Salon owners consistently point to marketing as one of the greatest points of difficulty for their business. When something works, it feels like magic; when it doesn’t, it feels like a mystery. But what if all the time and work …
If you immediately recognize that opening, congratulations, you have probably spent countless hours on TikTok like I have over the last year and a half. If …
Two different research groups conclude the US RDA is off by an order of magnitude
GrassrootsHealth scientists and staff have published a research letter, citing the D*action data, calling for the Institute of Medicine (IOM) to increase …
The conversation about customer rewards or loyalty programs in indoor tanning business is very much different than in most every other industry. Most retail business use loyalty programs – punch cards, point systems, etc. – solely as a means to …
These four “secrets” may seem obvious at first, but you’ll want to look closely at your business and see how you can improve each one to maximize your salon revenues.
In the summer months we create a BINGO card for the staff, but we call it TANGO. We have 25 spots on the card that are a mix of things to sell, such as …
By now you know that Google Ads is a major tool for business success in our digital age. Google Ads allows your business to be found by people looking for your services and is a strong platform for converting those …
Employees are your most important assets in the salon you run. Let me clarify: The most important person is the employee who is helping your customers, plain and simple, and there shouldn’t be any argument to that.…