If you’ve ever been in a leadership position, you know that it can bring on a mini-identity crisis. You have an obligation to uphold policies and improve productivity, which leads so many business owners to take on an arbitrary role …

Truth is, consumer desire to spray tan is going to continue to grow, with or without you. Whether or not you become a primary spray tan source and take advantage of the financial windfall is up to you.

Many tanning …

By Ashley Laabs

At any given moment, you could get a phone call, a text, a voicemail, an email, a Facebook message, a tweet, or you could be tagged on any number of social media groups. And in our fast-paced, …

By Grant Miller, salon consultant

Most people have very short memories about almost everything. Many salon owners also suffer from this as well. They either forget or they lack the motivation to seek out and discover what was successful in …

By Marc Sorenson, EdD, Sunlight Institute

Almost no one realizes the dramatic improvement that sun exposure can make on athletic performance. I helped Dr. John Cannell obtain translations of many esoteric and decades-old studies that had been forgotten, probably due …

The World Health Organization and a European SCHEER Report misrepresented the quality of the research used and omitted relevant confounding information in the groups’ most recent publications on sunbeds, according to research reports published last year in the journal Anticancer …

You can have the best location, the best equipment, marketing and product selection, but your indoor tanning business will still only be as good as the team that runs it.

The key word here is “team.” If your employees are …

By Ashley Laabs

In indoor tanning businesses, bad customer service can quickly overshadow any products or services on the menu. Sometimes, it’s as simple as posture, tone of voice, or using the wrong wording with a client who is on …