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News Archive for July, 2016

Nashville Knowledge: Salons Turn to Smart Tan Event for Innovation, Advancement

Tuesday, July 19th, 2016

In a recent SmartTan.com poll, four out of every five respondents said they had implemented strategies learned at Smart Tan’s past educational conferences in the management of their businesses. It’s no surprise, as Smart Tan has been perfecting its educational …

Member of the Month Keeps it ‘All in the Family’

Monday, July 18th, 2016

Vision boards. Persistence. Passion. A dream.

All of these things led to her dream coming true in  2012, when owner Lynn Graham bought a tanning salon. After years of spray tanning, she and her daughters were finally able to turn …

Summer is the Season for Canadians to Naturally Boost Vitamin D Levels: Vitamin D Society

Friday, July 15th, 2016

TORONTO, Ont (July 14, 2016) – With school out and vacations in full swing, Canadians will be spending more time outdoors soaking up the sun.

According to the Vitamin D Society, summer is the best time for Canadians to naturally …

How to Attract the Perfect Customer

Thursday, July 14th, 2016

By Grant Miller, salon consultant

One of the most common questions I receive from salon owners regarding their marketing is, “When marketing to a customer, what is the best thing to offer them to get them into my store?”

In …

Testimonials Provide New Perspectives for Old and New Clients

Tuesday, July 12th, 2016

In a SmartTan.com poll, more than 60 percent of indoor tanning businesses said they use customer testimonials as part of their marketing.

Testimonials aren’t just about telling people what a great job you’re doing – it’s also about showing them …

Prepare, Execute and Amaze: Magician Justin Flom Kicks off Smart Tan Nashville

Monday, July 11th, 2016

Whether you’ve seen him on “The Ellen Degeneres Show,” on tour with country music’s superstar duo Florida Georgia Line, or on any  social media platform known to man, Justin Flom is everywhere — the biggest name to hit the magic …

Sun Avoidance: A Risk Factor for Mortality?

Friday, July 8th, 2016

By Jeff Nicklas, Vitamin D Council

In a study published in the Journal of Internal Medicine, researchers found that avoiding sun exposure may increase the risk for all-cause mortality in women.

In past articles, we’ve covered the positive and negative …

Don’t Manage, Lead: Mini Trainings Build Soft Skills Salons Need

Thursday, July 7th, 2016

Even if someone possesses natural leadership traits, there are a number of skills they need to develop to effectively operate a business and maximize the potential of their subordinates. You know training on salon procedures and tanning protocol is a …

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