunbed technology has propelled the industry forward in recent years, marking a new era in tanning. The same can be …