The tanners are out there. You are the professional salon they’ve been looking for. All you need to do is make it click — get your message in front of them and make them realize why you’re the best option …

Tanning salon owners and employees are known for going above and beyond with customer service in countless ways, but this one has got to be a first:

When a sinkhole suddenly opened in the parking lot of a Pennsylvania Hollywood …

Your employees have been trained on smart skin typing, but do your clients understand what smart tanning means? You might think it’s unnecessary for them to really get it, as long as your tanning consultants are there to guide them …

Email marketing software brand Vero shares some advice on getting the most out of your email blasts in an article on Inc.com, “9 Questions to Ask Before Sending That Marketing Email.” “With great power – the privilege of inbox access …

By Marc Sorenson, EdD Sunlight Institute

The obesity pandemic, brought about by horrendous eating patterns, lack of exercise and lack of sunlight, has spawned millions of nutritionally bizarre diet programs and numerous strange medical procedures. One of the strangest is …

All of the giants of industry have put their marketing plans and budget together by now. It is essential to have a well thought-out marketing plan that is proactive, not reactive. A marketing plan without a firm foundation merely sways …

Healthy, young adults saw improvements in upper and lower body strength from vitamin D supplementation in a 2014 study.

Research has consistently shows that vitamin D benefits muscles by increasing the size of muscle fibers as well as the rate …