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Archive for the ‘News’ Category

Research Letter Challenges Long-Held Beliefs About Sun Exposure and Melanoma

Wednesday, October 15th, 2025

A research letter published in the British Journal of Dermatology argues that ultraviolet (UV) radiation is not the main cause of melanoma deaths in the UK—and that current sun-avoidance advice may be doing more harm than good. Authors Dr. Richard …

A Can’t-Miss Opportunity

Wednesday, October 15th, 2025

When Lindsey Timek attended the National Tanning Expo in Nashville last November, she expected to explore the latest tanning equipment for her business, Abbronzatura Tanning in West Pittston, PA. She had her eye on a new LED hybrid unit, but …

Spooktacular Halloween Promotions

Tuesday, October 14th, 2025

As people start to bundle up and think less about their summer glow, early fall can often be a slower season in the tanning business. But with Halloween just around the corner, it’s a prime time to attract new customers …

How to Increase Word-of-Mouth Marketing

Monday, October 13th, 2025

By Ashley Laabs

Salon owners across the country report word of mouth as their most successful marketing method, but many are doing absolutely nothing to cultivate more of it. When it comes to marketing a business, owners are often so …

How Sunshine has Helped Us Heal throughout History

Friday, October 10th, 2025

From GrassrootsHealth

Knowing the history of how sunlight exposure has been utilized to cure disease and improve health is important for understanding why it is still so essential today

Key Points

  • The “Diseases of Darkness” that are associated with vitamin

Paying Attention to Staff Pays Off

Thursday, October 9th, 2025

By Scott Nichols

Employees are your most important assets in the salon you run. Let me clarify: The most important person is the employee who is helping your customers, plain and simple, and there shouldn’t be any argument to that.…

FDA Registration Standards for Red Light Therapy Equipment

Wednesday, October 8th, 2025

As the market for red light therapy continues to expand, it’s crucial to understand the importance of using devices that adhere to proper manufacturing standards—specifically, those that meet FDA registration requirements. Unfortunately, not all equipment on the market is manufactured …

Generational Success: Insights and strategies for age-specific targeted marketing

Tuesday, October 7th, 2025

If you’re not paying attention to your client demographics, you’re not setting yourself up to maximize success now or in the future.

In many salons, an increased focus on wellness services has brought in older clientele, which is fantastic. But …

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