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We Are Sunshine

The Easiest & Most Profitable Way To Have Your Staff Sell More

Thursday, September 25th, 2025

By Grant Miller

If you are a salon owner, you need to accept the fact that most staff will never be as motivated and good at selling as you probably are. It’s really not their fault. Most staff members are …

Creating an Effective Orientation and Training Program for New Employees

Wednesday, September 24th, 2025

As a tanning business owner or manager, your employees are crucial to your business’s success. Their ability to provide excellent customer service, operate equipment safely, and sell products effectively directly impacts your salon’s reputation. Implementing a comprehensive orientation and training …

Rates of Vitamin D Deficiency by Occupation

Tuesday, September 23rd, 2025

From GrassrootsHealth

Does your job affect your vitamin D status? Should certain occupations have specific guidelines and actions to take for vitamin D?

A review by Sowah et al. looked at data from 71 peer-reviewed studies to determine how vitamin …

The Role of the Tanning Professional: The concept of control

Monday, September 22nd, 2025

There’s a power struggle going on in the indoor tanning industry. It’s happening every day in salons across the country. It’s likely that right now, as you read this, a tanning customer and a tanning salon operator somewhere are discussing …

Built to Shine: The Tech Behind SmartSun Therapy

Friday, September 19th, 2025

Red light therapy has rapidly become one of the most exciting and profitable service categories in the tanning and wellness industry. Thanks to significant advancements in technology, today’s systems are light-years ahead of the older, outdated models that once filled …

Build a Buzz: Marketing strategies for introducing new equipment

Thursday, September 18th, 2025

Introducing a new high-end tanning unit or spa and wellness service creates one of your best opportunities to attract new customers and re-engage existing ones. When you make a significant investment, you’ll want to take the proper steps to ensure …

Social Proof = Social Growth: Leveraging reviews and client content

Wednesday, September 17th, 2025

Today’s consumer is more informed than ever, but also more skeptical. Before they book a service, buy a product, or even follow your Instagram, they want proof. Not from you, but from other people. That’s why social proof is one …

Glow Goals: Unlock the Power of Red Light Therapy and BWL Red Light Products

Monday, September 15th, 2025

Join Sun Evolutions’ Gina Jaeger-Morris on Oct. 1 with special guest Justin Warren from SmartSun Therapy to talk all things Red Light Therapy.

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