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Before You Send That Email Blast, Answer These Questions

Tuesday, January 5th, 2016

Email marketing software brand Vero shares some advice on getting the most out of your email blasts in an article on Inc.com, “9 Questions to Ask Before Sending That Marketing Email.” “With great power – the privilege of inbox access …

Sunlight, Obesity and Bone Loss

Tuesday, January 5th, 2016

By Marc Sorenson, EdD Sunlight Institute

The obesity pandemic, brought about by horrendous eating patterns, lack of exercise and lack of sunlight, has spawned millions of nutritionally bizarre diet programs and numerous strange medical procedures. One of the strangest is …

Have You Developed Your Marketing Plan for 2016?

Monday, January 4th, 2016

All of the giants of industry have put their marketing plans and budget together by now. It is essential to have a well thought-out marketing plan that is proactive, not reactive. A marketing plan without a firm foundation merely sways …

Muscle Strength Improved by Vitamin D in Study

Thursday, December 31st, 2015

Healthy, young adults saw improvements in upper and lower body strength from vitamin D supplementation in a 2014 study.

Research has consistently shows that vitamin D benefits muscles by increasing the size of muscle fibers as well as the rate …

Cleanliness is Top Concern for Tanning Clients

Wednesday, December 30th, 2015

Your salon spends time, money, and effort attracting and keeping good customers, but you could lose them in a second with just one slip up on cleaning duties. And even worse than losing a valued client is the negative word …

Vitamin D from Sun is Better: Nutrition Professor

Tuesday, December 29th, 2015

Get outside and get your vitamin D the natural way, New York University Nutrition Professor Marion Nestle advised NPR listeners, also explaining that obtaining vitamin D through supplementation can be confusing and risky.

“It’s much better to go out in …

Business Owners vs. Entrepreneurs

Monday, December 28th, 2015

By Grant Miller, salon consultant

Business owners and entrepreneurs — most people think these terms are interchangeable. Isn’t every business owner an entrepreneur? The answer is no. The definition of an entrepreneur is “a person who organizes and manages any …

Sun-Starved Town Installed Giant Mirrors for a Brighter Winter

Wednesday, December 23rd, 2015

While some might try to convince you otherwise, we all know that humans naturally need, crave, and relish sun exposure. Case in point: It took more than 100 years to accomplish, but one Norwegian town in 2013 completed its mission …

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