When the salon owner down the road closes, the surrounding business owners are struck with a twinge of fear. “That could have been me,” they think to themselves. They point to headlines about negative media and government regulations and wonder if they’re next.
However, a closer look at these businesses may reveal that their demise had little to do with the factors outside of their control. Outdated, untrained, and under-marketed, some businesses will crumble under their own weight. Some closures are completely preventable.
Keep your eyes and mind open as real salon owners pinpoint the most common internal factors contributing to tanning salon closures. By remedying issues in these key areas, you can steer your ship expertly through any storm.
Click here to read the entire feature in the latest issue of Smart Tan Magazine online.