We Are Sunshine

Keep Customers Coming Back

Wednesday, June 5th, 2024

One of the biggest questions all small businesses ask is, “How do I get customers to keep coming back?” The key is customer service. With so many large and small companies offering many of the same services and products, it’s …

Front & Center

Tuesday, June 4th, 2024

After introducing the SmartSun Therapy SST28 last spring, Fantastic Tan in New Castle, PA, recently underwent a dramatic aesthetic transformation centered around their commitment to their cutting-edge wellness technology, updating their lobby and adding a new room for the SST28 …

Stop Shunning Your Intuition

Monday, June 3rd, 2024

By Ashley Laabs

The contemporary business world encourages people to make decisions based on measurable data, and rewards them for their measurable achievements. But even as we consume an overwhelming amount of data, we don’t necessarily feel better prepared to …

The Power of People

Friday, May 31st, 2024

Owning and operating a small business becomes a lifestyle for many people. Day-to-day tasks, managing employees, maintaining market initiatives, developing relationships with customers and evoking a positive image of the business: All of these realities add up, requiring more time …

Can Artificial Sunlight from Indoor UV Devices Benefit Health?

Thursday, May 30th, 2024

From GrassrootsHealth

Indoor UV devices have been used throughout history as effective health-promoting tools by providing a source of artificial sunlight in place of sunshine exposure

Key Points

  • The use and effectiveness of indoor UV devices have been demonstrated throughout

The Surging Red Light Therapy Market

Wednesday, May 29th, 2024

In recent years, the health and wellness sphere has been illuminated by the growing buzz around red light therapy. Once confined to the realm of alternative medicine, red light therapy has now captured the attention of a diverse audience, ranging …

Rather Than Reducing Hours, Give Staff More to Do

Tuesday, May 28th, 2024

With fewer customer interactions during the summer, salon owners can capitalize on downtime by investing in employee training and development. You’ve worked hard to build a solid team for the season, and it would be a shame to let some …

Many Types of Cancer Reduced with Higher Amounts of Lifetime UVB and Sunshine Exposure

Friday, May 24th, 2024

From GrassrootsHealth

Research over the last few decades have confirmed a significant relationship between increased lifetime sunshine and UVB exposure and a decreased risk of many different types of cancer

Key Points

  • Studies describing the relationship between UVB exposure, sunlight,