On Tuesday, March 17th, the Her Campus University of Illinois chapter hosted its first ever “Taste of Spring Break” event at the Orange Leaf in the heart of the college town, Champaign. Students taking a break from their midterms got to wind down with froyo, a DIY photo booth, and of course fun giveaways from Designer Skin, just in time for Spring Break! Over 300 lotion samples and t-shirts were given away to students prepping for Spring Break trips to warmer and sunnier places!
In addition to the prizes, Designer Skin also promoted its #imgoingtanning social media campaign during this event. Students were encouraged to describe why they enjoy going tanning and to use the hashtag #imgoingtanning on their Facebook and Instagram accounts. They even created a fun video on YouTube called “Her Campus Illinois Taste of Spring Break” showcasing the event and the hashtag #imgoingtanning. Go check it out!
Her Campus is the #1 global community for college women and features national Style, Beauty, Health, Love, Life, Career and Real World content. Its 250+ individual campus chapters promote a collegiate lifestyle; a college woman who is on top of her game – strategically career-minded, distinctly fashionable, socially connected, academically driven, and smartly health-conscious, who endeavors to get the most out of her college experience on every level.
Contact Brand Manager Emily Golay with questions at 317-290-8982 x4211 or at emily.golay@designerskin.com.