News Archive for March, 2021

By Ashley Laabs

Social media isn’t easy, but it is worthwhile if your business take the time to create fan-friendly social content. The sad fact is, many small businesses are too focused on using old-media tactics that just don’t work …

You undoubtedly offer your clients a multitude of ways to purchase their UV tans. But, how many different ways can they buy spray tans?

Sunless tanning is quickly becoming equally as important to tanning businesses as UV, but the purchasing …

By Kizer & Bender

A successful retailer once told us to, “Listen to your customers because they’re smarter than you think.” He also pointed out that the letters that form the word LISTEN also spell SILENT – you can’t listen …

By Katie Phillips, California Tan Sunless

Just like other industries, the sunless industry is constantly searching for new ways to attract customers. As new products and new technologies are introduced, it’s easy to focus on new innovations as selling points …

From GrassrootsHealth

When sunshine is not an option for you, using an indoor UV device may help

It is well known that the sun provides many health benefits, one of them being the production of vitamin D in the …

It’s that time of year again! You’ve been planning and preparing all winter for this, and you’re finally set to capitalize on prime tanning season. But, no matter how ready you feel, it’s certainly not the time to settle for …

By Grant Miller, Salon Consultant

Getting your existing customers to spend more money more often is an effective way to quickly increase your revenue. Marketing is a process, and you should always be attracting new customers and maximizing the value …

DNA changes resulting from simulated moderate sunshine were corrected by the skin within hours of exposure in a study published in the British Journal of Dermatology. The 2017 finding supports the notion that moderate UV exposure is not a …