During the off-season, when most salons see a decrease in traffic, it’s easy to diminish (or eliminate) marketing efforts. But marketing shouldn’t be constrained to just the seasonal months. Salons need to be thinking long-term and use the off-season to …

The FDA reclassification proposal can have a detrimental effect on your salon, so it’s imperative that you submit a response immediately.

The U.S. Food and Drug Administration this Spring announced a proposed order to reclassify ultraviolet tanning lamps to a …

A first of its kind study suggests a connection between sun exposure, lower breast density, and thus reduced breast cancer risk, the Vitamin D Council reports. High breast density is recognized as a strong risk factor for breast cancer.

Researchers …

To make negative feedback less harsh and more effective, simply add the word “yet,” the Inc.com article “This Little Word Will Make You a Better Manager” advises. Being the bearer of bad news is always hard, but this one tiny …

Since he entered the tanning industry with his New York salon in 1978, Leif Vasstrom has been committed to the success of the business community. Now as the founder of Supra Brands Group, he continues his passion for excellence through …

The Wheel of Smart Tan is back and better than ever with $125,000 in prizes up for grabs at Smart Tan Downtown, Nov. 8-10 in Nashville.

Smart Tan’s 18th annual convention will once again end with a big celebration and …

To find the optimal price point for your services and products, you need to know a lot more than how much it costs you and what your competitors charge, the Entrepreneur.com article “10 Questions to Ask When Pricing Your Product” …

Older people with low vitamin D levels are more likely to struggle with daily physical activities like walking up and down stairs, dressing and undressing, and cutting their toenails, a new study shows.

The research, published in The Journal of …