News Archive for August, 2012
Turn Facebook Apps into Free Ads
Facebook’s new page layout provides a new opportunity for creative marketers to further engage users, as described in the article “5 Ways to Transform Facebook Page Apps into Free Advertisements” from Entrepreneur.com.
Contributor Thomas Meloche explains how to effectively turn …
Tanning a Natural Process: Derm
“The dogma, now fossilized in print, is that any tan is a sign of skin damage. Tell that to Darwin. Pigmented melanocytes in the skin are a system that protects it from excessive UV, which evolved long before the advent …
Keep a Higher Price and Still Increase Sales
A recent article from Inc.com contributor Geoffrey James, “Easy Trick to Avoid a Price War,” offers this simple tip for pricing: Instead of lowering your prices to become more competitive, turn your competitor’s lower price into a competitive disadvantage.
“It …
SPF Prevents D Production: Study
A Danish dermatology group reported that using the amount of sunscreen health officials recommend will completely block vitamin D production — adding to the volume of studies showing that SPF over-use will deprive people of natural vitamin D production.
“When …
Quote of the Week
Avoiding Sunlight Harmful: Doctor
“Nature has intended us to get vitamin D almost exclusively from sun exposure.” — Dr. Charles Fuchs, Dan Farber Cancer Institute, as told to WPRI in Providence, Rhode Island.
Fuchs’ comment appeared in a story titled, “Vitamin D deficiency linked …
Negotiate a Mid-term Rent Reduction
Dale Willerton, The Lease Coach:
Whenever I speak at tanning conferences, I inevitably meet many struggling tanning salon owners leasing commercial or retail space. These tenants desperately need a rent reduction — now. Your monthly rental payment to the landlord …
‘Bikini Parade’ Organizer Responds
The Minnesota salon owner who organized a bikini parade to increase awareness of getting your vitamin D level checked in light of vitamin D’s connection with breast cancer risk reduction responded to a column in the Mankota Free Press chastising …
Salons Sweeten Their Tans: Poll
Half of all tanning businesses say they put some kind of candy treat in tanning rooms for their clients, according to the results of a SmartTan.com poll conducted in August.
According to the poll, 50 percent of salons put hard …
