The days of free promotion via Facebook are coming to an end, the Inc.com article “Facebook’s Pay-to-Play: 3 Key Takeaways for Your Business” explains. Organic reach for businesses has fallen to 2 percent of all fans as Facebook continues to …

In a recent SmartTan.com poll, more than 60 percent of indoor tanning businesses said they use customer testimonials as part of their marketing.

Testimonials aren’t just about telling people what a great job you’re doing – it’s also about showing …

Salons from at least 46 states traveled to Nashville last year (not to mention attendees from Europe and Asia) to experience the world’s largest indoor tanning trade show and conference. Why come all that way? Because Smart Tan Nashville is …

By Laura George, The Hot Spot Tanning Salon

How do you select the right new hire when almost every applicant states that they have great customer service skills, are trustworthy, reliable, friendly, and fast learners? You interview them for 10 …

Get outside and get your vitamin D the natural way, New York University Nutrition Professor Marion Nestle advised NPR listeners last week, also explaining that obtaining vitamin D through supplementation can be confusing and risky.

“It’s much better to go …

With a brand new location, fresh educational concepts and a keynote speaker known for kicking businesses into gear on the agenda, it’s time to register for the world’s largest indoor tanning trade show and conference!

As always, Smart Tan Nashville …

Owning a small business can be stressful, especially when you have to face the reality that some things are out of your control. Maybe an especially cold winter resulted in less customers coming into the store; no, the economy isn’t …