By Grant Miller, salon consultant

For most salon owners I either consulted with or talked to last year, 2017 seemed to be a pretty good year overall. Owners are reporting increased numbers of new members, tanning sessions and revenues. It …

Your indoor tanning business isn’t one size fits all; it’s not a factory. However, unless your customers know why you’re different, they probably think they can put their money down on the counter and get the same tanning experience anywhere. …

A recent article from a Massachusetts newspaper showcases the type of positive media attention that can be garnered from your local outlets. The Lowell Sun reported on the pleasant experience that local salons provide, particularly in the midst of winter …

By Dr. Marc Sorenson, Sunlight Institute

Now that I have your undivided attention, let’s look at the evidence:

Sperm quality and number is superior in men with high vitamin D levels compared with men who are deficient,[i] and other …

By Ashley Laabs

There’s a lot of great advice in the world, and most business owners would probably take it if they just had time in their day. Distractions and interruptions happen until, suddenly, another day has passed by without …

Spray tan technicians are only as good as their tools. Marketing initiates, promotions, years of experience, lowest prices, etc., don’t amount to much if a technician’s equipment is broken. Below are some tips regarding equipment maintenance.

Make sure equipment is …

By Megan Knoll, Seidman College of Business, Grand Valley State University

When it comes to training your employees, is it really best to just have them learn as they go? Statistics and commentary on the subject show that many employees …

By Brandon Cardinal, Norvell Sunless

Are you ever confused as to what it is you do at your salon when it comes to spray tanning, sunless tanning and or self-tanning. It is our job as an industry to define what …