By Grant Miller, salon owner and consultant

Sometimes the best ideas for effective marketing can be found by paying close attention to what other smart businesses are doing. Let me show you an example of a recent promotion that I …

By John Williams, author and aviation professional

About two weeks ago, I was managing an aircraft that had sustained structural damage and was in our facility for repair. We performed a hidden damage inspection and were cleared to begin the …

In a recent SmartTan.com poll, more than a quarter of indoor tanning businesses said the greatest improvement to their salon so far in 2014 involved upgrading their sunless equipment.

In comparison, under 10 percent said they had most improved their …

Despite the fact that the conclusions of U.S. Surgeon General’s recent warning on UV light lack scientific evidence and don’t seem to add up, the report will no doubt have an impact on our industry. The report is anything but …

Since he first started working with salons in 2004, Argo Networks Owner Mike Neagle has worked diligently yo deliver specialized and highly useful data to small businesses. Since then, his team of one has grown to 18, with even more …

Tanning salon owners and employees are known for going above and beyond with customer service in countless ways, but this one has got to be a first:

When a sinkhole suddenly opened in the parking lot of a Pennsylvania Hollywood …

There’s aways lots of talk about print advertising, direct mailing, social media, radio, television, etc. But for some reason, we seem to neglect talking about the most important and free way to market a business: word of mouth.

With the …