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We Are Sunshine

News Archive for January, 2013

Webinar:
Phototherapy vs. Indoor Tanning

Thursday, January 31st, 2013

Dermatology lobbying groups completely contradicted themselves in 2011-2012, lobbying for their own use of sunbeds for the treatment of cosmetic skin conditions while lobbying against lower-dosage sunbeds used in professional tanning salons. Smart Tan’s Joe Levy unravels this story with …

‘We Are Sunshine’ Videos Available

Thursday, January 31st, 2013

We unveiled the newest “We Are Sunshine” video campaign last October at Smart Tan Downtown — three high-end videos delivering powerful messages to promote the professional tanning community’s smart message. Now, high quality versions of these videos are available for …

Compete on Experience, Not Price

Wednesday, January 30th, 2013

A recent article from Inc.com, “5 Ways Small Retailers Can Compete (& Win),” describes strategies for small businesses to even the playing field with the big guys. And while this advice is geared toward small retailers, the recommendations certainly hold …

Low ‘D’ Linked to Depression: Report

Tuesday, January 29th, 2013

A small study presented at the Endocrine Society’s 94th Annual Meeting in Houston is adding thought to the case that vitamin D deficiency is linked to depression.

Delaware endocrinologist Dr. Sonai Pathak presented the case of three women whose vitamin …

Quote of the ‘Weak’
Derms In Denial on Vitamin D

Tuesday, January 29th, 2013

Dermatology leaders continue to publicly state that there is no research connecting sunbeds with higher vitamin D levels — an assertion on par with inexplicable statements made by The Flat Earth Society.

“I have found no evidence-based scientific studies

Scent Marketing?
It Goes Beyond the Products

Monday, January 28th, 2013

Indoor tanning businesses probably know more about scent marketing than most, but according to a recent article from Inc.com, its value for retailers goes far beyond selling products based on the way they smell. Research presented in the article, “Let …

Doctor: Use Tanning Beds for Vitamin D

Monday, January 28th, 2013

In a recent article, Dr. Shira Miller, M.D., Founder and Medical Director of The Integrative Center for Health, is cited as recommending tanning for vitamin D production.

“During the winter, in areas that are at least 40 degrees north of …

Quote of the Week
Derm:UV Benefits More Important

Friday, January 25th, 2013

“I’m a dermatologist. My day job is telling people ‘You’ve got skin cancer. It’s caused by sunlight. Don’t go into the sun.’ I actually think a far-more-important message is that there are benefits as well as risks to sunlight. Yes,

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