As your tanning business reopens, or prepares to, the most important thing you can do is take additional measures to provide the cleanest and safest environment possible, and tell your clients about it in as many ways as you can …

The American Suntanning Association is still working hard to get tan tax payments delayed. Now, we’re asking for payments to be deferred until next year. ASA President Melinda Norton has delivered a letter to Treasury Secretary Steven Mnuchin, and we …

In the midst of this unprecedented health crisis, tanning industry manufacturers and distributors have sprung to action, producing products and equipment that provide protection against COVID-19 and help salons adjust to the challenging circumstances.

Devoted Creations and Sun Evolutions are …

While we don’t know how the situation will have evolved in the time between this article being written in mid-April and you reading it in early May, it’s safe to say that the coronavirus crisis will have a lasting impact …

Most owners of independent tanning businesses seem to pride themselves on customer service. But what does that really mean? If you think it’s all about being nice and knowledgeable, your salon is missing some of the components that will make …

By Ashley Laabs

As different business models emerge, the concept of leadership is becoming more abstract than ever. It is a quality that everyone seems to have, but few can actually demonstrate through their actions. Even as the workplace adapts …

As some states begin to allow tanning businesses to reopen and you grapple with how to implement safety precautions and make people feel as comfortable as possible visiting your salon, the next highest priority should be maintaining as many memberships …