Indianapolis, IN – If you watched Butler University’s homecoming football game, chances are you saw California Tan Sunless® out on the field! The brand provided gorgeous, natural looking spray tans to the cheerleading team the day before the big game – which Butler won!
Butler’s cheer team is a big deal. Alongside the university’s more well-known teams, like the men’s basketball team who made back to back Final Four appearances in 2010 and 2011, the cheerleading team has performed at nationally televised events as well, like the post season games and CBS’s “The Price is Right.” The squad is always in the limelight!
While California Tan Sunless doesn’t take full responsibility for the football team’s win, the brand believes the bronzed cheerleaders made a difference! The cheer team members were thrilled to receive their complimentary spray tans, and for the majority of them this was their first sunless experience. Several of the students said they were “shocked” at how natural the Color Perfecting Complex® Solution looked on their skin. A male cheerleader said, “Some of my friends were giving me a hard time about getting a spray tan, but they won’t be laughing now. I am so tan!” The team loved their California Tan Sunless glow so much they partnered with the brand for another game October 31st!
For more information contact California Tan Sunless® Brand Coordinator, Katie Phillips at (317) 554-3655 or katie.phillips@newsunshinellc.com.