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Access Denied: Salvaging declined EFT transactions

Friday, February 5th, 2021

People of all walks of life rely on EFT to take care of their expenses, and most salons have acknowledged that by offering discounts for memberships that utilize automatic payments. For salons, this has the added benefits of regulating revenue …

5 Ways to Grow Your Spray Tan Business Through Social Media

Wednesday, February 3rd, 2021

By Amara Khajenouri, California Tan Sunless

Are you looking to find more clients and grow your brand awareness within your community? If you answered yes, then you are in the right place! It can be tough to balance a spray …

What’s in a Brand?

Monday, February 1st, 2021

Your indoor tanning business isn’t one size fits all; it’s not a factory. However, unless your customers know why you’re different, they probably think they can put their money down on the counter and get the same tanning experience anywhere. …

Research Suggests Current Guidelines for Sun Exposure are Unhealthy and Unscientific: Outside Magazine

Thursday, January 28th, 2021

Mainstream medicine indeed has it all wrong, the writer concludes after analyzing the types of research on sun and health the tanning industry has been talking about for years, in an article from national publication Outside Magazine.

“As for me, …

Man on a Mission: Join Scott Nichols on his never-ending quest for improvement 

Wednesday, January 27th, 2021

When Scott Nichols writes an article for Smart Tan magazine, he’s not actually offering you valuable insight simply out of the kindness of his heart. He does appreciate the opportunity to support salon operators who he can relate to, but …

Develop an Intense Mindset to Achieve More Than You Thought Possible

Friday, January 22nd, 2021

By Scott Nichols, salon GM and consultant

December, 19, 2009, a mother is praising her neighbor and calling him “Superman” after he lifted a car high enough for her daughter to escape after being trapped under it. In 2012, a …

Teach Your Clients to Tan Smart

Thursday, January 21st, 2021

Your employees have been trained on smart skin typing, but do your clients understand what smart tanning means? You might think it’s unnecessary for them to really get it, as long as your tanning consultants are there to guide them …

2021 Sneak Peek

Wednesday, January 20th, 2021

The industry’s leading brands reveal their latest products, equipment and services for 2021.

Click here to view the full assortment of products, equipment and more in the latest issue of Smart Tan Magazine online.

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