By Lisa Byers, owner of Perfect Tan

Being a member of the JCTA has played an important role in the continued success of my business. After 23 years as a salon owner, I realize the importance of having the JCTA advocating for our industry as a whole. Speaking with one voice is the only way our industry can hope to be taken seriously by government and, given the nature of our business, being taken seriously is vital.

Investing a small fraction of your sales into an organization that is working to ensure the continued existence and success of your industry is really a no-brainer. Waiting for a crisis to become a member is short sighted. The time to be a member of the JCTA is now, and together we can grow the indoor tanning industry and continue the valuable work to ensure we are averting crisis and negativity whenever possible.

The work the JCTA does on our behalf with government is just part of the value I get from my membership. I take advantage of discounted insurance rates and appreciate the positive message being put forth by the Tan Nation Facebook page. Recently I went to the JCTA and raised my concern that the previous name for the Facebook page was not the right name for a page that represents the professional indoor tanning salon industry. I was pleasantly surprised when the JCTA board took the time to discuss my concern at meetings and eventually came up with the Tan Nation title for the page. I have been a JCTA member since inception, and I urge any salon owner interested in continued success to become a member.