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Stossel Headlines Smart Tan Nashville Convention

Monday, March 28th, 2011

North America’s most-celebrated consumer exposé journalist whose “Give Us A Break” segments and best-selling books blow the whistle on consumer fraud — will be the keynote speaker at Smart Tan’s 2011 Convention and Trade Show in Downtown Nashville Oct. 14-16.…

Australian Gold Breaks Into Prime Time Television

Monday, March 28th, 2011

Australian Gold is thrilled to join an elite group of companies featured on the acclaimed The Celebrity Apprentice, airing on April 10. For the last 25 years, Australian Gold has developed lotions with superior bronzing power, advanced skin care …

Boost Your Bottom Line: Boost Pink from Playboy

Monday, March 28th, 2011

Performance Brands has introduced its newest product from its Playboy line, Boost Pink. What does the product have to offer? Well, Boost Pink’s tagline says it all: “Go Five Shades Darker in One Session.” After reading that, who wouldn’t want …

Makes a Lot of Sense: Salonsense TV

Monday, March 28th, 2011

It’s the marriage of salon retail and the 21st Century. Salonsense TV is a complete digital advertising solution developed specifically for the tanning industry, and it’s fast becoming the multifunction tool of choice for salons wanting to make a big …

Trade Shows – Owner Meetings – Media

Monday, March 28th, 2011

It that time of the year: We all go to the trade shows/seminars to learn more about our sunbathing community, new products and new innovative equipment. This is probably the most important thing a salon owner should do every year. …

The Pitfalls of Too Much Marketing

Monday, March 28th, 2011

So you want to reach your customers. You send out marketing materials, then more, then more. Yet you still don’t receive the response you want. In fact the response is actually decreasing now, which instinctively makes you try harder. Is …

Tell a Story

Monday, March 28th, 2011

By: Chris Cummings

Susan Boyle has sold more than 10 million records in a little over one year. That’s quite the feat for anyone, let alone a single woman in her late 40s with no background in performing. So was …

It’s Time to Do the New ‘Vitamin D Math’

Monday, March 28th, 2011

By: Joseph Levy

It’s something that has been so very obvious to those of us who know that you make more than 100 times as much vitamin D getting a tan than you do drinking a glass of milk.

It’s …

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