Salon owners across the country report word of mouth as their most successful marketing method, but many are doing absolutely nothing to cultivate more of it. When it comes to marketing a business, owners are often so focused on the …
According to a recent SmartTan.com poll, just under 90 percent of indoor tanning businesses now provide some form of sunless tanning.
It’s becoming increasingly clear that sunless tanning is no longer an industry diversification – it’s an integral element of …
There’s much more to your management style than whether you’re introverted or extroverted, the Entrepreneur.com article “Which of These 4 Types of Managers Are You?” explains. Correctly identifying your approach is the first step in becoming a better manager…you can’t …
If you’ve ever given Supre Tan a call, you’d recognize Leigh Ann Ragan’s cheerful voice on the phone. As their relatively new account executive, she holds down the phone lines at their Dallas, Texas headquarters. After 15 years of experience …
A recent Canadian newspaper article presents the case that melanoma incidence is not actually increasing, as critics of indoor tanning have claimed, but rather that diagnosis of the disease has become more aggressive and is skewing the numbers.
“There is …
Pricing your products and services is one of the most critical decisions you’ll make, but there’s far more to consider than supply and demand, the Inc.com article “Is the Price Really Right? 5 Ways to Tell” explains. Consider these variables …
In one of the most memorable moments in Smart Tan convention history, famous “Tan Man” George Hamilton slammed the purveyors of Sun Phobia, decrying “It’s a madness”since the sun is responsible for all life on the planet.
Hamilton — the …
By Grant Miller, Salon Consultant
I recently had an interesting conversation with one of my staff members. All my staff members are eligible to earn a bonus every month based on their sales statistics. The bonus amount can be substantial …