Clearly, tanning is a service industry. But so many salon owners separate customer service and the services that they charge for; in reality, these things are one and the same. The most valuable service you provide for your clients is …

Business owner and former neurosurgeon Daniel Wei-Chen Hong, MD, uses the power of the sun to keep his team happy, healthy and productive with “Summer Fridays,” a business policy that typically offers employees half or full days off between Memorial …

By Grant Miller, Salon Consultant

Depending on where your salon is located, summer marks the beginning of the annual slow season. Typically, the first half of the year is the prime time to bring in new members, sell a ton …

Tanning Oasis is all about offering “more.” More value and more options stand out as the factors that drive the business, but when you dig a little deeper, providing more for their clients and employees in terms of compassion and …

By Jenny Backman, Carolina Tan Factory

It’s true that “it’s never too late.” Let me go on record and be one of many that will tell you that if you aren’t selling memberships in your salon, do not wait another …

There’s always lots of talk about print advertising, direct mailing, social media, radio, television, etc. But for some reason, we seem to neglect talking about the most important and free way to market a business: word of mouth.

With the …

By Carole Baggerly, GrassrootsHealth

I would like to share some information not about how sun exposure produces vitamin D, but some of its other benefits. It is healthy to have regular, non-burning sun exposure. It is also counter-culture right now, …

Becoming a great manager is a process that is both tough and delicate. You’re only human, but how you wield your strengths and weaknesses have a profound impact on the team dynamic. It’s true that managing others requires a certain …