There’s an exciting new twist taking shape for Smart Tan’s 2010 Annual Convention – the launch of an exciting new PR program that should translate into immediate results for members who take part.
Make no mistake: The focus of every …
With a bright blue summer sky overhead, about 200 Nebraska tanning salon owners, managers and operators stood on the steps of the state capitol July 1, turning a day that could have been a slap in the face for the …
In a parallel universe much like our own, Bill Rancic was walking down the street on a sunny June day in 1994. He had just graduated from Loyola University with a Bachelor of Science. The sun was bright, the Windy …
Smart Tan Downtown is back and it’s Bigger, Badder and Smarter than ever before. We’ve got the conference, exhibit floor and the entertainment to back that statement up, too, and nobody embodies the energy and enthusiasm of such an epic …
Although passage of federal health care reform legislation means a 10 percent federal tax on all UV indoor tanning services will go into effect July 1, no one in the federal government is talking about how they will even collect …
I’m driving through town on a Friday night and I decide it‘s a good night for a movie, so I start looking for a video store. On this corner, I see a Blockbuster, there’s a Hollywood Video two blocks down, …
It comes straight out of Marketing 101: The most important time to pour resources into marketing is when business is the slowest. A salon that can survive and thrive in bad times will come out of them in a much …
Gloomy late winter weather combined with the societal woes of a lingering recession do not seem like a ready-made recipe for business success.
But hard times do not have to mean that business owners throw up their hands and decide …