There are things that every salon owner loves to hear: the chime of the cash register opening, the whoosh of cards swiping and gentle shuffling of cash. Even without counting, they know it’s a good day for business when this soft lullaby hums consistently in the background.

Savvy salons owners are finding ways to exercise as much control over cash flow as possible, trying to keep the dollars and cents coming in even if customers aren’t. While Electronic Fund Transfers aren’t breaking news, their popularity has risen consistently in the past 20 years. Customers accept EFT memberships as a typical business practice and business owners rely on them as a constant through the ups and downs of the yearly cycle.

With some salons reaping 30 percent of their revenue from EFT memberships, it’s time to optimize existing systems or start building from scratch. Give your loyal customers and yourself a break!

Click here to read the entire article in the latest issue of Smart Tan Magazine online.