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World of Mouth: Social Media 101

Monday, March 7th, 2011

By Rich Kizer & Georganne Bender

So, where do you stand with social media? Usually it’s one of two places: you’re either all over it, or you just don’t know where to begin. Knowing where to begin can be a …

‘D’ Deficiency Rickets: A Real Case

Monday, March 7th, 2011

A Colorado woman whose infant daughter’s severe vitamin D deficiency led to a shattered spine and multiple other fractures had her daughter taken away from her by authorities who mistook the child’s injuries as child abuse. The unbelievable story is …

How Much ‘D’ Do You Need?

Friday, March 4th, 2011

Findings from the largest-ever study of vitamin D levels and average daily intake of supplemental vitamin D have vitamin D scientists not only suggesting higher daily vitamin D recommendations — up to 9,600 IU-per-day to get almost everyone over 40 …

Minnesota Tanning Study Flawed

Thursday, March 3rd, 2011

2010-05-26 Debate copyA University of Minnesota advocacy group appears to have “reverse-engineered” a study to bolster its own pre-existing anti-indoor tanning crusade, failing to properly cite the significance of conflicting data within its own paper, downplaying confounding data that opposed its conclusions …

Change Perceptions with Smart Tan’s Free Webinar

Wednesday, March 2nd, 2011

Customers are getting an unbalanced message about UV light from the “Sun Scare” industry and it is driving people away from what is a natural and intended part of life.bringthemback

That’s why Smart Tan’s Matt Russell will be presenting a …

EFT Loyalty Programs and Your Future

Wednesday, March 2nd, 2011

The March issue of Smart Tan magazine hit stores this week, with a cover story exploring how four successful tanning retailers have turned electronic fund transfer programs into full-out salon loyalty programs — and how that is changing the business.…

Men Losing Stigma of Tanning

Tuesday, March 1st, 2011

While male clients make up the minority of our industry’s customer base, recent trends suggest that men are caring more about their looks and getting that golden tan is one way they’re improving their appearance.mantan

An article in the York …

Bans Would Increase Home Unit Burns

Tuesday, March 1st, 2011

“Ban me from an indoor tanning salon and I will simply go to my friend’s house and turn her tanning bed on 3 times at 30 minutes each time. This is what I used to do all the time before

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