OCT. 14, 2009 — “The truth is, this pervasive and persistent anti-tanning campaign has not done you any favors. It has enriched sun lotion manufacturers, but most likely caused more disease than it prevented.” — Preventative health expert Dr. Joseph Mercola, expressing the concern now shared by a growing group of physicians that Sun Scare advice issued by the myopic dermatology community needs to come to an end.

“The only risks of UVB come from overexposure. This can be greatly minimized by avoiding sunburn, and eating a healthy diet, rich in antioxidants. The recommendation to never go out in the sun without wearing sunscreen, however, is simply misguided advice. Slathering on sunscreen will effectively shield you from the sun’s inherent health benefits, so your body will not synthesize vitamin D properly.”